About Placemeter
Placemeter is a company based in New York (United States) founded in 2012 was acquired by Arlo in December 2016.. Placemeter has raised $7.83 million across 4 funding rounds from investors including FundersClub, Arlo and Techstars. The company has 244 employees as of December 31, 2022. Placemeter operates in a competitive market with competitors including Ooma, Vivint, ADT, Alarm.com and Ring Labs, among others.
- Headquarter New York, United States
- Employees 244 as on 31 Dec, 2022
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Sectors
TechnologyRetail Industrial Goods & Manufacturing Transportation, Automotive & Logistics Government & Social Sector
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Phone
*********
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Website
*********
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Social
*********
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$7.83 M (USD)
in 4 rounds
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Latest Funding Round
$6 M (USD), Series A
Sep 17, 2014
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Investors
FundersClub
& 7 more
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Employee Count
244
as on Dec 31, 2022
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Acquired by
Arlo
(Dec 16, 2016)
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Funding Insights of Placemeter
Placemeter has successfully raised a total of $7.83M across 4 strategic funding rounds. The most recent funding activity was a Series A round of $6 million completed in September 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 4
- Last Round Series A — $6.0M
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First Round
First Round
(01 Jul 2012)
- Investors Count 7
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep, 2014 | Amount | Series A - Placemeter | Valuation | New Enterprise Associates | |
| Nov, 2013 | Amount | Seed - Placemeter | Valuation |
investors |
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| Jun, 2013 | Amount | Seed - Placemeter | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Placemeter
Placemeter has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include FundersClub, Arlo and Techstars. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Venture capital investments are offered to startups by NEA.
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Founded Year | Domain | Location | |
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Venture capital investing in technology sectors such as AI and automotive.
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Founded Year | Domain | Location | |
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Venture finance services, including debt and equity, are provided to capital-backed companies globally.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Placemeter
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Placemeter
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Placemeter Comparisons
Competitors of Placemeter
Placemeter operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Ooma, Vivint, ADT, Alarm.com and Ring Labs, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Cloud-based business telephony and home security services are provided.
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| domain | founded_year | HQ Location |
Cloud-based smart security cameras are manufactured for home use.
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| domain | founded_year | HQ Location |
Cloud-based surveillance solutions for home and business security are provided.
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| domain | founded_year | HQ Location |
Cloud-based video intercoms and physical security systems are provided.
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| domain | founded_year | HQ Location |
Cloud-based video surveillance systems are provided for security monitoring.
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| domain | founded_year | HQ Location |
Wireless home security systems are offered with cellular monitoring.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Placemeter
When was Placemeter founded?
Placemeter was founded in 2012.
Where is Placemeter located?
Placemeter is headquartered in New York, United States. It is registered at New York, New York, United States.
Is Placemeter a funded company?
Placemeter is a funded company, having raised a total of $7.83M across 4 funding rounds to date.
How many employees does Placemeter have?
As of Dec 31, 2022, the latest employee count at Placemeter is 244.
What does Placemeter do?
Provider of products and equipment for security and surveillance solutions. It provides users with a platform that uses algorithms and lives feeds from traffic cameras to collect foot traffic data on people outside of businesses, inside them, walking past, and in public places. It also has a consumer app to show how crowded a certain outlet is and has B2B plans, with applications for retailers and urban planners.
Who are the top competitors of Placemeter?
Placemeter's top competitors include Ooma, Vivint and SimpliSafe.
Who are Placemeter's investors?
Placemeter has 8 investors. Key investors include FundersClub, Arlo, Techstars, Qualcomm Ventures, and NEA.
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