About Priority Health
Priority Health is a company based in Grand Rapids (United States) founded in 1986. Priority Health has completed 3 acquisitions, including Camads, Idekavan and PHPNI. Priority Health operates in a competitive market with competitors including UnitedHealth Group, Kaiser Permanente, Humana, United Healthcare and WellCare Health Plans, among others.
- Headquarter Grand Rapids, United States
- SectorsFinancial Services
- Website category Health
- Email••••••••
- Phone•••• ••••
- Website priorityhealth.com
- Social LinkedIn X Facebook Instagram
- Annual Revenue$183.57 K (USD)-76as on Dec 31, 2015
- Net Profit-$62.7 (USD)-100as on Dec 31, 2019
- Latest Funding Round$514.91K (USD), Grant
Jul 2025
- InvestorsMihealthfund
& 1 more
- Investments & AcquisitionsCamads
& 2 more
Funding Insights of Priority Health
- Total Rounds 12
- Last Round Grant — $514,911
- First Round $558,746
(Jun 2015)
- Investors Count 2
Latest 10 of 12 funding rounds of Priority Health with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2025 | $514,911 | Grant | – | – | |
| Jun 2024 | $1.06M | Grant | – | – | |
| Jun 2023 | $1.13M | Grant | – | – | |
| Jun 2022 | $1.1M | Grant | – | – | |
| Mar 2022 | $500,000 | Grant | – | – | |
| Jun 2021 | $2.2M | Grant | – | – | |
| Jun 2020 | $1.82M | Grant | – | – | |
| Jun 2019 | $1.1M | Grant | – | – | |
| Jun 2018 | $1.14M | Grant | – | – | |
| Jun 2017 | $852,437 | Grant | – | – |
2 investors in total: 2 institutional.
Investors in Priority Health
Priority Health has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Mihealthfund and Health Resources and Services Administration.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
- | – | mihealthfund.org | - | |
Health services and resources are provided by HRSA nationwide. | – | hrsa.gov | Rockville, United States |
Investor details for Priority Health
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Priority Health
207 people are tracked at Priority Health (60 in leadership, 147 in team).
| Name | Role | Group |
|---|---|---|
Joan Budden | Ex-CEO & President | Leadership |
Monica Schafer | Strategic Marketing Partner | Leadership |
Anna Chang | Director Of Product Management | Leadership |
Kevin Oosterhouse | Director Of Behavioral Health | Leadership |
Kim David | Director, Provider Credentialing And Enrollment | Leadership |
Shauna Erard | Senior Director, Key And Integrated Accounts | Leadership |
Lisa Laponsie | VP Operations Quality And Payment Integrity | Leadership |
Jake Chaffee | Director Of Pharmacy, Government Programs | Leadership |
Rachel Duits | Director, Business Systems | Leadership |
Scott Norman | Vice President, Medicare | Leadership |
Ryan Nolan | Interim Vice President, Pharmacy | Leadership |
Inga Borggreve | Vp, Operations Infrastructure | Leadership |
Andrew Turner | Partner, Provider Network Management. Priority Health | Leadership |
Gregory Gadbois | Medical Director | Leadership |
Jorri Smith | Director, Provider Communications And Experience | Leadership |
Drake Reiter | Director, Pharmacy Operations | Leadership |
Kylah Sullivan | Director, Network Development And Contracting | Leadership |
Shannon Wilson | Vice President, Population Health & Health Equity | Leadership |
Don Whitford | Vice President East Region, Priority Health | Leadership |
D.j. Willard | Senior Director, Strategic Marketing | Leadership |
187 more people are available in the full profile.
Complete people profiles for Priority Health
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Priority Health
Priority Health has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include Camads, Idekavan and PHPNI.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Digital transformation solutions are provided for small and medium-sized businesses. | idekavan.com | – | 0 | Dec 2024 | •••• | |
Health insurance plans and benefit solutions are provided to employers. | phpni.com | Fort Wayne, United States | 1983 | Jun 2024 | •••• | |
A company named Camads is linked to the domain camads.com. | camads.com | – | 0 | Jun 2019 | •••• |
Complete acquisition details for Priority Health
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Priority Health
6 dated milestones of Priority Health across 39 years, from founding to its latest funding, stage changes and deals.
