About Penda
Penda is a Transportation, Automotive & Logistics company based in Portage (United States) founded in 1975 by David Kruger, and was acquired by TriEnda in December 2016. Penda is recognized as a leader in custom thermoforming solutions. It operates on a Direct-to-Consumer (D2C) and B2B2C model. Its website penda.com draws about 14 thousand monthly visits. Penda offers products and services including DuraLiner Accessories, Custom Thermoforming, Water Management, and Waste Management. Its focus areas include Manufacturing, Plastics and Rubber, Thermoforming and Automotive. Its legal entity is PENDA CORPORATION. Its competitors include Tiger Lights, Convoy Technologies and Smittybilt.
Company details
Penda is established as a prominent provider of custom thermoforming solutions across multiple industries including automotive, environmental, agricultural, and construction sectors. Advanced thermoforming techniques are utilized to create innovative products such as DuraLiner accessories for vehicle protection, water management systems for erosion control, and waste management solutions with recyclable materials. Services are extended to heavy truck and recreational markets with cost-effective, high-quality products designed to replace heavier materials like metal and fiberglass. Operations are supported by facilities in the United States and Mexico, ensuring a broad service network for diverse customer needs.
Products & Services of Penda
Penda offers a comprehensive portfolio of products and services, including DuraLiner Accessories, Custom Thermoforming, Water Management, and Waste Management.
Cargo management solutions are provided for vehicle protection.
Thermoformed solutions are offered for various industry needs.
Systems for erosion control are designed for water flow.
Recyclable dumpster lids are produced for sustainable waste solutions.
Apps and channels of Penda
its YouTube channel Penda Corporation has 18 subscribers and 6 videos.
Videos from Penda
The most watched videos on Penda's YouTube channel, Penda Corporation (18 subscribers). Click a video to play it here.
More on Penda Corporation.
Investors in Penda
Penda has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include TriEnda, Wind Point Partners and Norwest Equity Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
A private equity firm focused on middle market businesses. | 1984 | wppartners.com | Chicago, United States | |
PE firm investing in the US | nep.com | Minneapolis, United States | ||
Manufacturer of thermoformed packaging and material handling solutions | 1975 | trienda.com | Portage, United States |
Investor details for Penda
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People of Penda
9 people are tracked at Penda (5 in leadership, 4 in team).
| Name | Role | Group |
|---|---|---|
David Kruger | Founder | Leadership |
Buddy Triplett | National Sales Director | Leadership |
Sarena Krueger | Vice President Marketing | Leadership |
Jack Subel | Vice President, New Business Development Trienda And Penda | Leadership |
James Petrangelo | Director Of OE Sales | Leadership |
Mark Olson | Business Development Representative | Team |
Dennis Sutton | Quality Manager | Team |
Tim Feldbush | Regional Sales Manager | Team |
Janice Hartwig | Senior Information Technology Manager | Team |
Complete people profiles for Penda
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Timeline of Penda
3 dated milestones of Penda across 41 years, from founding to its latest funding, stage changes and deals.
- Founded Penda is founded.
- Exit Acquired by Wind Point Partners.
- Exit Acquired by TriEnda.
Competitors of Penda
Penda has 3 listed competitors in our database. They include Tiger Lights, Convoy Technologies and Smittybilt.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| tigerlights.com | 2013 | Tangent, United States | Manufacturer of led lights for agricultural and industrial equipments | |||
| convoytechnologies.com | 2008 | Fort Wayne, United States | Ruggedized cameras, displays, and sensor systems are manufactured and supplied. | |||
| smittybilt.com | 1956 | Compton, United States | Off-road vehicle parts and accessories are supplied globally. |
Detailed competitors of Penda
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Web traffic of Penda
The website of Penda (penda.com) receives about 14.3K visits a month.
- Monthly visits14.3K
▲ 1.8% vs previous month
Websites whose visitors overlap most with Penda. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
customtruckaccessories.com | customtruckaccessories.com | 100% | #3,633,019 | β | |
| partsvia.com | 99% | #594,519 | View details | ||
| trucklogic.com | 92% | 4K | #4,556,141 | View details | |
starcraftrv.com | starcraftrv.com | 88% | #1,997,464 | β | |
| 4are.com | 88% | 4.1K | #4,623,382 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 25 similar websites and full traffic analytics for Penda
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Top companies in Automotive Manufacturing & Components
3 companies that operate in the same segment as Penda (Automotive Manufacturing & Components) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of infotainment and audio solutions for multiple sectors | 1980 | Stamford, Connecticut, United States | ||||
Manufacturer of gas-powered construction equipment | 1919 | United States | USD 1.21 B | 5,230 | ||
Motor vehicles and parts are manufactured, imported, distributed, and sold. | 1994 | Irvine, California, United States | USD 79.03 B | 35,750 |
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Related news about Penda
Complete news archive for Penda
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Frequently Asked Questions about Penda
Penda was founded in 1975.
Penda is headquartered in Portage, United States.
Penda is established as a prominent provider of custom thermoforming solutions across multiple industries including automotive, environmental, agricultural, and construction sectors. Advanced thermoforming techniques are utilized to create innovative products such as DuraLiner accessories for vehicle protection, water management systems for erosion control, and waste management solutions with recyclable materials. Services are extended to heavy truck and recreational markets with cost-effective, high-quality products designed to replace heavier materials like metal and fiberglass. Operations are supported by facilities in the United States and Mexico, ensuring a broad service network for diverse customer needs.
Penda's top competitors include Smittybilt, Convoy Technologies and Tiger Lights.
Penda offers DuraLiner Accessories, Custom Thermoforming, Water Management, and Waste Management.
Penda has 3 investors. Key investors include TriEnda, Wind Point Partners, and Norwest Equity Partners.
Penda operates through Penda Corporation.
Yes. Penda was acquired by TriEnda in December 2016.

