Pry

San Francisco, United States Founded: 2010 • Age: 16 yrs Acquired By Brex
Cloud-based financial planning and analytics solutions are offered for businesses.

About Pry

Pry is a Technology company based in San Francisco (United States) founded in 2010 by Alex Sailer and Tiffany Wong, and was acquired by Brex in April 2022. Cloud-based financial planning and analytics solutions are offered for businesses. Pry has raised $4.33 million across 2 funding rounds from investors including Brex, Global Founders Capital and Pioneer Fund. The company has 5 employees. Its website pry.co draws about 12 thousand monthly visits. Pry offers products and services including Financial Projections, Hiring Plan, Scenario Planning, and KPI Dashboard. Its focus areas include FinTech, Finance & Accounting Tech, Financial Planning & Analysis and Suite. Its legal entity is PRY FINANCIALS, INC. Its competitors include Workday Adaptive Planning, Host Analytics and Planful; 3 of its 3 listed competitors have raised funding.

Company details

Pry was founded in 2010 by Alex Sailer and Tiffany Wong in San Francisco, United States. Operations focus on the fintech sector, where cloud-based tools are provided for financial modeling, budgeting, forecasting, cash flow optimization, portfolio management, and revenue analytics. AI-driven features are included for automated investment scoring and predictive analysis of business outcomes. Services are delivered remotely to support enterprise financial needs.

  • Headquarters San Francisco, United States
  • Employees 5
  • Founders Alex Sailer, Tiffany Wong
  • Stage Acquired
  • Sectors
    Technology
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Website pry.co
  • Social LinkedIn X
  • Acquired by Brex (Apr 2022)
  • Legal Name Pry Financials, Inc
Key Metrics
  • Total Equity Funding
    $4.33M (USD)

    in 2 rounds

  • Latest Funding Round
    $4.2M (USD), Seed

    Aug 2021

  • Investors
    Brex

    & 7 more

  • Employee Count
    5
  • Acquired by
    Brex

    (Apr 2022)

Products & Services of Pry

Pry offers a comprehensive portfolio of products and services, including Financial Projections, Hiring Plan, Scenario Planning, and KPI Dashboard.

Financial Projections
Financial Modeling

Software for reporting, forecasting, and tracking financial metrics.

Hiring Plan
HR Planning

Tool to track team members and plan for new hires.

Scenario Planning
Financial Analysis

Feature to compare different financial situations and outcomes.

KPI Dashboard
Data Visualization

Dashboard for visualizing and monitoring key financial indicators.

Funding Insights of Pry

Pry has successfully raised a total of $4.33M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $4.2 million completed in August 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $4.33M
  • Total Rounds 2
  • Last Round Seed β€” $4.2M
  • First Round $125,000

    (Jun 2021)

  • Investors Count 7

All 2 funding rounds of Pry with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Aug 2021$4.2MSeed–Global Founders Capital, Pioneer Fund
Jun 2021$125,000Seed–Y Combinator
–
Valuation history

8 investors in total: 7 institutional and 1 angel.

Investors in Pry

Pry has secured backing from 8 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Brex, Global Founders Capital and Pioneer Fund.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Venture capital firm focused on early-stage startups
globalfounderscapital.comBerlin, Germany
Investments in multiple sectors are made by Pioneer Fund.
pioneerfund.vcSan Francisco, United States
Early-stage investments are targeted by NOMO, a VC firm.
nomovc.comSan Francisco, United States
Venture capital fund focused on seed-stage investment in multiple sectors
liquid2.vcSan Francisco, United States
Venture capital fund investing in multiple sectors
hyphencap.comSan Francisco, United States
Early-stage startups are accelerated via funding and educational programs.
ycombinator.comMountain View, United States
SaaS-driven credit card and spend management solutions platform for businesses
2017brex.comDraper, United States

Walter Chen

Angel investor and entrepreneur, co-founder of iDoneThis, active in Indian startup ecosystem
unknown_bced1bbe26604b7fb
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Investor details for Pry

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

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People of Pry

2 people are tracked at Pry (2 in leadership); the tracked headcount is 5.

NameRoleGroup
Alex Sailer
Co-FounderLeadership
Tiffany Wong
Co-FounderLeadership
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Complete people profiles for Pry

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  • Team structure
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Timeline of Pry

4 dated milestones of Pry across 12 years, from founding to its latest funding, stage changes and deals.

  1. Founded Pry is founded.
  2. Funding First funding round of $125K.
  3. Funding Latest funding round, Seed, of $4.2M.
  4. Exit Acquired by Brex.

Competitors of Pry

Pry has 3 listed competitors in our database, 3 of them funded. They include Workday Adaptive Planning, Host Analytics and Planful.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
adaptiveinsights.com2003Palo Alto, United States$150.35M416
Cloud-based financial planning and analytics are delivered via SaaS.
hostanalytics.com2000Redwood, United States$72.15M153
Cloud-based EPM applications for financial planning and analytics are delivered.
planful.com2000Redwood, United States$71.65M191
Cloud-based financial planning and advisory solutions are provided for businesses.
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Detailed competitors of Pry

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Web traffic of Pry

The website of Pry (pry.co) receives about 12.3K visits a month.

  • Monthly visits
    12.3K

    ▼ 11.5% vs previous month

Top companies in Finance & Accounting Applications

3 companies that operate in the same segment as Pry (Finance & Accounting Applications) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Cloud-based accounts payable and receivable software for businesses
2006Palo Alto, California, United StatesUSD 325.6 MUSD 1.65 B3,108
Corporate travel and expense management are facilitated through SaaS platform.
2015Palo Alto, California, United StatesUSD 1.58 BUSD 3.52 M847
Financial and accounting software is developed for businesses and individuals.
1983Mountain View, California, United StatesUSD 49.62 MUSD 21.45 B18,200
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Related news about Pry

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Frequently Asked Questions about Pry

Pry was founded in 2010 and raised its 1st funding round 11 years after it was founded.

Pry is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

Pry is a funded company, having raised a total of $4.33M across 2 funding rounds to date. The company's 1st funding round was a Seed of $125K, raised on Jun 2021.

Pry was founded in 2010 by Alex Sailer and Tiffany Wong in San Francisco, United States. Operations focus on the fintech sector, where cloud-based tools are provided for financial modeling, budgeting, forecasting, cash flow optimization, portfolio management, and revenue analytics. AI-driven features are included for automated investment scoring and predictive analysis of business outcomes. Services are delivered remotely to support enterprise financial needs.

Pry's top competitors include Workday Adaptive Planning, Planful and Host Analytics.

Pry offers Financial Projections, Hiring Plan, Scenario Planning, and KPI Dashboard.

Pry has 8 investors. Key investors include Brex, Global Founders Capital, Pioneer Fund, NOMO, and Liquid 2 Ventures.

Pry operates through Pry Financials, Inc.

Yes. Pry was acquired by Brex in April 2022.

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