About Pure Organic
Pure Organic is a Consumer company based in Solana Beach (United States) founded in 2000 by Veronica Bosgraaf, and was acquired by Kashi in June 2016. Pure Organic is engaged in producing organic snack foods. It operates on a Direct-to-Consumer (D2C) model. Its chief executive, as recorded, is Veronica Bosgraaf. Its website pureorganic.com draws about 11 thousand monthly visits. Pure Organic offers products and services including Layered Fruit Bars and Twisted Fruit Bites. Its focus areas include Food & Beverage, Snacks and Organic Snacks. Its legal entity is Kellanova. Its competitors include Bobo’s Oat Bars, Clio Snacks and Honey Mama's; 3 of its 3 listed competitors have raised funding.
Company details
Pure Organic is focused on the production of organic snack foods made from real fruit purees and juices. The company operates in the food and beverage sector, offering products like Layered Fruit Bars and Twisted Fruit Bites. These snacks are designed to be simple, joyful, and free from artificial ingredients, targeting families and health-conscious consumers. Partnerships with organizations like No Kid Hungry are maintained to support efforts against childhood hunger.
Products & Services of Pure Organic
Pure Organic offers a comprehensive portfolio of products and services, including Layered Fruit Bars and Twisted Fruit Bites.
Bars are made from real fruit purees and juices.
Bites are crafted with real fruit purees and juices.
Apps and channels of Pure Organic
its YouTube channel Pure Organic Snacks has 26 subscribers.
Investors in Pure Organic
Pure Organic has secured backing from 1 investor. Prominent investors backing the company include Kashi.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Multi-category convenience foods brand | 1984 | kashi.com | Solana Beach, United States |
Investor details for Pure Organic
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People of Pure Organic
1 people are tracked at Pure Organic (1 in leadership).
| Name | Role | Group |
|---|---|---|
Veronica Bosgraaf | Founder & CEO | Leadership |
Complete people profiles for Pure Organic
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Timeline of Pure Organic
2 dated milestones of Pure Organic across 16 years, from founding to its latest funding, stage changes and deals.
- Founded Pure Organic is founded.
- Exit Acquired by Kashi.
Competitors of Pure Organic
Pure Organic has 3 listed competitors in our database, 3 of them funded. They include Bobo’s Oat Bars, Clio Snacks and Honey Mama's.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| eatbobos.com | 2005 | Boulder, United States | $13.5M | 14 | Vegan hand-baked granola bars are produced and distributed nationwide. | |
| cliosnacks.com | 2015 | Roselle Park, United States | $35.81M | Gluten-free snack bars in various flavors are produced and sold. | ||
| honeymamas.com | 2012 | Portland, United States | $19.33M | Honey-cocoa bars are produced and marketed using natural ingredients. |
Detailed competitors of Pure Organic
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Web traffic of Pure Organic
The website of Pure Organic (pureorganic.com) receives about 11.2K visits a month.
- Monthly visits11.2K
▼ 6.8% vs previous month
Websites whose visitors overlap most with Pure Organic. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| nourishorganics.in | 100% | 10.2K | #2,275,234 | View details | |
| earthytales.in | 86% | 15.7K | #1,516,017 | View details | |
nutrigrain.com | nutrigrain.com | 83% | #1,653,765 | – | |
leggomyeggo.com | leggomyeggo.com | 75% | #421,933 | – | |
| thomasbreads.com | 68% | #380,715 | View details | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 7 similar websites and full traffic analytics for Pure Organic
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Top companies in Food & Beverage Products & Processing
3 companies that operate in the same segment as Pure Organic (Food & Beverage Products & Processing) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Hens and cattle are reared to supply eggs and butter. | 2007 | Austin, Texas, United States | USD 49.96 M | USD 759.44 M | 598 | |
Provider of bakery-cafe services and a loyalty program | 1987 | St. Louis, Missouri, United States | USD 145.61 M | |||
Food, snacks, and beverages are produced and distributed globally. | 1898 | Purchase, New York, United States | USD 93.92 B | 319,000 |
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Related news about Pure Organic
Complete news archive for Pure Organic
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Frequently Asked Questions about Pure Organic
Pure Organic was founded in 2000.
Pure Organic is headquartered in Solana Beach, United States. It is registered at Solana Beach, California, United States.
Veronica Bosgraaf is the CEO of Pure Organic, as recorded in our data. They have also founded this company.
Pure Organic is focused on the production of organic snack foods made from real fruit purees and juices. The company operates in the food and beverage sector, offering products like Layered Fruit Bars and Twisted Fruit Bites. These snacks are designed to be simple, joyful, and free from artificial ingredients, targeting families and health-conscious consumers. Partnerships with organizations like No Kid Hungry are maintained to support efforts against childhood hunger.
Pure Organic's top competitors include Bobo’s Oat Bars, Clio Snacks and Honey Mama's.
Pure Organic offers Layered Fruit Bars and Twisted Fruit Bites.
Pure Organic has 1 investor. Key investors include Kashi.
Pure Organic operates through Kellanova.
Yes. Pure Organic was acquired by Kashi in June 2016.

