Pooltrackr

Surry Hills, Australia Founded: 2016 • Age: 10 yrs Acquired By Fluidra
SaaS-driven pool management system
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About Pooltrackr

Pooltrackr is a company based in Surry Hills (Australia) founded in 2016 by Vladimir Kazakov and Ben Richards was acquired by Fluidra in May 2025.. Pooltrackr operates in a competitive market with competitors including Skimmer, Poolbrain, Pooli, Pool Calculator and Symbri, among others.

  • Headquarter Surry Hills, Australia
  • Founders Vladimir Kazakov, Ben Richards
  • Sectors
    Technology
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Pooltrackr Pty Ltd
Operational Areas
Technology → Enterprise Software & Productivity Solutions
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
  • Acquired by
    Fluidra

    (May 07, 2025)

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Funding Insights of Pooltrackr

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Pooltrackr

Pooltrackr has secured backing from 1 investor. Prominent investors backing the company include Fluidra. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Investor Description Founded Year Domain Location
Components for swimming pool construction are manufactured and distributed.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Pooltrackr

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Pooltrackr

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Pooltrackr Comparisons

Employees
+
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Competitors of Pooltrackr

Pooltrackr operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Skimmer, Poolbrain, Pooli, Pool Calculator and Symbri, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Business management software is offered for pool service providers.
domain founded_year HQ Location
Software for pool service management including quotes, jobs, and invoicing.
domain founded_year HQ Location
Mobile app providing pool maintenance services.
domain founded_year HQ Location
Offers calculators and guides for maintaining clear pool water chemistry.
domain founded_year HQ Location
Online platform that provides pool cleaning services
domain founded_year HQ Location
Mobile app for remote control of pool lights, temperatures, and features.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Pooltrackr

Frequently Asked Questions about Pooltrackr

When was Pooltrackr founded?

Pooltrackr was founded in 2016.

Where is Pooltrackr located?

Pooltrackr is headquartered in Surry Hills, Australia. It is registered at Surry Hills, New South Wales, Australia.

Who is the current CEO of Pooltrackr?

Ben Richards is the current CEO of Pooltrackr. They have also founded this company.

What does Pooltrackr do?

Pooltrackr was established in 2016 in Surry Hills, Australia, as a SaaS provider in the pool industry. Operations focus on customer management, water testing supported by chemical calculators, maintenance databases, SMS notifications, reporting tools, asset tracking, and job scheduling. The platform serves clients including BioGuard, Palintest, and PoolPro, supporting pool service workflows across various scales.

Who are the top competitors of Pooltrackr?

Pooltrackr's top competitors include Skimmer, Symbri and Poolbrain.

Who are Pooltrackr's investors?

Pooltrackr has 1 investor. Key investors include Fluidra.

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