Pento

London, United Kingdom Founded: 2016 • Age: 10 yrs Acquired By Bob
Payroll management solutions are offered for wages and reporting.
Annual revenue - Latest available
Total funding $54.3M 5 rounds
Employees - Tracked headcount
Investors 20 Known backers
Products - Services tracked
Competitors 11 Brand Intelligence

About Pento

Pento is a company based in London (United Kingdom) founded in 2016 was acquired by Bob in February 2024. Pento has raised $54.25 million across 5 funding rounds from investors including HiBob, Seedcamp and Tiger Global. Pento operates in a competitive market with competitors including Gusto, Payflow, Paylocity, Justworks and Earnin, among others.

  • Headquarter London, United Kingdom
  • Stage Minicorn
  • Sectors
    Technology
  • Email
    Locked
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Pento Aps
Operational Areas
Technology → Enterprise Software & Productivity Solutions Unlock Sub-Sector Unlock Segment
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $54.25 M (USD)

    in 5 rounds

  • Latest Funding Round
    $35 M (USD), Series B

    Dec 07, 2021

  • Investors
    HiBob

    & 19 more

  • Employee Count
    Not available
  • Acquired by
    Bob

    (Feb 13, 2024)

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People of Pento

Headcount 200-500
Employee Profiles 385
Board Members and Advisors 6
Employee Profiles
People
Rotem Adrian
Product Design Team Lead
People
Keshet Rosenthal
Senior Director Of Product Management
People
Ivo Oliveira
Senior Product Designer
People
Guy Kaminer
Senior Product Designer

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Board Members and Advisors
people
Adam Fisher
Director
people
Davor Hebel
Director
people
Scott Tobin
Director
people
Damien Wodak
Independent Director

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Funding Insights of Pento

Pento has successfully raised a total of $54.25M across 5 strategic funding rounds. The most recent funding activity was a Series B round of $35 million completed in December 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Pento

Pento has secured backing from 20 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include HiBob, Seedcamp and Tiger Global.

All
Venture Fund
Institutional
Angel
Investor Description Founded Year Domain Location
Venture and private equity investments are managed with global diversification.
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Early-stage startups are supported by Avid Ventures through investments.
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Investment and transformation services for entrepreneurs in technology and finance sectors.
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Investor details for Pento

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by Pento

Investments
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Investment portfolio details for Pento

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  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

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Financial Statements - Pento

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Detailed financials for Pento

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  • Historical revenue
  • Profit trends
  • Statement rows
  • Financial ratios

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Pento Comparisons

Pento Primary company
Description
Payroll management solutions are offered for wages and repor...
Location
London, United Kingdom
Founded Year
2016
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
Premium access

Peer comparison for Pento

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

  • Named peers
  • Headcount comparison
  • Funding comparison
  • Operating benchmarks

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Competitors of Pento

Pento operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Gusto, Payflow, Paylocity, Justworks and Earnin, among others.

Company Name Domain Founded year HQ Location Description
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Cloud-based HR and payroll solutions are offered for small businesses.
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Payflow is recognized as a financial wellness application for employees.
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Cloud-based payroll and HR solutions are provided for businesses.
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Benefits administration and payroll management are provided for businesses.
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Real-time access to earned wages is provided fee-free.
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Provider of staff attendance, payroll and biometric attendance tools for small to medium enterprises
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Detailed competitors of Pento

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  • Domains and locations
  • Full company profiles
  • Operating metrics
  • Competitive positioning

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Latest news on Pento

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Complete news archive for Pento

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  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about Pento

Pento was founded in 2016 and raised its 1st funding round 1 year after it was founded.

Pento is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Pento is a funded company, having raised a total of $54.25M across 5 funding rounds to date.

Pento was founded in 2016 in London, United Kingdom, as a provider of payroll management solutions. Services include automated wage payments and reporting, along with premium access for employees to manage profiles and payslips. Multiple subscription plans are available based on product features. Integrations are supported with platforms such as Xero, bob, Nest, BambooHR, SmartPension, and QuickBooks. Operations focus on the HR technology sector.

Pento's top competitors include Payflow, Gusto and Earnin.

Pento has 20 investors. Key investors include HiBob, Seedcamp, Tiger Global, Avid Ventures, and General Catalyst.

The valuation of Pento is $8.48M as of Sep 2019.

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