About Rainbow
Rainbow is a Media & Entertainment company based in Ancona (Italy) founded in 1995 by Iginio Straffi. Animated childrens content and live-action series are produced. It operates on a Licensing Model and Subscription Services model. Rainbow has completed 2 acquisitions, including Bardel and Colorado Film. Its chief executive, as recorded, is Iginio Straffi. Its website rbw.it draws about 21 thousand monthly visits. Rainbow offers products and services including Winx Club, Mermaid Magic, and Gormiti The New Era. Its focus areas include Animation and Children's Animation. Its legal entity is Rainbow S.p.A.
Company details
Rainbow S.p.A. is involved in the production of animated series and movies primarily aimed at children and young audiences. The company operates within the media and entertainment sector, focusing on imaginative storytelling through popular series such as Winx Club, Mermaid Magic, and Gormiti. Content is distributed across global platforms like Netflix and Rai. Additionally, marketing and licensing of intellectual properties are managed to expand brand reach. Various genres including fantasy, adventure, and horror are explored through collaborations like Colorado Movies.
Products & Services of Rainbow
Rainbow offers a comprehensive portfolio of products and services, including Winx Club, Mermaid Magic, and Gormiti The New Era.
Animated series focused on magical adventures for children.
New animated series featuring mermaids for young audiences.
Animated series centered on fantasy characters and battles.
Apps and channels of Rainbow
its YouTube channel Rainbow Tube has 1.38M subscribers and 30 videos.
Videos from Rainbow
The most watched videos on Rainbow's YouTube channel, Rainbow Tube (1.38M subscribers). Click a video to play it here.
More on Rainbow Tube.
Funding Insights of Rainbow
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of Rainbow with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2011 | Private Equity Round | – | – |
1 investors in total: 1 institutional.
Investors in Rainbow
Rainbow has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Paramount.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Multiple TV brands are managed as a network by ViacomCBS. | 2019 | viacomcbs.com | New York, United States |
Investor details for Rainbow
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Rainbow
20 people are tracked at Rainbow (7 in leadership, 13 in team).
| Name | Role | Group |
|---|---|---|
Iginio Straffi | Founder & CEO | Leadership |
Matteo Olivetti | VP Licensing Sales & Strategy | Leadership |
Sarah Sagripanti | Head Of Publishing | Leadership |
Andrea Graciotti | Vp, Sales & Co-production | Leadership |
Lorena Vaccari | Vp, Global Marketing | Leadership |
Denise Bracci | Vp, Production AND Development | Leadership |
Paola Verdenelli | HEAD OF Production | Leadership |
Ludovica Giuliodori | Brand Coordinator | Team |
Francesca Barigelli | Senior Marketing Manager | Team |
Alessandro Bracalente | Video Editor | Team |
Yana Savelyeva | Marketing Executive | Team |
Sarah Scotto di Quacquaro | Junior Sales | Team |
Elisa Magrini | Project & Marketing Manager | Team |
Marco Palestini | Marketing Manager | Team |
Antonio Licursi | Marketing Executive | Team |
Simone Picotti | 2d Animation | Team |
Stefano Fratini | Strategic Development | Team |
Eleonora Tamagnini | Brand Management Dept | Team |
Mauro dal Bo | Illustrator And Production Designer | Team |
Simone Santini | Video Marketing | Team |
Complete people profiles for Rainbow
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Rainbow
Rainbow has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Bardel and Colorado Film.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Film and television productions are created by Colorado Film. | coloradofilm.it | Rome, Italy | 1986 | Jul 2022 | •••• | |
Safety IV catheters and administration sets are manufactured. | bardel.ca | Vancouver, Canada | 1987 | Oct 2015 | •••• |
Complete acquisition details for Rainbow
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Rainbow
4 dated milestones of Rainbow across 27 years, from founding to its latest funding, stage changes and deals.
- Founded Rainbow is founded.
- Funding First funding round.
- Acquisition Acquires Bardel.
- Acquisition Acquires Colorado Film.
Web traffic of Rainbow
The website of Rainbow (rbw.it) receives about 20.7K visits a month and ranks #1,371,356 among all websites worldwide, #7,715 in Animation and Comics.
- Monthly visits20.7K
▲ 7.1% vs previous month
- Unique visitors8.4K
per month
- Global rank#1,371,356
among all websites
- Category rank#7,715
Arts and Entertainment · Animation and Comics
- Bounce rate37%
- Pages per visit1.8
- Average visit18 sec
- DevicesDesktop 29% · Mobile 71%
Websites whose visitors overlap most with Rainbow. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
iginiostraffi.com | iginiostraffi.com | 100% | – | ||
winx.wikia.com | winx.wikia.com | 84% | – | ||
coa.inducks.org | coa.inducks.org | 82% | – | ||
fumetti.org | fumetti.org | 82% | #6,992,891 | – | |
afnews.info | afnews.info | 82% | #2,679,963 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 17 similar websites and full traffic analytics for Rainbow
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 17 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Rainbow
Complete news archive for Rainbow
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Rainbow
Rainbow was founded in 1995 and raised its 1st funding round 16 years after it was founded.
Rainbow is headquartered in Ancona, Italy. It is registered at Ancona, Marche, Italy.
Iginio Straffi is the CEO of Rainbow, as recorded in our data. They have also founded this company.
Rainbow S.p.A. is involved in the production of animated series and movies primarily aimed at children and young audiences. The company operates within the media and entertainment sector, focusing on imaginative storytelling through popular series such as Winx Club, Mermaid Magic, and Gormiti. Content is distributed across global platforms like Netflix and Rai. Additionally, marketing and licensing of intellectual properties are managed to expand brand reach. Various genres including fantasy, adventure, and horror are explored through collaborations like Colorado Movies.
Rainbow offers Winx Club, Mermaid Magic, and Gormiti The New Era.
Rainbow has made 2 acquisitions, including Bardel, and Colorado Film.
Rainbow has 1 investor. Key investors include Paramount.
Rainbow operates through Rainbow S.P.A..