About Pooltrackr
Pooltrackr is a Technology company based in Surry Hills (Australia) founded in 2016 by Vladimir Kazakov and Ben Richards, and was acquired by Fluidra in May 2025. SaaS-driven pool management system. Its chief executive, as recorded, is Ben Richards. Its website pooltrackr.com draws about 48 thousand monthly visits. Its focus areas include Enterprise Applications, SME Business Management Software, Maintenance and Repair Services and Pool Service. Its legal entity is POOLTRACKR PTY LTD.
Company details
Pooltrackr was established in 2016 in Surry Hills, Australia, as a SaaS provider in the pool industry. Operations focus on customer management, water testing supported by chemical calculators, maintenance databases, SMS notifications, reporting tools, asset tracking, and job scheduling. The platform serves clients including BioGuard, Palintest, and PoolPro, supporting pool service workflows across various scales.
Investors in Pooltrackr
Pooltrackr has secured backing from 1 investor. Prominent investors backing the company include Fluidra.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Components for swimming pool construction are manufactured and distributed. | 1969 | fluidra.com |
Investor details for Pooltrackr
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People of Pooltrackr
2 people are tracked at Pooltrackr (2 in leadership).
| Name | Role | Group |
|---|---|---|
Vladimir Kazakov | Co-Founder & CTO | Leadership |
Ben Richards | Co-Founder & CEO | Leadership |
Complete people profiles for Pooltrackr
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Timeline of Pooltrackr
2 dated milestones of Pooltrackr across 9 years, from founding to its latest funding, stage changes and deals.
- Founded Pooltrackr is founded.
- Exit Acquired by Fluidra.
Web traffic of Pooltrackr
The website of Pooltrackr (pooltrackr.com) receives about 47.7K visits a month.
- Monthly visits47.7K
▼ 5.5% vs previous month
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Frequently Asked Questions about Pooltrackr
Pooltrackr was founded in 2016.
Pooltrackr is headquartered in Surry Hills, Australia. It is registered at Surry Hills, New South Wales, Australia.
Ben Richards is the CEO of Pooltrackr, as recorded in our data. They have also founded this company.
Pooltrackr was established in 2016 in Surry Hills, Australia, as a SaaS provider in the pool industry. Operations focus on customer management, water testing supported by chemical calculators, maintenance databases, SMS notifications, reporting tools, asset tracking, and job scheduling. The platform serves clients including BioGuard, Palintest, and PoolPro, supporting pool service workflows across various scales.
Pooltrackr has 1 investor. Key investors include Fluidra.
Pooltrackr operates through Pooltrackr Pty Ltd.
Yes. Pooltrackr was acquired by Fluidra in May 2025.