About Pragmatic Marketing
Pragmatic Marketing is a company based in Scottsdale (United States) founded in 1993 was acquired by Renovus Capital Partners in October 2016.. Pragmatic Marketing has completed 1 acquisition, including The Data Incubator. Pragmatic Marketing offers products and services including Product Management Certification, Data Courses, Design Courses, and Workshops. Pragmatic Marketing operates in a competitive market with competitors including Learning Technologies Group, RelyOn Nutec, Centum Learning, Per Scholas and Aptara, among others.
- Headquarter Scottsdale, United States
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Sectors
Business Services
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Email
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Phone
*********
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Website
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Social
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Annual Revenue
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Net Profit
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EBITDA
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Latest Funding Round
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Investors
Renovus Capital Partners
& 1 more
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Employee Count
Employee Count
- Investments & Acquisitions
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Acquired by
Renovus Capital Partners
(Oct 26, 2016)
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Products & Services of Pragmatic Marketing
Pragmatic Marketing offers a comprehensive portfolio of products and services, including Product Management Certification, Data Courses, Design Courses, and Workshops. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Program for market analysis and product development skills training.
Courses on data analysis and instructors for professional development.
Training in design principles and practical applications for teams.
Sessions on AI and product operations for skill enhancement.
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Sales and Marketing
7 people
Software Development Team
7 people
Product Management Team
4 people
Instructor Team
3 people
Leadership Team
2 people
Data Analysis and Operations Team
2 people
Human Resources and Administration
1 people
Corporate Team
1 people
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Funding Insights of Pragmatic Marketing
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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Investors in Pragmatic Marketing
Pragmatic Marketing has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Renovus Capital Partners and Petra Capital Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Founded Year | Domain | Location | |
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Multiple sectors are invested in by this private equity fund.
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Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Pragmatic Marketing
Pragmatic Marketing has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include The Data Incubator. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Data science fellowship
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2014 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Pragmatic Marketing
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Pragmatic Marketing Comparisons
Competitors of Pragmatic Marketing
Pragmatic Marketing operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Learning Technologies Group, RelyOn Nutec, Centum Learning, Per Scholas and Aptara, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
E-learning services and technologies are developed for corporates and governments.
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Provider of risk, safety and crisis management &training services
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End-to-end training and skill development solutions are delivered.
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| domain | founded_year | HQ Location |
Technology skills training and professional development services are offered.
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| domain | founded_year | HQ Location |
Customer lifecycle and data management services are provided.
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Professional development and IT-business training solutions are delivered.
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| Company Name | Domain | Founded year | HQ Location | Description |
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Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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App based platform offering on demand delivery and ride-hailing services
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Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Pragmatic Marketing
Frequently Asked Questions about Pragmatic Marketing
When was Pragmatic Marketing founded?
Pragmatic Marketing was founded in 1993.
Where is Pragmatic Marketing located?
Pragmatic Marketing is headquartered in Scottsdale, United States. It is registered at Scottsdale, Arizona, United States.
What does Pragmatic Marketing do?
Pragmatic Marketing was founded in 1993 and is based in Scottsdale, United States. Operations focus on the education sector, delivering training programs in product marketing and management for corporate professionals. Services encompass practical tools, real-world case studies, and strategies derived from industry experience. Clients served include companies such as Adobe, Intel, and PayPal, with programs designed to support product development and career advancement in a global context.
Who are the top competitors of Pragmatic Marketing?
Pragmatic Marketing's top competitors include Learning Technologies Group, Aptara and RelyOn Nutec.
What products or services does Pragmatic Marketing offer?
Pragmatic Marketing offers Product Management Certification, Data Courses, Design Courses, and Workshops.
How many acquisitions has Pragmatic Marketing made?
Pragmatic Marketing has made 1 acquisition, including The Data Incubator.
Who are Pragmatic Marketing's investors?
Pragmatic Marketing has 2 investors. Key investors include Renovus Capital Partners, and Petra Capital Partners.