Power Crunch

Irvine, United States Founded: 2003 • Age: 23 yrs Acquired By Ferrero
Energy bars brand
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About Power Crunch

Power Crunch is a company based in Irvine (United States) founded in 2003 by Kevin Lawrence was acquired by Ferrero in January 2025.. Power Crunch offers products and services including Original Protein Bars, Pro Protein Bars, Kids Protein Bars, and Protein Crisps. Power Crunch operates in a competitive market with competitors including Bobo’s Oat Bars, Clio Snacks, Honey Mama's, Dang Foods and Crunchsters, among others.

  • Headquarter Irvine, United States
  • Founders Kevin Lawrence
  • Sectors
    Consumer
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Consumer → Food, Beverage & Nutrition
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
  • Acquired by
    Ferrero

    (Jan 27, 2025)

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Products & Services of Power Crunch

Power Crunch offers a comprehensive portfolio of products and services, including Original Protein Bars, Pro Protein Bars, Kids Protein Bars, and Protein Crisps. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Bars with 12-14g protein for everyday nutrition.

Bars containing 20g protein for advanced dietary needs.

Child-friendly bars with 10-11g protein per serving.

Crisps offering 10g protein in flavors like cheddar and BBQ.

People of Power Crunch
Headcount 200-500
Employee Profiles 18
Employee Profiles
People
Jasmine Grenfell
Brand Ambassador
People
Richard Dungan
Sr. VP Sales
People
Jessica Salem
Key Account Manager
People
Carlos Mayorquin Molina
Supply Chain Coordinator

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Funding Insights of Power Crunch

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Power Crunch

Power Crunch has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Ferrero. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Institutional
Investor Description Founded Year Domain Location
Branded confectionery products including chocolates and spreads are manufactured.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Power Crunch

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Power Crunch

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Power Crunch Comparisons

Employees
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Competitors of Power Crunch

Power Crunch operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Bobo’s Oat Bars, Clio Snacks, Honey Mama's, Dang Foods and Crunchsters, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Vegan hand-baked granola bars are produced and distributed nationwide.
domain founded_year HQ Location
Gluten-free snack bars in various flavors are produced and sold.
domain founded_year HQ Location
Honey-cocoa bars are produced and marketed using natural ingredients.
domain founded_year HQ Location
Brand of energy bars
domain founded_year HQ Location
Organic snack bars are produced and sold by Crunchsters.
domain founded_year HQ Location
Brand of bars
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Power Crunch

Frequently Asked Questions about Power Crunch

When was Power Crunch founded?

Power Crunch was founded in 2003.

Where is Power Crunch located?

Power Crunch is headquartered in Irvine, United States. It is registered at Irvine, California, United States.

Who is the current CEO of Power Crunch?

Kevin Lawrence is the current CEO of Power Crunch. They have also founded this company.

What does Power Crunch do?

Power Crunch was founded in 2003 in Irvine, United States, and operates within the food sector focusing on energy bars. Products such as bars flavored with peanut, cashew, and others are manufactured. Distribution occurs primarily in California through independent stores and online channels. The company is led by founder and CEO Kevin Lawrence.

Who are the top competitors of Power Crunch?

Power Crunch's top competitors include ONE Brands, BelliWelli and Bobo’s Oat Bars.

What products or services does Power Crunch offer?

Power Crunch offers Original Protein Bars, Pro Protein Bars, Kids Protein Bars, and Protein Crisps.

Who are Power Crunch's investors?

Power Crunch has 1 investor. Key investors include Ferrero.

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