About Phaidra
Phaidra is a company based in Seattle (United States) founded in 2019 by Vedavyas Panneershelvam, Katie Hoffman, and Jim Gao. It operates as a AI-as-a-Service. Phaidra has raised $92.5 million across 5 funding rounds from investors including Nvidia, University of Washington and Sony Innovation Fund. The company has 54 employees as of December 31, 2022. Phaidra offers products and services including Virtual Plant Operator. Phaidra operates in a competitive market with competitors including Yokogawa, Nominal, ICONICS, Inductive Automation and HMS Networks, among others.
- Headquarter Seattle, United States
- Employees 54 as on 31 Dec, 2022
- Founders Vedavyas Panneershelvam, Katie Hoffman, Jim Gao
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Sectors
TechnologyIndustrial Goods & Manufacturing
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Email
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Phone
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Website
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Social
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- Legal Name Phaidra, Inc.
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$92.5 M (USD)
in 5 rounds
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Latest Funding Round
$50 M (USD), Series B
Oct 01, 2025
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Investors
Nvidia
& 14 more
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Employee Count
54
as on Dec 31, 2022
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Products & Services of Phaidra
Phaidra offers a comprehensive portfolio of products and services, including Virtual Plant Operator. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
AI-driven controls are provided for industrial facilities optimization.
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Funding Insights of Phaidra
Phaidra has successfully raised a total of $92.5M across 5 strategic funding rounds. The most recent funding activity was a Series B round of $50 million completed in October 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 5
- Last Round Series B — $50.0M
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First Round
First Round
(28 May 2020)
- Investors Count 15
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Oct, 2025 | Amount | Series B - Phaidra | Valuation |
investors |
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| Jul, 2024 | Amount | Series A - Phaidra | Valuation | Index Ventures |
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| Jul, 2022 | Amount | Series A - Phaidra | Valuation | Starshot Capital |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Phaidra
Phaidra has secured backing from 15 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Nvidia, University of Washington and Sony Innovation Fund. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Venture capital investments in technology startups and entrepreneurs.
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Founded Year | Domain | Location | |
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Founded Year | Domain | Location | |
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Investment in deep technology and science is facilitated.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Phaidra
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Phaidra
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Phaidra Comparisons
Competitors of Phaidra
Phaidra operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Yokogawa, Nominal, ICONICS, Inductive Automation and HMS Networks, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Cloud-based industrial automation and process control solutions are offered.
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| domain | founded_year | HQ Location |
Hardware data is managed and monitored via an online platform.
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| domain | founded_year | HQ Location |
HMI/SCADA, Manufacturing Intelligence and Analytics solution
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| domain | founded_year | HQ Location |
Delivers HMI, SCADA, and MES software for industrial applications.
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| domain | founded_year | HQ Location |
Monitoring and controling solutions for field equipment and machinery
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Phaidra
Frequently Asked Questions about Phaidra
When was Phaidra founded?
Phaidra was founded in 2019 and raised its 1st funding round 1 year after it was founded.
Where is Phaidra located?
Phaidra is headquartered in Seattle, United States. It is registered at Seattle, Washington, United States.
Who is the current CEO of Phaidra?
Jim Gao is the current CEO of Phaidra. They have also founded this company.
Is Phaidra a funded company?
Phaidra is a funded company, having raised a total of $92.5M across 5 funding rounds to date. The company's 1st funding round was a Series A of $25M, raised on May 28, 2020.
How many employees does Phaidra have?
As of Dec 31, 2022, the latest employee count at Phaidra is 54.
What does Phaidra do?
Phaidra is engaged in providing artificial intelligence control systems for optimizing mission-critical facilities. Operations are enhanced through closed-loop AI services that improve plant stability, energy efficiency, and sustainability. Solutions are applied to industrial sectors, including data centers, with a focus on real-time optimization and continuous improvement. Integration with existing building automation systems is supported without requiring new hardware.
Who are the top competitors of Phaidra?
What products or services does Phaidra offer?
Phaidra offers Virtual Plant Operator.
Who are Phaidra's investors?
Phaidra has 15 investors. Key investors include Nvidia, University of Washington, Sony Innovation Fund, Helena, and Index Ventures.