About R2B2cz
R2B2cz is a company based in Prague (Czechia) founded in 2006 was acquired by Genesis Capital in August 2020. R2B2cz offers products and services including Programmatic Advertising Service, AYM Platform, and SSP Partnerships. R2B2cz operates in a competitive market with competitors including Taboola, SVG Media, Supersonic, EX.CO and OpenWeb, among others.
- Headquarter Prague, Czechia
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Sectors
Media & Entertainment
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Email
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Phone
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Website
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Social
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- Legal Name R2b2 As
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Annual Revenue
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Net Profit
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Latest Funding Round
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Employee Count
Employee Count
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Acquired by
Genesis Capital
(Aug 06, 2020)
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Products & Services of R2B2cz
R2B2cz offers a comprehensive portfolio of products and services, including Programmatic Advertising Service, AYM Platform, and SSP Partnerships.
Platform for selling ad inventory to maximize publisher earnings
System for evaluating ad sources and optimizing revenue streams
Collaborations with 21 SSPs for broader ad demand access
Funding Insights of R2B2cz
Investors in R2B2cz
R2B2cz has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Genesis Capital.
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Genesis Capital is engaged in providing financial advisory services.
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Investments & Acquisitions by R2B2cz
Financial Statements - R2B2cz
R2b2cz Comparisons
Competitors of R2B2cz
R2B2cz operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Taboola, SVG Media, Supersonic, EX.CO and OpenWeb, among others.
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Ad network platform is utilized for content recommendations and monetization.
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Digital media network
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Game publishing solutions are provided by Supersonic for developers.
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Content management platform
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Cross-device ad network is provided for conversation-based advertising.
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Privacy-first omni-channel advertising platform is provided for customer targeting.
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Latest news on R2b2cz
Frequently Asked Questions about R2B2cz
R2B2cz was founded in 2006.
R2B2cz is headquartered in Prague, Czechia.
Martin Celikovsky is the current CEO of R2B2cz.
Founded in 2006 in Prague, Czech Republic, R2B2cz functions as an advertising network spanning multiple devices. Video ads, including instream, switch roll, and outstream formats, are supported alongside banner ads like takeover skins and mobile variants, plus native push-to-play options. Campaigns are enabled for TVs, web, and mobiles, with real-time bidding incorporated for hybrid TV media. Impressions, unique reach, click-through rates, and cost-per-click pricing are tracked across operations.
R2B2cz's top competitors include Taboola, Supersonic and Comscore.
R2B2cz offers Programmatic Advertising Service, AYM Platform, and SSP Partnerships.
R2B2cz has 1 investor. Key investors include Genesis Capital.