About RASAFT
RASAFT is a Consumer company based in Botkyrka (Sweden) founded in 2011, and was acquired by SEB in March 2021. Raw and cold pressed juices are offered by RASAFT brand. RASAFT offers products and services including Vegetable Juices, Orange Juice, Exotic Juices, and Seasonal Juices. Its focus areas include Food and Agriculture, Food & Beverage Products, Beverages and Juices and Dilutables. Its legal entity is Better Jusage AB. Its competitors include Juica, Oasis Kitchen and Blissed Juicery.
Company details
RASAFT was established in 2011 as a brand specializing in raw and cold pressed juices within the beverage sector. Operations are centered on producing and distributing these juices, emphasizing natural processing methods. The company is headquartered in Botkyrka, Sweden, with its online presence maintained through the domain rasaft.se. Focus remains on quality-controlled production for health-oriented markets in the region.
Products & Services of RASAFT
RASAFT offers a comprehensive portfolio of products and services, including Vegetable Juices, Orange Juice, Exotic Juices, and Seasonal Juices.
Cold-pressed juices from fresh vegetables for nutrient preservation
Fresh cold-pressed orange juice emphasizing natural flavor
Cold-pressed juices from exotic fruits for variety
Fresh seasonal cold-pressed juices based on availability
Investors in RASAFT
RASAFT has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include SEB.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
SEB is recognized as a leading Nordic corporate bank. | 1856 | sebgroup.com | Stockholm, Sweden |
Investor details for RASAFT
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Timeline of RASAFT
2 dated milestones of RASAFT across 10 years, from founding to its latest funding, stage changes and deals.
- Founded RASAFT is founded.
- Exit Acquired by SEB.
Competitors of RASAFT
RASAFT has 3 listed competitors in our database. They include Juica, Oasis Kitchen and Blissed Juicery.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| juica.se | 2013 | Stockholm, Sweden | Cold-pressed organic vegetable juices are produced and branded by Juica. | |||
| oasiskitchen.se | 2008 | Lindas, Sweden | A brand offering high-quality cold-pressed juices for health-conscious consumers. | |||
| blissedjuicery.se | 2016 | Stockholm, Sweden | Specializes in high-quality organic juice products for health-conscious consumers. |
Detailed competitors of RASAFT
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Web traffic of RASAFT
The website of RASAFT (rasaft.se) receives about 3.1K visits a month.
- Monthly visits3.1K
▼ 4.1% vs previous month
Websites whose visitors overlap most with RASAFT. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
hemkop.se | hemkop.se | 100% | #22,127 | β |
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Related news about Rasaft
Complete news archive for RASAFT
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Frequently Asked Questions about RASAFT
RASAFT was founded in 2011.
RASAFT is headquartered in Botkyrka, Sweden. It is registered at Botkyrka, Stockholm County, Sweden.
RASAFT was established in 2011 as a brand specializing in raw and cold pressed juices within the beverage sector. Operations are centered on producing and distributing these juices, emphasizing natural processing methods. The company is headquartered in Botkyrka, Sweden, with its online presence maintained through the domain rasaft.se. Focus remains on quality-controlled production for health-oriented markets in the region.
RASAFT's top competitors include Juica, Oasis Kitchen and Blissed Juicery.
RASAFT offers Vegetable Juices, Orange Juice, Exotic Juices, and Seasonal Juices.
RASAFT has 1 investor. Key investors include SEB.
RASAFT operates through Better Jusage Ab.
Yes. RASAFT was acquired by SEB in March 2021.

