Reactrix

Ramsey, United States Founded: 2002 • Age: 24 yrs
Interactive gesture recognition displays are developed for advertising engagement.
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About Reactrix

Reactrix is a company based in Ramsey (United States) founded in 2002.. Reactrix has raised $56 million across 2 funding rounds from investors including D. E. Shaw Group, Menlo Ventures and Mobius Venture Capital. Reactrix operates in a competitive market with competitors including MultiTaction, Baanto, Touchjet, GestureTek and Eyefactive, among others.

  • Headquarter Ramsey, United States
  • Sectors
    Technology
    Media & Entertainment
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Technology → Extended, Virtual & Augmented Reality
Media & Entertainment → Marketing, Advertising & Adtech
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $56 M (USD)

    in 2 rounds

  • Latest Funding Round
    $45 M (USD), Series D

    Feb 16, 2007

  • Investors
  • Employee Count
    Employee Count
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People of Reactrix
Headcount 50-200
Employee Profiles 1
Employee Profiles
People
Robert H.
CEO

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Teams

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Funding Insights of Reactrix

Reactrix has successfully raised a total of $56M across 2 strategic funding rounds. The most recent funding activity was a Series D round of $45 million completed in February 2007. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 2
  • Last Round Series D — $45.0M
  • First Round

    (06 Dec 2004)

  • Investors Count 5
Date Amount Transaction Name Valuation Lead Investors Investors
Feb, 2007 Amount Series D - Reactrix Valuation Menlo Ventures , D. E. Shaw Group
Dec, 2004 Amount Series C - Reactrix Valuation Thomas Weisel Venture Partners , Worldview Technology Partners
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Reactrix

Reactrix has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include D. E. Shaw Group, Menlo Ventures and Mobius Venture Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Early-stage venture capital firm investing in AI, healthcare, and tech sectors.
Founded Year Domain Location
-
Founded Year Domain Location
Early-stage venture capital firm investing in the IT sector
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Reactrix

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Reactrix

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Reactrix Comparisons

Employees
+
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Competitors of Reactrix

Reactrix operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as MultiTaction, Baanto, Touchjet, GestureTek and Eyefactive, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Table and wall-sized interactive displays are developed using proprietary designs.
domain founded_year HQ Location
Developer of multi-touch technology and products
domain founded_year HQ Location
Products for turning any surface into a touchscreen
domain founded_year HQ Location
Gesture recognition technology and interactive displays are developed.
domain founded_year HQ Location
Provider of multi-touch system, software, and object recognition technology
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Reactrix

Frequently Asked Questions about Reactrix

When was Reactrix founded?

Reactrix was founded in 2002 and raised its 1st funding round 2 years after it was founded.

Where is Reactrix located?

Reactrix is headquartered in Ramsey, United States. It is registered at Ramsey, Minnesota, United States.

Is Reactrix a funded company?

Reactrix is a funded company, having raised a total of $56M across 2 funding rounds to date. The company's 1st funding round was a Series C of $11M, raised on Dec 06, 2004.

What does Reactrix do?

Reactrix was founded in 2002 in Ramsey, United States, focusing on technology for advertising and customer interaction. Interactive screens equipped with gesture recognition have been created to enhance engagement. The WAVEscape system allows configurable interactivity levels that intensify as users approach the display. Operations center on deploying these displays in commercial settings. The company was acquired by Dhando Investments Inc. in April 2009.

Who are the top competitors of Reactrix?

Reactrix's top competitors include Baanto, MultiTaction and Touchjet.

Who are Reactrix's investors?

Reactrix has 5 investors. Key investors include D. E. Shaw Group, Menlo Ventures, Mobius Venture Capital, Thomas Weisel Venture Partners, and Worldview Technology Partners.

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