RD Station

Florianopolis, Brazil Founded: 2011 • Age: 15 yrs Acquired By TOTVS
Digital marketing automation solution
Annual revenue - Latest available
Total funding $50.0M 1 rounds
Employees - Tracked headcount
Investors 7 Known backers
Products 3 Services tracked
Competitors 11 Brand Intelligence

About RD Station

RD Station is a company based in Florianopolis (Brazil) founded in 2011 was acquired by TOTVS in March 2021. RD Station has raised $50 million across 1 funding round from investors including TOTVS, TPG and Riverwood Capital. RD Station offers products and services including RD Station Marketing, RD Station CRM, and RD Station Conversas. RD Station operates in a competitive market with competitors including Salesforce, HubSpot, Constant Contact, Adobe and SugarCRM, among others.

  • Headquarter Florianopolis, Brazil
  • Sectors
    Technology
  • Email
    Locked
  • Phone
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  • Website
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  • Social
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  • Legal Name Rd Station
Operational Areas
Technology → Enterprise Software & Productivity Solutions Unlock Sub-Sector Unlock Segment
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $50 M (USD)

    in 1 rounds

  • Latest Funding Round
    $50 M (USD), Series D

    Aug 15, 2019

  • Investors
    TOTVS

    & 6 more

  • Employee Count
    Not available
  • Acquired by
    TOTVS

    (Mar 10, 2021)

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Products & Services of RD Station

RD Station offers a comprehensive portfolio of products and services, including RD Station Marketing, RD Station CRM, and RD Station Conversas.

Product name locked
Category locked
Primary

Platform for creating email campaigns and landing pages

Product name locked
Category locked
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Tool for organizing sales funnels and team performance

Product name locked
Category locked
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System for automating chats and WhatsApp interactions

Funding Insights of RD Station

RD Station has successfully raised a total of $50M through 1 strategic funding round. The most recent funding activity was a Series D round of $50 million completed in August 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in RD Station

RD Station has secured backing from 7 investors, including venture fund and institutional investors. Prominent investors backing the company include TOTVS, TPG and Riverwood Capital.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Carveout investments are managed by Riverwood Capital in private equity.
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Fund of funds focused on pre-seed and seed-stage companies
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Investor details for RD Station

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  • Investor domains
  • Investor locations
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  • Participation history

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Investments & Acquisitions by RD Station

Investments
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Investment portfolio details for RD Station

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  • Portfolio identities
  • Transaction dates
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Financial Statements - RD Station

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Detailed financials for RD Station

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Rd Station Comparisons

RD Station Primary company
Description
Digital marketing automation solution
Location
Florianopolis, Brazil
Founded Year
2011
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
Premium access

Peer comparison for RD Station

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Competitors of RD Station

RD Station operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Salesforce, HubSpot, Constant Contact, Adobe and SugarCRM, among others.

Company Name Domain Founded year HQ Location Description
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Cloud-based CRM and collaboration solutions are provided for enterprises.
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Provider of AI-powered customer relationship management software
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Multi-channel online marketing tools are provided for small businesses.
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AI-powered platform manages marketing creatives and customer journeys.
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AI-based open-source CRM software is offered for customer lifecycle collaboration.
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Cloud-based solutions for sales, marketing, and pipeline management are provided.
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Detailed competitors of RD Station

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Latest news on Rd Station

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Complete news archive for RD Station

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Frequently Asked Questions about RD Station

RD Station was founded in 2011 and raised its 1st funding round 8 years after it was founded.

RD Station is headquartered in Florianopolis, Brazil. It is registered at Florianopolis, Santa Catarina, Brazil.

Eric Santos is the current CEO of RD Station.

RD Station is a funded company, having raised a total of $50M across 1 funding round to date.

RD Station provides a digital marketing automation solution. Its platform RD Station Marketing enables businesses to automate their digital marketing strategy including optimizing website discoverability by search engines, managing social media posts, and creating Facebook Ads. Allows clients to create action plans with deadlines and assign tasks to people, create landing pages, forms, and pop-ups, create email campaigns, analyze results, and generate reports. Other features include AB testing, contact monitoring, lead scoring, and scheduling of social media posts. Supports integration with Magento, Plug CRM, Eadbox, Meetime, Dropo, and others. Also provides an app store.

RD Station's top competitors include HubSpot, Constant Contact and Adobe.

RD Station offers RD Station Marketing, RD Station CRM, and RD Station Conversas.

RD Station has 7 investors. Key investors include TOTVS, TPG, Riverwood Capital, DGF, and Redpoint Ventures.

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