About Public Goods
Public Goods is a Retail company based in New York (United States) founded in 2016 by Michael Ferchak and Morgan Hirsh. Multi-category eco-friendly products are offered through an online platform. Public Goods has raised $20.82 million across 3 funding rounds from investors including 500 Global, L Catterton and Yes VC. Its chief executive, as recorded, is Morgan Hirsh. Its website publicgoods.com draws about 104 thousand monthly visits. Its focus areas include Horizontal E-Commerce, Internet First Brand and Eco friendly. Its competitors include Quince, MOHOP and Plum Creek Timber; 1 of its 3 listed competitors has raised funding.
Company details
Public Goods was founded in 2016 in New York, United States, by co-founders Morgan Hirsh (CEO) and Michael Ferchak (COO). Eco-friendly consumer goods are provided via an internet-first model, covering categories such as personal care, hygiene, households, groceries, CBD oils, pet supplies, and healthcare supplements. Packaging is sourced from sugarcane extract, with operations focused on the U.S. market.
- Headquarters New York, United States
- Founders Michael Ferchak, Morgan Hirsh
- SectorsRetail
- Website category Food and Drink
- Email••••••••
- Website publicgoods.com
- Social LinkedIn X Facebook Instagram
- Total Equity Funding$20.82M (USD)
in 3 rounds
- Investors500 Global
& 4 more
Funding Insights of Public Goods
Public Goods has successfully raised a total of $20.82M across 3 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $20.82M
- Total Rounds 3
- First Round $3M
(Sep 2018)
- Investors Count 5
All 3 funding rounds of Public Goods with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2022 | Series B | – | 500 Global | – | |
| Jul 2020 | $17.82M | Series A | – | L Catterton | – |
| Sep 2018 | $3M | Seed | – | Yes VC |
5 investors in total: 5 institutional.
Investors in Public Goods
Public Goods has secured backing from 5 investors, including venture fund investors. Prominent investors backing the company include 500 Global, L Catterton and Yes VC.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital and acceleration are provided to tech startups. | 500.co | Ho Chi Minh City, Vietnam | ||
L Catterton is recognized as a leading consumer-focused private equity group. | lcatterton.com | Greenwich, United States | ||
Early-stage VC firm | yes.vc | San Francisco, United States | ||
Early-stage US tech investments are focused on by Listen VC. | listen.co | Chicago, United States | ||
Early-stage venture capital firm investing in and supporting technology startups | dayoneventures.com | San Francisco, United States |
Investor details for Public Goods
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- Round participation
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- Co-investor network
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People of Public Goods
14 people are tracked at Public Goods (4 in leadership, 10 in team).
| Name | Role | Group |
|---|---|---|
Michael Ferchak | Co-Founder & COO | Leadership |
Morgan Hirsh | Co-Founder & CEO | Leadership |
Shu Song | HR Director | Leadership |
Jacqueline L. Gabos | Vice President Of Sales | Leadership |
Kevin Karma | Web Developer | Team |
Judy Yu (Xinyue) | Analytics Engineer | Team |
Liesel Plambeck | Illustrator And Package Designer | Team |
Katie Morgans | Contributing Writer | Team |
Navdeep Singh | Marketing Staff | Team |
Julie Park | Senior Manager Ecommerce | Team |
Hazel Patalita | Logistics Coordinator | Team |
Manuel Guardiola | Svp, Digital & Marketing | Team |
Brooke Wimmer | Brand Ambassador | Team |
Scott Burack | Engineering Manager | Team |
Complete people profiles for Public Goods
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Timeline of Public Goods
3 dated milestones of Public Goods across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Public Goods is founded.
- Funding First funding round of $3.0M.
- Funding Latest funding round, Series B,.
Competitors of Public Goods
Public Goods has 3 listed competitors in our database, 1 of them funded. They include Quince, MOHOP and Plum Creek Timber.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| quince.com | 2018 | San Francisco, United States | $969.5M | 259 | Multi-category fashion products are offered online for men and women. | |
| mohop.com | 2005 | Chicago, United States | 1,800 | Eco-friendly multi-category products are offered via an internet-first brand. | ||
| plumcreek.com | 1989 | Seattle, United States | Manages forests, sells timber products, and promotes sustainable land use initiatives. |
Detailed competitors of Public Goods
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of Public Goods
The website of Public Goods (publicgoods.com) receives about 104.5K visits a month and ranks #203,643 among all websites worldwide, #6,629 in Food and Drink.
- Monthly visits104.5K
▼ 20.3% vs previous month
- Unique visitors61.8K
per month
- Global rank#203,643
among all websites
- Category rank#6,629
Food and Drink · Food and Drink
- Bounce rate46%
- Pages per visit6.7
- Average visit2 min 50 sec
- DevicesDesktop 35% · Mobile 65%
Websites whose visitors overlap most with Public Goods. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
primallypure.com | primallypure.com | 100% | #79,890 | – | |
takeyausa.com | takeyausa.com | 100% | #377,777 | – | |
| stasherbag.com | 66% | 139.9K | #188,271 | View details | |
| brandless.com | 65% | 21.9K | #1,359,870 | View details | |
| jadeleafmatcha.com | 64% | 84.7K | #308,511 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 35 similar websites and full traffic analytics for Public Goods
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- 35 similar websites
- Audience overlap
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Related news about Public Goods
Complete news archive for Public Goods
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Frequently Asked Questions about Public Goods
Public Goods was founded in 2016 and raised its 1st funding round 2 years after it was founded.
Public Goods is headquartered in New York, United States. It is registered at New York, New York, United States.
Morgan Hirsh is the CEO of Public Goods, as recorded in our data. They have also founded this company.
Public Goods is a funded company, having raised a total of $20.82M across 3 funding rounds to date. The company's 1st funding round was a Seed of $3M, raised on Sep 2018.
Public Goods was founded in 2016 in New York, United States, by co-founders Morgan Hirsh (CEO) and Michael Ferchak (COO). Eco-friendly consumer goods are provided via an internet-first model, covering categories such as personal care, hygiene, households, groceries, CBD oils, pet supplies, and healthcare supplements. Packaging is sourced from sugarcane extract, with operations focused on the U.S. market.
Public Goods's top competitors include Quince, MOHOP and Plum Creek Timber.
Public Goods has 5 investors. Key investors include 500 Global, L Catterton, Yes VC, Listen, and Day One Ventures.
The website of Public Goods receives about 104 thousand visits a month and ranks #203,643 among all websites worldwide.