About Playrix
Playrix is a Media & Entertainment company based in Dublin (Ireland) founded in 2004, and was acquired by RAIKKONEN ENGINEERS (I) PVT LTD in December 2024. Casual video games are developed for mobile and PC platforms. The company has 1,458 employees. Playrix has completed 6 acquisitions, including Boolat Games, Cateia Games and Eipix. Playrix was last valued at $7 billion in March 2020. Its website playrix.com draws about 1.8 million monthly visits. Its focus areas include Gaming, PC & Console Gaming, Game Developers and PC & Console Games. Its legal entity is PLR Worldwide Sales Limited.
Company details
Playrix was founded in 2004 and is headquartered in Dublin, Ireland. Casual games, including arcade, puzzle, and action titles, are developed for mobile and PC platforms. Notable releases such as Township, Fishdom, Homescapes, and Gardenscapes are offered on Android, iOS, and Amazon Play Store. Operations focus on the video game sector, with distribution through major app stores.
- Headquarters Dublin, Ireland
- Employees 1,458
- Stage Acquired
- SectorsMedia & Entertainment
- Website category Games · Video Games Consoles and Accessories
- Email••••••••
- Website playrix.com
- Social LinkedIn X Facebook
- Acquired by RAIKKONEN ENGINEERS (I) PVT LTD (Dec 2024)
- Legal Name Plr Worldwide Sales Limited
- Annual Revenue$2.43 B (USD)as on Dec 31, 2022
- Net Profit$400.73 M (USD)as on Dec 31, 2022
- EBITDA$458.45 M (USD)as on Dec 31, 2022
- Investors
- Employee Count1,458
- Investments & AcquisitionsBoolat Games
& 5 more
- Acquired byRAIKKONEN ENGINEERS (I) PVT LTD
(Dec 2024)
Apps and channels of Playrix
Playrix publishes 6 mobile apps with over 816.5M+ downloads.
Investors in Playrix
Playrix has secured backing from 1 investor. Prominent investors backing the company include Raikkonen Engineers.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Raikkonen Engineers is engaged in product design and innovation consultancy. | raikkonens.com | Chennai, India |
Investor details for Playrix
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Investments & Acquisitions by Playrix
Playrix has strategically engaged in corporate development activities, having acquired 6 companies. Notable acquisitions include Boolat Games, Cateia Games and Eipix.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Casual video games are developed for multiple platforms worldwide. | boolatgames.com | Kyiv, Ukraine | 2001 | Mar 2021 | •••• | |
Cateia Games is engaged in video game development. | cateia.com | Zagreb, Croatia | 2003 | Jun 2020 | •••• | |
Network equipment including switches, routers, and surveillance hardware is manufactured. | plexonics.com | Chandigarh, India | 2011 | Mar 2020 | •••• | |
Casual games are developed for mobile, web, and social platforms. | plexonic.com | Yerevan, Armenia | 2007 | Mar 2020 | •••• | |
Hidden object puzzle adventure games are developed for mobile platforms. | eipix.com | Novi Sad, Serbia | 2005 | Dec 2019 | •••• | |
Game development company based out of Ukraine | zagravagames.com | Rivne, Ukraine | 2010 | Nov 2019 | •••• |
Complete acquisition details for Playrix
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Timeline of Playrix
9 dated milestones of Playrix across 20 years, from founding to its latest funding, stage changes and deals.
- Founded Playrix is founded.
- Milestone Reaches Unicorn status.
- Acquisition Acquires Zagrava Games.
- Acquisition Acquires Eipix.
- Acquisition Acquires Plexonic.
- Acquisition Acquires Plexonics Technology.
- Acquisition Acquires Cateia Games.
- Acquisition Acquires Boolat Games.
- Exit Acquired by RAIKKONEN ENGINEERS (I) PVT LTD.
Web traffic of Playrix
The website of Playrix (playrix.com) receives about 1.8M visits a month and ranks #41,372 among all websites worldwide, #1,909 in Video Games Consoles and Accessories.
- Monthly visits1.8M
▲ 2.2% vs previous month
- Unique visitors1M
per month
- Global rank#41,372
among all websites
- Category rank#1,909
Games · Video Games Consoles and Accessories
- Bounce rate70%
- Pages per visit1.7
- Average visit56 sec
- DevicesDesktop 10% · Mobile 90%
Websites whose visitors overlap most with Playrix. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| gogiigames.com | 100% | 7.8K | #2,569,715 | View details | |
| alawar.com | 100% | 77.8K | #474,235 | View details | |
awem.com | awem.com | 100% | #934,484 | – | |
spintop-games.com | spintop-games.com | 98% | – | ||
| arcadetown.com | 97% | View details | |||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Playrix
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Related news about Playrix
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Frequently Asked Questions about Playrix
Playrix was founded in 2004.
Playrix is headquartered in Dublin, Ireland. It is registered at Dublin, Leinster, Ireland.
Playrix has 1,458 employees.
Annual revenue of Playrix is $2.43B as on Dec 31, 2022.
Playrix was founded in 2004 and is headquartered in Dublin, Ireland. Casual games, including arcade, puzzle, and action titles, are developed for mobile and PC platforms. Notable releases such as Township, Fishdom, Homescapes, and Gardenscapes are offered on Android, iOS, and Amazon Play Store. Operations focus on the video game sector, with distribution through major app stores.
Playrix has made 6 acquisitions, including Boolat Games, Cateia Games, and Eipix.
Playrix has 1 investor. Key investors include Raikkonen Engineers.
The valuation of Playrix is $7B as of Mar 2020.
Playrix operates through Plr Worldwide Sales Limited.
Yes. Playrix was acquired by RAIKKONEN ENGINEERS (I) PVT LTD in December 2024.
Yes. Playrix publishes Mystery Matters and 5 more apps, with over 816.5 million downloads.
The website of Playrix receives about 1.8 million visits a month and ranks #41,372 among all websites worldwide.