About PURO
PURO is a Retail company based in Modena (Italy) founded in 2002, and was acquired by SBS in September 2023. Multi-category smartphone and accessory products are sold online. Its website puro.it draws about 99 thousand monthly visits. PURO offers products and services including iPhone Covers, Apple Watch Bands, Power Banks, Tempered Glass, and Wireless Earbuds. Its focus areas include B2B E-Commerce, Horizontal and Marketplace. Its legal entity is SBS SpA. Its competitors include Commerc, Euroingro and EuroPlux.
Company details
PURO was established in 2002 in Modena, Italy, as an internet-first brand within the consumer electronics sector. A range of multi-category products is offered, including smartphone accessories, tablet covers, tempered glasses, Apple Watch straps, chargers, and similar items. Operations focus on direct-to-consumer sales via the online domain puro.it, with distribution centered in Italy.
Products & Services of PURO
PURO offers a comprehensive portfolio of products and services, including iPhone Covers, Apple Watch Bands, Power Banks, Tempered Glass, and Wireless Earbuds.
Protective cases for iPhone models against damage.
Straps for Apple Watch for style and comfort.
Portable chargers for mobile devices on the go.
Screensavers for smartphones to prevent scratches.
Earphones for wireless music and calls.
Investors in PURO
PURO has secured backing from 1 investor. Prominent investors backing the company include SBS.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
| sbsmobile.com |
Investor details for PURO
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Timeline of PURO
2 dated milestones of PURO across 21 years, from founding to its latest funding, stage changes and deals.
- Founded PURO is founded.
- Exit Acquired by SBS.
Competitors of PURO
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| commerc.io | 2018 | Schio, Italy | Blockchain network for tokenizing assets and enabling agent-based platform sales. | |||
| euroingro.com | 2007 | Prato, Italy | Online B2B platform for wholesale clothing, accessories, and footwear sales. | |||
| europlux.com | 2021 | Chieri, Italy | Online platform for B2B trading of products like agriculture and apparel. |
Detailed competitors of PURO
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Web traffic of PURO
The website of PURO (puro.it) receives about 98.6K visits a month and ranks #392,715 among all websites worldwide, #3,650 in Consumer Electronics.
- Monthly visits98.6K
▼ 10.3% vs previous month
- Unique visitors45.8K
per month
- Global rank#392,715
among all websites
- Category rank#3,650
Computers Electronics and Technology · Consumer Electronics
- Bounce rate42%
- Pages per visit2.1
- Average visit44 sec
- DevicesDesktop 20% Β· Mobile 80%
Websites whose visitors overlap most with PURO. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| cellularline.com | 100% | 108K | #342,634 | View details | |
mytrendyphone.it | mytrendyphone.it | 83% | #632,292 | β | |
proporta.it | proporta.it | 75% | β | ||
| apple.com | 70% | 530.5M | #73 | View details | |
mobilefun.it | mobilefun.it | 70% | β | ||
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for PURO
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Related news about Puro
Complete news archive for PURO
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Frequently Asked Questions about PURO
PURO was founded in 2002.
PURO is headquartered in Modena, Italy. It is registered at Modena, Emilia-romagna, Italy.
PURO was established in 2002 in Modena, Italy, as an internet-first brand within the consumer electronics sector. A range of multi-category products is offered, including smartphone accessories, tablet covers, tempered glasses, Apple Watch straps, chargers, and similar items. Operations focus on direct-to-consumer sales via the online domain puro.it, with distribution centered in Italy.
PURO offers iPhone Covers, Apple Watch Bands, Power Banks, Tempered Glass, and Wireless Earbuds.
PURO has 1 investor. Key investors include SBS.
PURO operates through Sbs Spa.
Yes. PURO was acquired by SBS in September 2023.

