About Primerica
Primerica is a publicly listed company based in Duluth (United States) founded in 1977. Life, home, and auto insurance services are offered by Primerica. The company has 2,870 employees. Primerica has completed 1 acquisition, including e-TeleQuote Insurance. Its website primerica.com draws about 909 thousand monthly visits. Its focus areas include Insurance Distribution and Diversified.
Company details
Primerica was founded in 1977 and is headquartered in Duluth, United States. Operations are centered in the financial services sector, with a focus on insurance products. Life insurance policies are distributed alongside home and auto coverage options. Services are extended to individual clients across the United States, supported by a network of representatives. The companys domain, primerica.com, facilitates access to these offerings.
- Headquarters Duluth, United States
- Employees 2,870
- Stage Public
- SectorsFinancial Services
- Website category Finance
- Email••••••••
- Phone•••• ••••
- Website primerica.com/public
- Social LinkedIn X Facebook
- Legal Name Primerica, Inc.
- Annual Revenue$3.35 B (USD)6.28as on Dec 31, 2025
- Net Profit$748.79 M (USD)60.42as on Dec 31, 2025
- InvestorsPNC
& 1 more
- Employee Count2,870
- Investments & Acquisitions
Apps and channels of Primerica
Primerica publishes 1 mobile app with over 10K+ downloads.
Funding Insights of Primerica
- Total Rounds 2
- Investors Count 2
All 2 funding rounds of Primerica with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2022 | Post-IPO | – | – | ||
| Feb 2020 | Post-IPO | – | – |
2 investors in total: 2 institutional.
Investors in Primerica
Primerica has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include PNC and Acadian Asset.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Commercial banking and financing services are provided by PNC. | 1845 | pnc.com | Pittsburgh, United States | |
Provides systematic asset management and investment strategies for clients worldwide. | 1986 | acadian-asset.com | Boston, United States |
Investor details for Primerica
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Primerica
530 people are tracked at Primerica (261 in leadership, 269 in team); the tracked headcount is 2,870.
| Name | Role | Group |
|---|---|---|
Lisa A. Brown | EVP & Chief People Officer | Leadership |
Gregory C. Pitts | Executive Vice President | Leadership |
Kathryn E. Kieser | Executive Vice President, Chief Reputation Officer and Chair of Primerica Foundation | Leadership |
Robert H. Peterman | EVP & COO | Leadership |
Brett Rogers | Executive Vice President and General Counsel | Leadership |
John A. Adams | Chief Executive Officer of Primerica Canada | Leadership |
Julie A. Seman | EVP & Chief Marketing & Innovation Officer | Leadership |
La’Lisa W. | Assistant Vice-president, Contact Center | Leadership |
Estee Faranda | Chief Executive Officer, PFS Investments | Leadership |
Steve Pepmeyer | Regional Vice President | Leadership |
Manny Massoud | Senior Vice President | Leadership |
Gene Miyahara | National Sales Director | Leadership |
Scott Godfrey | Senior Vice President | Leadership |
Benicia Walker | Regional Vice President | Leadership |
Frank Dowling | Regional Vice President | Leadership |
Heather Schmidt | Regional Vice President | Leadership |
Jorge Melo | Vice President Of Infrastructure | Leadership |
Farah Broom | Regional Vice President | Leadership |
Aravind Katta | Assistant Vice President, Enterprise Quality Assurance | Leadership |
Godfrey John | Regional Vice President | Leadership |
510 more people are available in the full profile.
Complete people profiles for Primerica
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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- Professional contacts
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IPO & Listings of Primerica
Primerica is a publicly listed company on the NYSE with ticker symbol PRI in USA, operating in the Finance sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
- IPO date01 Apr 2010
- Listed onNYSE: PRI
- Listed entityPrimerica, Inc.
- Exchange sectorFinance
- ISINUS74164M1080
- Share price$277.37 (+0.21% on the day) · 2026-10-13
- Market capitalisation$8.54B
- Price to earnings11.1
- EPS (diluted, trailing year)$24.91
- Dividend yield1.68%
- Volume (last session)149,932
Financials of Primerica
| Year | Revenue | Net income | EBITDA |
|---|---|---|---|
| 2025 | $3.35B | $748.8M | |
| 2024 | $3.15B | $466.8M | |
| 2023 | $2.81B | $574.1M | |
| 2022 | $2.78B | $469.9M | |
| 2021 | $2.76B | $371.8M |
Detailed financial statements for Primerica
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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Investments & Acquisitions by Primerica
Primerica has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include e-TeleQuote Insurance.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Medical insurance options are compared online for individuals. | etelequote.com | Clearwater, United States | 2011 | Apr 2021 | •••• |
Complete acquisition details for Primerica
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
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Timeline of Primerica
5 dated milestones of Primerica across 45 years, from founding to its latest funding, stage changes and deals.
- Founded Primerica is founded.
- IPO Lists on the stock exchange (IPO).
- Funding First funding round.
- Acquisition Acquires e-TeleQuote Insurance.
- Funding Latest funding round, Post-IPO,.
Web traffic of Primerica
The website of Primerica (primerica.com) receives about 909.1K visits a month and ranks #53,449 among all websites worldwide, #3,376 in Finance.
- Monthly visits909.1K
▲ 20.2% vs previous month
- Unique visitors299.1K
per month
- Global rank#53,449
among all websites
- Category rank#3,376
Finance · Finance
- Bounce rate42%
- Pages per visit5.3
- Average visit3 min 13 sec
- DevicesDesktop 53% · Mobile 47%
Websites whose visitors overlap most with Primerica. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
primericaonline.com | primericaonline.com | 100% | #20,997 | – | |
primericacanada.ca | primericacanada.ca | 66% | #1,240,420 | – | |
| prudential.com | 54% | 2.5M | #19,772 | View details | |
primerica.impress-net.com | primerica.impress-net.com | 50% | – | ||
| barclaycardus.com | 43% | #3,121 | View details | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Primerica
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Insurance & Risk Management
3 companies that operate in the same segment as Primerica (Insurance & Risk Management) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Investment advisory, insurance distribution, and risk management services are provided. | 1998 | Chicago, Illinois, United States | USD 1.6 B | |||
Financial institution offering insurance & transaction services | 1847 | Jacksonville, United States | USD 500 M | USD 14.51 B | 23,530 | |
Integrated healthcare services and coverage are provided nationwide. | 1945 | United States |
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Related news about Primerica
Complete news archive for Primerica
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Frequently Asked Questions about Primerica
Primerica was founded in 1977 and raised its 1st funding round 43 years after it was founded.
Primerica is headquartered in Duluth, United States.
Primerica has 2,870 employees.
Annual revenue of Primerica is $3.35B as on Dec 31, 2025.
Primerica was founded in 1977 and is headquartered in Duluth, United States. Operations are centered in the financial services sector, with a focus on insurance products. Life insurance policies are distributed alongside home and auto coverage options. Services are extended to individual clients across the United States, supported by a network of representatives. The companys domain, primerica.com, facilitates access to these offerings.
Yes, Primerica is publicly traded on NYSE under the ticker symbol PRI.
Primerica has made 1 acquisition, including e-TeleQuote Insurance.
Primerica has 2 investors. Key investors include PNC, and Acadian Asset.
Yes. Primerica publishes Primerica Shareholder Services, with over 10,000 downloads.
The website of Primerica receives about 909 thousand visits a month and ranks #53,449 among all websites worldwide.