Phrasee

London, United Kingdom Founded: 2015 • Age: 11 yrs Minicorn Acquired By Capital D
AI platform for brand language optimization and automation is provided.

About Phrasee

Phrasee is a Technology company based in London (United Kingdom) founded in 2015 by Neil Yager and Victoria Peppiatt, and was acquired by Capital D in March 2022. AI platform for brand language optimization and automation is provided. Phrasee has raised $8.88 million across 4 funding rounds from investors including Morgan Stanley, Next 15 and Galvanise. The company has 55 employees. Phrasee was last valued at $34.26 million in July 2020. Its chief executive, as recorded, is Daniel Head. Its focus areas include Enterprise Applications, MarketingTech, Content Marketing and Content Creation. Its legal entity is PHRASEE LTD.

Company details

Phrasee was founded in 2015 in London, United Kingdom, as an AI-based platform in the computational linguistics sector. Software is offered to generate, optimize, automate, and analyze brand language in real-time. Language is tailored to specific styles, tones, audiences, and campaign objectives. Campaigns are enhanced through deep learning techniques, with automation applied across digital channels. Real-time personalization is enabled to target users with relevant messaging.

  • Headquarters London, United Kingdom
  • Employees 55
  • Founders Neil Yager, Victoria Peppiatt
  • Stage Acquired
  • Sectors
    Technology
  • Website category Business and Consumer Services · Online Marketing
  • Website phrasee.co
  • Social LinkedIn X
  • Acquired by Capital D (Mar 2022)
  • Legal Name Phrasee Ltd
  • Date of Incorporation 23 Feb, 2015
  • Jurisdiction LONDON, UNITED KINGDOM
Key Metrics
  • Total Equity Funding
    $8.88M (USD)

    in 4 rounds

  • Latest Funding Round
    $2.7M (USD), Series A

    Jul 2020

  • Investors
  • Employee Count
    55
  • Acquired by
    Capital D

    (Mar 2022)

Funding Insights of Phrasee

Phrasee has successfully raised a total of $8.88M across 4 strategic funding rounds. The most recent funding activity was a Series A round of $2.7 million completed in July 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $8.88M
  • Total Rounds 4
  • Last Round Series A β€” $2.7M
  • First Round $132,000

    (Jul 2015)

  • Investors Count 3

All 4 funding rounds of Phrasee with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Jul 2020$2.7MSeries A$34.26M–
–
Aug 2018$4.6MSeries A$32.1MAlbionVC
Feb 2016$1.45MSeed–Next 15, Galvanise
–
Jul 2015$132,000Seed$‒‒‒‒‒–
–
Valuation history
DateValuationStage
Jul 2020$34.26Mβ€’β€’β€’β€’β€’β€’β€’β€’
Aug 2018$32.1Mβ€’β€’β€’β€’β€’β€’β€’β€’
Jul 2015$β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’
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Full valuation and stage history of Phrasee

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Last known valuation $34.26M (Jul 2020). 6 investors in total: 6 institutional.

Investors in Phrasee

Phrasee has secured backing from 6 investors, including institutional and venture fund investors. Prominent investors backing the company include Morgan Stanley, Next 15 and Galvanise.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Early-stage tech investments are facilitated by Galvanise Capital.
galvanise.coCroydon, England
Venture capital firm focused on investing in tech startups
albion.vcLondon, United Kingdom
Capital D is engaged in private equity investments for disruptive companies.
capitald.comLondon, United Kingdom
keyhavencapital.com
Digital marketing and public relations are managed through subsidiary agencies.
1984next15.comLondon, United Kingdom
Wealth management, investment advisory, and financial services are provided.
1935morganstanley.comNew York, United States
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People of Phrasee

34 people are tracked at Phrasee (17 in leadership, 17 in team); the tracked headcount is 55.

NameRoleGroup
Neil Yager
Co-FounderLeadership
Victoria Peppiatt
Co-Founder & COOLeadership
Jasper Pye
Chief Technology OfficerLeadership
Daniel Head
CEOLeadership
Dee Patel
Chief Financial OfficerLeadership
Toby Coulthard
Chief Product OfficerLeadership
Daryl Cohen
Board MemberLeadership
Natalie Johnson
General Manager, EMEALeadership
Russell Peto
VP EngineeringLeadership
Dan Medlock
CFO & COOLeadership
Matt Simmonds
Chief Product Office & CTOLeadership
Lynn Brantley
Senior Partner ManagerLeadership
Parry Malm
CEO & Co-FounderLeadership
Dominick Arp
Head Of AnalyticsLeadership
Dave Pugh
Vp, Product ManagementLeadership
Tracey-Anne Green
HR Business PartnerLeadership
Jess Evans
VP, PartnershipsLeadership
Jared Porter
Lead Data ScientistTeam
Vishal Gohil
Lead Product DesignerTeam
Florian G.
Principal Software EngineerTeam

14 more people are available in the full profile.

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Timeline of Phrasee

5 dated milestones of Phrasee across 7 years, from founding to its latest funding, stage changes and deals.

  1. Founded Phrasee is founded.
  2. Funding First funding round of $132K.
  3. Milestone Reaches Minicorn status.
  4. Funding Latest funding round, Series A, of $2.7M.
  5. Exit Acquired by Capital D.

Web traffic of Phrasee

The website of Phrasee (phrasee.co) receives about 2.4K visits a month and ranks #7,086,850 among all websites worldwide, #10,911 in Online Marketing.

  • Monthly visits
    2.4K

    ▲ 24% vs previous month

  • Global rank
    #7,086,850

    among all websites

  • Category rank
    #10,911

    Business and Consumer Services · Online Marketing

Similar websites

Websites whose visitors overlap most with Phrasee. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
jacquard.com
jacquard.com
100%
#2,014,997–
aidepot.co
aidepot.co
89%
#5,992,006–
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Related news about Phrasee

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Frequently Asked Questions about Phrasee

Phrasee was founded in 2015.

Phrasee is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Daniel Head is the CEO of Phrasee, as recorded in our data.

Phrasee is a funded company, having raised a total of $8.88M across 4 funding rounds to date. The company's 1st funding round was a Seed of $132K, raised on Jul 2015.

Phrasee has 55 employees.

Phrasee was founded in 2015 in London, United Kingdom, as an AI-based platform in the computational linguistics sector. Software is offered to generate, optimize, automate, and analyze brand language in real-time. Language is tailored to specific styles, tones, audiences, and campaign objectives. Campaigns are enhanced through deep learning techniques, with automation applied across digital channels. Real-time personalization is enabled to target users with relevant messaging.

Phrasee has 6 investors. Key investors include Morgan Stanley, Next 15, Galvanise, AlbionVC, and Capital D.

The valuation of Phrasee is $34.26M as of Jul 2020.

Phrasee operates through Phrasee Ltd.

Yes. Phrasee was acquired by Capital D in March 2022.

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