About Proof of the Pudding
Proof of the Pudding is a company based in Atlanta (United States) founded in 2000 was acquired by Bruin Capital Holdings in May 2023.. The company has 141 employees as of December 31, 2020. Proof of the Pudding has completed 1 acquisition, including Southern Crust. Proof of the Pudding offers products and services including Catering Service, Wedding Planning, Corporate Events, and Venue Management. Proof of the Pudding operates in a competitive market with competitors including Panera Bread, Aramark, Just Salad, Zaxby and Continental, among others.
- Headquarter Atlanta, United States
- Employees 141 as on 31 Dec, 2020
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Sectors
Consumer
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Phone
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Website
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Social
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- Legal Name Proof Of The Pudding By Mgr Inc
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Annual Revenue
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Net Profit
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EBITDA
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Latest Funding Round
- Investors
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Employee Count
141
as on Dec 31, 2020
- Investments & Acquisitions
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Acquired by
Bruin Capital Holdings
(May 15, 2023)
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Products & Services of Proof of the Pudding
Proof of the Pudding offers a comprehensive portfolio of products and services, including Catering Service, Wedding Planning, Corporate Events, and Venue Management. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Provides food and beverage for corporate and private events
Manages customized weddings with menus and decor
Delivers catering for meetings and retreats
Handles event coordination at various locations
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Funding Insights of Proof of the Pudding
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Proof of the Pudding
Proof of the Pudding has secured backing from 1 investor. Prominent investors backing the company include Bruin Capital Holdings. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Provides capital advisory services
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Proof of the Pudding
Proof of the Pudding has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Southern Crust. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Chain offers catering options, including snacks and pizzas, for weddings and other events
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Proof of the Pudding
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Proof Of The Pudding Comparisons
Competitors of Proof of the Pudding
Proof of the Pudding operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Panera Bread, Aramark, Just Salad, Zaxby and Continental, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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Provider of bakery-cafe services and a loyalty program
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| domain | founded_year | HQ Location |
Aramark is engaged in food services and facilities management.
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| domain | founded_year | HQ Location |
Event catering services are provided nationwide from New York.
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| domain | founded_year | HQ Location |
Quick-service restaurants specializing in chicken fingers and wings are operated.
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| domain | founded_year | HQ Location |
Workplace food and beverage solutions are provided by Continental.
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| domain | founded_year | HQ Location |
Event catering services are provided for various occasions in Chicago.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Proof Of The Pudding
Frequently Asked Questions about Proof of the Pudding
When was Proof of the Pudding founded?
Proof of the Pudding was founded in 2000.
Where is Proof of the Pudding located?
Proof of the Pudding is headquartered in Atlanta, United States. It is registered at Atlanta, Georgia, United States.
How many employees does Proof of the Pudding have?
As of Dec 31, 2020, the latest employee count at Proof of the Pudding is 141.
What does Proof of the Pudding do?
Founded in 2000 and based in Atlanta, United States, Proof of the Pudding operates within the catering and event planning industry. Services encompass menu design, staffing, décor arrangements, and venue coordination for weddings, corporate gatherings, and private functions. Operations cover convention centers, stadiums, and specialized locations. Concession management is handled to support non-profit fundraising. Full event support is extended from planning to implementation.
Who are the top competitors of Proof of the Pudding?
Proof of the Pudding's top competitors include Panera Bread, Aramark and Just Salad.
What products or services does Proof of the Pudding offer?
Proof of the Pudding offers Catering Service, Wedding Planning, Corporate Events, and Venue Management.
How many acquisitions has Proof of the Pudding made?
Proof of the Pudding has made 1 acquisition, including Southern Crust.
Who are Proof of the Pudding's investors?
Proof of the Pudding has 1 investor. Key investors include Bruin Capital Holdings.