Competitors of Priority Health
Priority Health operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as UnitedHealth Group, Kaiser Permanente, Humana, United Healthcare and WellCare Health Plans, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| unitedhealthgroup.com | 1977 | Minneapolis, United States | – | 198,787 | Provider of comprehensive array of products and services ranging from insurance consulting to benifits management | |
| kaiserpermanente.org | 1945 | United States | – | 104,560 | Integrated healthcare services and coverage are provided nationwide. | |
| humana.com | 1961 | Louisville, United States | – | 1,000 | Provider of health insurance services | |
| uhc.com | 1977 | Atlanta, United States | – | – | Insurance provider | |
| wellcare.com | 1985 | Tampa, United States | – | 2 | Government-sponsored health care coverage to consumers | |
| aetna.com | 1853 | Hartford, United States | – | 11,546 | Health insurance plans are provided by Aetna for diverse needs. | |
| myzinghealth.com | 2019 | Chicago, United States | $165M | – | Healthcare-focused insurance services are provided by Zing Health. |
Detailed competitors of Priority Health
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Priority Health
The website of Priority Health (priorityhealth.com) receives about 572.5K visits a month and ranks #65,226 among all websites worldwide, #1,799 in Health.
- Monthly visits572.5K
▲ 14.9% vs previous month
- Unique visitors166.6K
per month
- Global rank#65,226
among all websites
- Category rank#1,799
Health · Health
- Bounce rate29%
- Pages per visit7.7
- Average visit7 min 37 sec
- DevicesDesktop 66% · Mobile 34%
Websites whose visitors overlap most with Priority Health. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| uhcprovider.com | 100% | 4.4M | #13,725 | View details | |
healthplus.org | healthplus.org | 92% | – | – | – |
brightree.net | brightree.net | 89% | – | #11,687 | – |
wpsgha.com | wpsgha.com | 85% | – | #241,679 | – |
medicare.gov | medicare.gov | 82% | – | #3,794 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Priority Health
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Priority Health
Complete news archive for Priority Health
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Priority Health
10 companies that operate in the same segment as Priority Health (Insurance & Risk Management), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Vehicle parts and accessories are sold via an online platform. | 1897 | Walsall, West Midlands, United Kingdom | USD 20.37 M | – | – | |
Health insurance plans are offered for individuals and families. | 2006 | Chennai, Tamil Nadu, India | USD 783.29 M | USD 1.9 B | 15,820 | |
Life, health, and general insurance services are provided across India. | 2001 | Mumbai, Maharashtra, India | USD 306.52 M | USD 2.88 B | 16,700 | |
Financial solutions including loans and insurance are offered. | 2007 | Pune, Maharashtra, India | – | USD 15.24 B | 126 | |
Life Insurance joint venture between SBI and BNP Paribas Cardiff | 2000 | Mumbai, Maharashtra, India | USD 264 M | USD 14.28 B | 26,360 | |
Insurance, banking, and wealth management services are provided worldwide. | 1816 | Paris, France | – | USD 128.35 B | 100,040 | |
Investment advisory, insurance distribution, and risk management services are provided. | 1998 | Chicago, Illinois, United States | USD 1.6 B | – | – | |
Financial institution offering insurance & transaction services | 1847 | Jacksonville, United States | USD 500 M | USD 14.51 B | 23,530 | |
Integrated healthcare services and coverage are provided nationwide. | 1945 | United States | – | – | – | |
Cloud-based employee benefits administration solutions are delivered. | 1998 | West Des Moines, Iowa, United States | USD 65.16 M | – | – |
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Frequently Asked Questions about Priority Health
Priority Health was founded in 1986 and raised its 1st funding round 29 years after it was founded.
Priority Health is headquartered in Grand Rapids, United States. It is registered at Grand Rapids, Michigan, United States.
Joan Budden is the current CEO of Priority Health.
Annual revenue of Priority Health is $183.57K as on Dec 31, 2015.
Priority Health was established in 1986 in Grand Rapids, Michigan, United States, as a provider in the health insurance sector. Coverage options are extended to individuals, families, and employer groups through various plans, including medical, dental, and wellness services. Operations are centered in the Midwest region, with a focus on managed care models to support preventive health initiatives. Leadership has included figures such as Joan Budden, former CEO and President.
Priority Health's top competitors include Kaiser Permanente, UnitedHealth Group and United Healthcare.
Priority Health has 2 investors. Key investors include Mihealthfund, and Health Resources and Services Administration.
The website of Priority Health receives about 572 thousand visits a month and ranks #65,226 among all websites worldwide.