About popIn
popIn is a Media & Entertainment company based in Minato (Japan) founded in 2008, and was acquired by Baidu in June 2015. Content recommendation and native advertising platforms are operated by popIn. Its website popin.cc draws about 6.8 million monthly visits. Its focus areas include Enterprise Applications, AdTech and Native Ad Platform.
Company details
popIn was founded in 2008 in Minato City, Japan, focusing on the digital advertising sector. A content recommendation platform is provided alongside a native advertising network, where advertisements are targeted using content relevance, real-time access, and users social and behavioral history. Video ads are integrated based on articles read by users. The company was acquired by Baidu in June 2015 and has since operated independently following management integration.
- Headquarters Minato, Japan
- Stage Acquired
- SectorsMedia & Entertainment
- Website category Computers Electronics and Technology
- Email••••••••
- Website discovery.popin.cc
- Social LinkedIn X
- Acquired by Baidu (Jun 2015)
Investors in popIn
popIn has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Baidu.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
AI-enabled keyword-based search engine is operated for information retrieval. | 2000 | baidu.com | Beijing, China |
Investor details for popIn
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of popIn
2 dated milestones of popIn across 7 years, from founding to its latest funding, stage changes and deals.
- Founded popIn is founded.
- Exit Acquired by Baidu.
Web traffic of popIn
The website of popIn (popin.cc) receives about 6.8M visits a month and ranks #12,533 among all websites worldwide, #1,707 in Computers Electronics and Technology.
- Monthly visits6.8M
▼ 3.3% vs previous month
- Unique visitors3.9M
per month
- Global rank#12,533
among all websites
- Category rank#1,707
Computers Electronics and Technology · Computers Electronics and Technology
- Bounce rate76%
- Pages per visit1.2
- Average visit41 sec
- DevicesDesktop 36% · Mobile 64%
Websites whose visitors overlap most with popIn. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| notion.so | 100% | 178.3M | #160 | View details | |
nifty.com | nifty.com | 98% | #1,296 | – | |
nyaa.si | nyaa.si | 95% | #1,000 | – | |
sakura-checker.jp | sakura-checker.jp | 94% | #20,850 | – | |
gizmodo.jp | gizmodo.jp | 94% | #5,935 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for popIn
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Popin
Complete news archive for popIn
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about popIn
popIn was founded in 2008.
popIn is headquartered in Minato, Japan. It is registered at Minato, Tokyo, Japan.
popIn was founded in 2008 in Minato City, Japan, focusing on the digital advertising sector. A content recommendation platform is provided alongside a native advertising network, where advertisements are targeted using content relevance, real-time access, and users social and behavioral history. Video ads are integrated based on articles read by users. The company was acquired by Baidu in June 2015 and has since operated independently following management integration.
popIn has 1 investor. Key investors include Baidu.
Yes. popIn was acquired by Baidu in June 2015.
The website of popIn receives about 6.8 million visits a month and ranks #12,533 among all websites worldwide.