About ProRata.AI
ProRata.AI is a company based in Pasadena (United States) founded in 2024 by Tarek Najm and Bill Gross. It operates as a AI-as-a-Service, and Revenue Share. ProRata.AI has raised $65.95 million across 3 funding rounds from investors including Touring Capital, Navin Chaddha and Tige Savage. ProRata.AI offers products and services including Gist Answers, Gist Ads, and Gist Attribution. ProRata.AI operates in a competitive market with competitors including Perplexity, Consensus, AI Hay, MeiliSearch and Collato, among others.
- Headquarter Pasadena, United States
- Founders Tarek Najm, Bill Gross
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Sectors
Technology
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Phone
*********
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Website
*********
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Social
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- Legal Name Prorataai, Inc.
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$65.95 M (USD)
in 3 rounds
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Latest Funding Round
$40 M (USD), Series B
Sep 05, 2025
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Investors
Touring Capital
& 4 more
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Employee Count
Employee Count
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Products & Services of ProRata.AI
ProRata.AI offers a comprehensive portfolio of products and services, including Gist Answers, Gist Ads, and Gist Attribution. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Custom AI search engines are tailored for specific content.
Native ads are placed within AI-generated answers.
Content sources are measured for revenue sharing purposes.
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Funding Insights of ProRata.AI
ProRata.AI has successfully raised a total of $65.95M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $40 million completed in September 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 3
- Last Round Series B — $40.0M
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First Round
First Round
(10 May 2024)
- Investors Count 5
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep, 2025 | Amount | Series B - ProRata.AI | Valuation | Touring Capital | |
| Sep, 2024 | Amount | Seed - ProRata.AI | Valuation |
investors |
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| May, 2024 | Amount | Seed - ProRata.AI | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in ProRata.AI
ProRata.AI has secured backing from 5 investors, including venture fund and angel investors. Prominent investors backing the company include Touring Capital, Navin Chaddha and Tige Savage. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Venture capital fund investing in early-stage tech startups
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Founded Year | Domain | Location | |
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NC
Navin Chaddha |
Managing Partner at Mayfield Fund, prominent angel investor, tech visionary
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Founded Year | Domain | Location |
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TS
Tige Savage |
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by ProRata.AI
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - ProRata.AI
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Prorata.Ai Comparisons
Competitors of ProRata.AI
ProRata.AI operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Perplexity, Consensus, AI Hay, MeiliSearch and Collato, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Citation-based AI answer engine with real-time sourcing is operated.
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| domain | founded_year | HQ Location |
AI-enabled search tools for life sciences research are provided.
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| domain | founded_year | HQ Location |
AI-based platform for knowledge discovery and search is offered.
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| domain | founded_year | HQ Location |
Open-source web search software is provided for developers and businesses.
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| domain | founded_year | HQ Location |
Collaborative software platform for asset management workflows is provided.
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| domain | founded_year | HQ Location |
Podcast exploration and queries are enhanced by AI bots.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Prorata.Ai
Frequently Asked Questions about ProRata.AI
When was ProRata.AI founded?
ProRata.AI was founded in 2024.
Where is ProRata.AI located?
ProRata.AI is headquartered in Pasadena, United States. It is registered at Pasadena, California, United States.
Who is the current CEO of ProRata.AI?
Bill Gross is the current CEO of ProRata.AI. They have also founded this company.
Is ProRata.AI a funded company?
ProRata.AI is a funded company, having raised a total of $65.95M across 3 funding rounds to date. The company's 1st funding round was a Seed of $2.5M, raised on May 10, 2024.
What does ProRata.AI do?
AI-powered solutions for search, advertising, and content attribution are provided by ProRata.AI. Focus is placed on respecting content creators through fair compensation and recognition. Services are offered in the technology sector, addressing issues of content scraping by AI platforms. Proprietary technology is utilized to measure the value of source material in AI answers. Revenue-sharing models are enabled to ensure creators are paid for their contributions. Partnerships with over 700 publications are maintained to support a licensed content library for generative AI search.
Who are the top competitors of ProRata.AI?
ProRata.AI's top competitors include Perplexity, AI Hay and Frase.
What products or services does ProRata.AI offer?
ProRata.AI offers Gist Answers, Gist Ads, and Gist Attribution.
Who are ProRata.AI's investors?
ProRata.AI has 5 investors. Key investors include Touring Capital, Navin Chaddha, Tige Savage, Gavin Mathison, and Teymour Boutros-Ghali.