About Proov
Proov is a company based in Boulder (United States) founded in 2018 by Amy Beckley.. Proov has raised $9.7 million across 3 funding rounds from investors including Portfolia, GingerBread Capital and SteelSky Ventures. Proov offers products and services including Proov Complete Fertility Testing System, Empower Home Hormone Tracker, Hers and His Advanced Fertility Test, and Balance Supplement Bundle. Proov operates in a competitive market with competitors including i-canhelp, among others.
- Headquarter Boulder, United States
- Founders Amy Beckley
-
Sectors
Healthcare
-
Email
***********
-
Phone
*********
-
Website
*********
-
Social
*********
- Legal Name Mfb Fertility, Inc.
-
Annual Revenue
-
Net Profit
-
EBITDA
-
Total Equity Funding
$9.7 M (USD)
in 3 rounds
-
Latest Funding Round
$9.7 M (USD), Series A
Jul 02, 2021
-
Investors
Portfolia
& 7 more
-
Employee Count
Employee Count
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Products & Services of Proov
Proov offers a comprehensive portfolio of products and services, including Proov Complete Fertility Testing System, Empower Home Hormone Tracker, Hers and His Advanced Fertility Test, and Balance Supplement Bundle. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Kit to identify fertile window, confirm ovulation, and screen infertility causes.
Tool for measuring hormones and providing personalized balance recommendations.
Tests for leading infertility causes at a lower cost than clinic visits.
Supplements to support implantation and overall hormone health effectively.
Unlock access to complete
Funding Insights of Proov
Proov has successfully raised a total of $9.7M across 3 strategic funding rounds. The most recent funding activity was a Series A round of $9.7 million completed in July 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 3
- Last Round Series A — $9.7M
- First Round First Round
- Investors Count 8
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Series A - Proov | Valuation | unknown | |
| Feb, 2021 | Amount | Grant - Proov | Valuation |
investors |
|
| Sep, 2020 | Amount | Seed - Proov | Valuation | Lightship Capital , Texas Halo Fund |
|
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Proov
Proov has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include Portfolia, GingerBread Capital and SteelSky Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Venture capital firm creating funds for innovative companies in women's health and emerging markets.
|
Founded Year | Domain | Location | |
|
Capital is provided to women-led ventures in early stages.
|
Founded Year | Domain | Location | |
|
Investments in healthcare startups are managed by SteelSky Ventures.
|
Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
|
Founded Year | Domain | Location | |
|
Startup ecosystems are ignited through strategic investments by Signite Partners.
|
Founded Year | Domain | Location | |
|
Venture capital is directed toward companies in multiple sectors.
|
Founded Year | Domain | Location | |
|
Venture capital is invested in cybersecurity, fintech, and AI startups.
|
Founded Year | Domain | Location |
Investments & Acquisitions by Proov
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
Bionic investment advisor platform
|
2016 | ||||
|
Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 | ||||
|
Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 |
Financial Statements - Proov
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Proov Comparisons
Competitors of Proov
Proov operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as i-canhelp, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Develops innovative medical technologies focused on women's health.
|
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
|
|
| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
|
|
| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
|
|
| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
|
Latest news on Proov
Frequently Asked Questions about Proov
When was Proov founded?
Proov was founded in 2018 and raised its 1st funding round 2 years after it was founded.
Where is Proov located?
Proov is headquartered in Boulder, United States. It is registered at Boulder, Colorado, United States.
Who is the current CEO of Proov?
Amy Beckley is the current CEO of Proov. They have also founded this company.
Is Proov a funded company?
Proov is a funded company, having raised a total of $9.7M across 3 funding rounds to date.
What does Proov do?
Proov was founded in 2018 in Boulder, United States, within the health technology sector focused on reproductive health. Progesterone-based fertility test kits are developed and offered by the company. The Proov test, consisting of rapid-response urine strips, is utilized to measure progesterone levels, enabling the detection of conception and early pregnancy confirmation. Operations center on at-home testing solutions for women tracking fertility.
Who are the top competitors of Proov?
Proov's top competitors include i-canhelp.
What products or services does Proov offer?
Proov offers Proov Complete Fertility Testing System, Empower Home Hormone Tracker, Hers and His Advanced Fertility Test, and Balance Supplement Bundle.
Who are Proov's investors?
Proov has 8 investors. Key investors include Portfolia, GingerBread Capital, SteelSky Ventures, Woodhaven Country Club, and Lightship Capital.