Pepper Lunch

Tokyo, Japan Founded: 1994 • Age: 32 yrs Acquired By J-STAR
A fast-casual dining chain specializing in customizable rice and steak dishes is operated.

About Pepper Lunch

Pepper Lunch is a company based in Tokyo (Japan) founded in 1994 was acquired by J-STAR in June 2020. It operates as a Franchise / Licensing and Direct-to-Consumer (D2C). Pepper Lunch offers products and services including Pepper Rice, Steak, and Hamburger Steak.

  • Headquarter Tokyo, Japan
  • Sectors
    Consumer
  • Website category Food and Drink · Restaurants and Delivery
  • Email
    ••••••••
  • Website pepperlunch.com
  • Social X Facebook Instagram YouTube
  • Acquired by J-STAR (Jun 2020)
  • Legal Name Hot Palette Co., Ltd.
Operational Areas
Key Metrics

Products & Services of Pepper Lunch

Pepper Lunch offers a comprehensive portfolio of products and services, including Pepper Rice, Steak, and Hamburger Steak.

Pepper Rice
Food

Signature rice dish with customizable toppings is offered.

Steak
Food

Various steak options are prepared for customer satisfaction.

Hamburger Steak
Food

Hamburger steak dishes are served with unique flavors.

Apps and channels of Pepper Lunch

its YouTube channel ペッパーランチ 公式チャンネル has 583 subscribers and 11 videos.

ペッパーランチ 公式チャンネル
YouTube 583 subscribers 11 videos Other
Open channel

Videos from Pepper Lunch

The most watched videos on Pepper Lunch's YouTube channel, ペッパーランチ 公式チャンネル (583 subscribers). Click a video to play it here.

【ペッパーランチ公式】アツアツが楽しい!美味しい!
2.1M views
公式アプリからクーポンをもらおう!ビーフペッパーライスをお得にどうぞ♪(2025年3月31日まで)
238.6K views
7月3日はワールドペッパーライスデー🌎1皿注文でもう1皿無料に✨
87.5K views
ビーフペッパーライスの食べ方
16.4K views

More on ペッパーランチ 公式チャンネル.

Investors in Pepper Lunch

Pepper Lunch has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include J-STAR.

All
Venture Fund
InvestorDescriptionFounded YearDomainLocation
A private equity firm focused on solving business challenges in Japan.
2006j-star.co.jpJapan
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Investor details for Pepper Lunch

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  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

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Timeline of Pepper Lunch

2 dated milestones of Pepper Lunch across 26 years, from founding to its latest funding, stage changes and deals.

  1. Founded Pepper Lunch is founded.
  2. Exit Acquired by J-STAR.

Web traffic of Pepper Lunch

The website of Pepper Lunch (pepperlunch.com) receives about 137.3K visits a month and ranks #243,626 among all websites worldwide, #8,148 in Restaurants and Delivery.

  • Monthly visits
    137.3K

    ▲ 1.9% vs previous month

  • Unique visitors
    98.6K

    per month

  • Global rank
    #243,626

    among all websites

  • Category rank
    #8,148

    Food and Drink · Restaurants and Delivery

Similar websites

Websites whose visitors overlap most with Pepper Lunch. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
pepperlunch-diner.com
pepperlunch-diner.com
100%
–––
matsuyafoods.co.jp
82%
8.5M–View details
skylark.co.jp
81%
12.7M#3,378View details
takeout-100pedia.jp
takeout-100pedia.jp
80%
–––
yoshinoya.com
79%
–#8,890View details
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
Premium access

All 40 similar websites and full traffic analytics for Pepper Lunch

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 40 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Similar companies to Pepper Lunch

10 companies that operate in the same segment as Pepper Lunch (Restaurants), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Bluestone Lane is recognized for Australian-style cafés and coffee.
2013New York, New York, United StatesUSD 40.64 M–250
Coffees are served in restaurants and cafes operated by Costa.
1997Houghton Regis, United Kingdom–––
Pizza and related foods are provided via delivery and takeout.
–Portola, California, United States–––
Offers authentic Chinese food through restaurants and fast delivery services.
2010Kolkata, West Bengal, India–USD 11.03 M727
HMSHost is recognized as a leader in travel dining across North America.
1897Bethesda, Maryland, United States––11,078
Red Bay Coffee is engaged in roasting and selling specialty coffee.
2014Oakland, California, United StatesUSD 7.54 M––
A chain of all-day neighborhood cafes and bars is operated.
2002Bristol, England, United KingdomUSD 25.4 M–5,637
Pizzas and Italian specialties are served at Donatos Pizza locations.
1963Gahanna, Ohio, United StatesUSD 2.5 M–1,021
Kimly Group is recognized as a leading traditional coffee shop operator in Singapore.
1990Singapore, Singapore–USD 249.72 M–
Fuel and convenience store services are provided at multiple locations.
2015––––
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Frequently Asked Questions about Pepper Lunch

Pepper Lunch was founded in 1994.

Pepper Lunch is headquartered in Tokyo, Japan. It is registered at Tokyo, Tokyo, Japan.

Pepper Lunch, a fast-casual dining chain, Ascertain, is known for its signature customizable rice and steak dishes. Operations are focused on providing high-quality meals with an emphasis on fresh ingredients and unique preparation methods. The chain is expanded globally, with locations in multiple countries including the United States and Singapore. Social issues are addressed through sustainable practices, and franchise opportunities are offered to potential partners. A variety of menu items, including Pepper Rice, steaks, and seasonal offerings, are provided to cater to diverse customer preferences.

Pepper Lunch offers Pepper Rice, Steak, and Hamburger Steak.

Pepper Lunch has 1 investor. Key investors include J-STAR.

Pepper Lunch operates through Hot Palette Co., Ltd..

Yes. Pepper Lunch was acquired by J-STAR in June 2020.

The website of Pepper Lunch receives about 137 thousand visits a month and ranks #243,626 among all websites worldwide.

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