About Purasure
Purasure is a Consumer company based in Dewas (India) founded in 2009. It produces and sells unadulterated dairy products such as milk, ghee, and powders to consumers. It operates on a B2C and D2C model in Consumer and Healthcare sectors. The company has 93 employees. Its Indian entity Oyster Exim Private Limited reported revenue of ₹243 Cr. Purasure offers products and services including Skimmed Milk Powder, Desi Ghee, Fresh Milk, and Ghee Variants. Its focus areas include Food and Agriculture Tech, Dairy Products, Milk and Milk Derivatives and Pure Dairy Processing. Its competitors include Happy Nature, Provilac Dairy Farms and Pride of Cows; 2 of its 3 listed competitors have raised funding.
Company details
Purasure specializes in manufacturing and distributing pure dairy products using advanced milking technology to maintain bio-security and avoid preservatives. They source unadulterated milk from farmers and conduct rigorous testing for quality control. Based in Dewas, India, the company serves consumers by delivering nutritious items like ghee and milk powder, focusing on health and freshness through a stringent supply chain.
- Headquarters Dewas, India
- Employees 93
- SectorsConsumerHealthcare
- Email••••••••
- Phone•••• ••••
- Website purasure.com
- Social X Facebook Instagram
- Legal Name Oyster Exim Private Limited
- Date of Incorporation 14 Dec, 2009
- Jurisdiction Indore, Madhya Pradesh, India
- Annual Revenue₹243 Cr
FY 2025 · +6% YoY
- Net Profit₹5.82 Cr
FY 2025 · 2% margin
- EBITDA₹13.42 Cr
FY 2025 · 6% margin
- Employee Count93
Associated legal entities of Purasure
Purasure operates through Oyster Exim Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Oyster Exim Private Limited CIN U15100MP2009PTC022790 | Active | 14 Dec 2009 | Indore, Madhya Pradesh | ₹243 Cr | 93 | 7 | View details |
Products & Services of Purasure
Purasure offers a comprehensive portfolio of products and services, including Skimmed Milk Powder, Desi Ghee, Fresh Milk, and Ghee Variants.
Powdered milk for easy consumption and nutrition.
Clarified butter for cooking and health benefits.
Unadulterated milk sourced directly from farms.
Different sizes of pure ghee for daily use.
Board of directors of Oyster Exim Private Limited (Purasure)
Oyster Exim Private Limited is the primary company behind Purasure. The board of Oyster Exim Private Limited currently have 6 directors; the longest-serving is Arun Agrawal, appointed in 2009. 4 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Arun Agrawal DIN 01369414 | Director | 14 Dec 2009 | 16 yrs 10 mo | Oyster Exim Private Limited |
| Vinit Agrawal DIN 01369465 | Director | 14 Dec 2009 | 16 yrs 10 mo | Oyster Exim Private Limited |
| Avinash Agrawal DIN 01386116 | Director | 14 Dec 2009 | 16 yrs 10 mo | Oyster Exim Private Limited |
| Shivani Agrawal DIN 01690692 | Director | 14 Dec 2009 | 16 yrs 10 mo | Oyster Exim Private Limited |
| Kartik Agrawal DIN 09034489 | Director | 10 Feb 2021 | 5 yrs 8 mo | Oyster Exim Private Limited |
| Radhika Agarwal DIN 09100732 | Director | 03 Aug 2022 | 4 yrs 2 mo | Oyster Exim Private Limited |
Financials of Purasure
Figures of Oyster Exim Private Limited, the primary company behind Purasure, for FY 2025. Revenue was ₹243 Cr (+6% year on year). Net profit was ₹5.82 Cr (2% margin). EBITDA was ₹13.42 Cr (6% margin). Revenue has grown at a compounded annual rate of +30% over three years and +30% over five years.
- ₹243 CrRevenue · FY 2025 · +6% YoY
- ₹5.82 CrNet profit · 2% margin
- ₹13.42 CrEBITDA · 6% margin
- ₹12.75 CrPaid-up capital
- 93Employees (provident fund records)
- +30%Revenue CAGR, 3 years
- +30%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Oyster Exim Private Limited are on its company page.
Detailed financial statements for Purasure
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Competitors of Purasure
Purasure has 3 listed competitors in our database, 2 of them funded. They include Happy Nature, Provilac Dairy Farms and Pride of Cows.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| happynature.in | 2018 | Delhi, India | $1.07M | 94 | Brand of organic milk | |
| provilac.com | 2013 | Pune, India | $421,597 | 85 | Internet first milk brand and delivery | |
| prideofcows.com | 2011 | Pune, India | 812 | A dairy brand offering fresh farm-to-home milk delivery services. |
Detailed competitors of Purasure
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
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- Competitive positioning
Verified entity values are shown only after access is granted.
Top companies in Food Processing
2 companies that operate in the same segment as Purasure (Food Processing) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Fruits and vegetables processing services are provided by Sahyadri Farms. | 2011 | Nashik, Maharashtra, India | USD 84.86 M | USD 115.08 M | 2,299 | |
Brand of beverage products | 1995 | Gurugram, Haryana, India | USD 133 M | USD 2.33 B | 12,570 |
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Frequently Asked Questions about Purasure
Purasure was founded in 2009.
Purasure is headquartered in Dewas, India. It is registered at Dewas, Madhya Pradesh, India.
Purasure has 93 employees.
The primary company behind Purasure, Oyster Exim Private Limited, reported revenue of ₹243 Cr for FY 2025, up 6% year on year.
Purasure specializes in manufacturing and distributing pure dairy products using advanced milking technology to maintain bio-security and avoid preservatives. They source unadulterated milk from farmers and conduct rigorous testing for quality control. Based in Dewas, India, the company serves consumers by delivering nutritious items like ghee and milk powder, focusing on health and freshness through a stringent supply chain.
Purasure's top competitors include Provilac Dairy Farms, Happy Nature and Pride of Cows.
Purasure offers Skimmed Milk Powder, Desi Ghee, Fresh Milk, and Ghee Variants.
Purasure operates through Oyster Exim Private Limited.
The legal entities of Purasure currently have 7 directors, including Radhika Agarwal, Kartik Agrawal, Arun Agrawal and others.