
About Popup Kids
Popup Kids is a Retail company based in India founded in 2020. Online store selling curated baby bedding, fashion, toys, and books for children. It operates on a D2C and B2C model in Retail and Consumer sectors. Its Indian entity Idd Distribution Private Limited reported revenue of βΉ1.00 Cr. Popup Kids offers products and services including Bedding, Fashion, Toys, Books, and Gifts. Its focus areas include Retail Tech, Kids Products, Online Baby Store and Ecommerce.
Company details
Popup Kids operates as an e-commerce platform in Mumbai, curating and selling high-quality products for babies and kids, such as bedding, fashion items, toys, books, and gifts. They provide themed and personalized options through their website, catering to parents, gift buyers, and families with easy ordering and delivery services. The business focuses on quality essentials and accessories to support child development and daily needs.
- Headquarters India
- SectorsRetailConsumer
- Emailβ’β’β’β’β’β’β’β’
- Website popupkids.in
- Social Facebook Instagram
- Legal Name Idd Distribution Private Limited
- Date of Incorporation 05 May, 1998
- Jurisdiction Mumbai, Maharashtra, India
- Annual Revenue₹1.00 Cr
FY 2024 · +82% YoY
- Net Profit₹25.2 Lakh
FY 2024 · 25% margin
- EBITDA₹30.7 Lakh
FY 2024 · 31% margin
Associated legal entities of Popup Kids
Popup Kids is associated with 2 registered companies on The Company Check; the primary company is Idd Distribution Private Limited. Each company page carries the filings, financials, charges and directors of that entity.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2024) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Idd Distribution Private Limited CIN U46620MH1998PTC114777 | Active | 05 May 1998 | Mumbai, Maharashtra | ₹1.0 Cr | 2 | View details | |
| Idd Distribution Private Limited CIN U51900MH1998PTC114777 | 05 May 1998 | Mumbai, Maharashtra, India | View details |
Products & Services of Popup Kids
Popup Kids offers a comprehensive portfolio of products and services, including Bedding, Fashion, Toys, Books, and Gifts.
Products for baby sleep comfort and room decor.
Clothing and accessories for children and infants.
Toys for sensory play and child development.
Story books and activities for kids learning.
Personalized gifts and hampers for occasions.
Board of directors of Idd Distribution Private Limited (Popup Kids)
Idd Distribution Private Limited is the primary company behind Popup Kids. The board of Idd Distribution Private Limited currently have 2 directors; the longest-serving is Vishal Jatia, appointed in 2011. 7 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Vishal Jatia DIN 02273262 | Director | 10 Feb 2011 | 15 yrs 8 mo | Idd Distribution Private Limited |
| Anant Suresh Jatia DIN 02655500 | Director | 15 Jul 2011 | 15 yrs 3 mo | Idd Distribution Private Limited |
Financials of Popup Kids
Figures of Idd Distribution Private Limited, the primary company behind Popup Kids, for FY 2024. Revenue was ₹1.00 Cr (+82% year on year). Net profit was ₹25.2 Lakh (25% margin). EBITDA was ₹30.7 Lakh (31% margin). Revenue has grown at a compounded annual rate of +39% over three years and +65% over five years.
- ₹1.00 CrRevenue · FY 2024 · +82% YoY
- ₹25.2 LakhNet profit · 25% margin
- ₹30.7 LakhEBITDA · 31% margin
- ₹1 LakhPaid-up capital
- +39%Revenue CAGR, 3 years
- +65%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Idd Distribution Private Limited are on its company page.
Detailed financial statements for Popup Kids
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Web traffic of Popup Kids
Websites that share an audience with Popup Kids (popupkids.in).
Websites whose visitors overlap most with Popup Kids. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| oddgiraffe.com | 96% | 445.8K | View details | ||
| jogenii.com | 89% | 10.6K | #1,965,473 | View details | |
| gingercrush.com | 68% | 11.6K | #1,995,957 | View details | |
| le15.com | 52% | 16K | #1,060,663 | View details | |
| foreverkidz.in | 42% | 14.3K | #1,613,234 | View details |
Top companies in Baby & Mother E-Commerce
3 companies that operate in the same segment as Popup Kids (Baby & Mother E-Commerce) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Platform offering mom and baby products and services | 2017 | Gurugram, Haryana, India | 162 | |||
Mobile app offering prenatal education, mantras, and wellness for pregnant women. | 2017 | Indore, Madhya Pradesh, India | 1 | |||
An online retail platform specializing in multicategory mom and baby care products. | 2018 | Bengaluru, Karnataka, India | USD 26.23 K | USD 674.86 K | 16 |
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Frequently Asked Questions about Popup Kids
Popup Kids was founded in 2020.
Popup Kids is headquartered in India.
The primary company behind Popup Kids, Idd Distribution Private Limited, reported revenue of βΉ1.00 Cr for FY 2024, up 82% year on year.
Popup Kids operates as an e-commerce platform in Mumbai, curating and selling high-quality products for babies and kids, such as bedding, fashion items, toys, books, and gifts. They provide themed and personalized options through their website, catering to parents, gift buyers, and families with easy ordering and delivery services. The business focuses on quality essentials and accessories to support child development and daily needs.
Popup Kids offers Bedding, Fashion, Toys, Books, and Gifts.
Popup Kids operates through Idd Distribution Private Limited.
The legal entities of Popup Kids currently have 2 directors, including Vishal Jatia, Anant Suresh Jatia.