About ReadyWise
ReadyWise is a Consumer company based in Salt Lake City (United States) founded in 2008, and was acquired by Goode Partners in January 2022. It operates as a survival and emergency food kits are sold via online platform. Its website readywise.com draws about 102 thousand monthly visits. ReadyWise offers products and services including 72 Hour Food Kit, Seychelle Water Filtration Bottle, 120 Serving Freeze Dried Fruit Bucket, and 1 Month Emergency Food Supply. Its focus areas include Food and Agriculture, Food & Beverage Products, Multi-category and Internet First Brand. Its competitors include NotCo, Farmer's Fridge, Stonewall Kitchen, Bolthouse Farms and Farmer Bros and 5 more; 5 of its 10 listed competitors have raised funding.
Company details
ReadyWise was established in 2008 in Salt Lake City, United States, focusing on the survival food sector. Emergency food kits and related supplies are distributed primarily through an internet-first model, targeting consumers preparing for disasters or long-term storage needs. Operations are led by Managing Director Kim Berknov, with products accessible via readywise.com to serve a nationwide audience.
- Headquarters Salt Lake City, United States
- SectorsConsumer
- Website category Food and Drink · Groceries
- Email••••••••
- Phone•••• ••••
- Website readywise.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by Goode Partners (Jan 2022)
- Investors
- Acquired byGoode Partners
(Jan 2022)
Products & Services of ReadyWise
ReadyWise offers a comprehensive portfolio of products and services, including 72 Hour Food Kit, Seychelle Water Filtration Bottle, 120 Serving Freeze Dried Fruit Bucket, and 1 Month Emergency Food Supply.
Provides three days of calorie-rich meals for survival situations.
Filters water to ensure safe drinking in emergencies.
Offers long-term storage of nutritious fruits for preparedness.
Delivers freeze-dried meals for one month of sustenance.
Apps and channels of ReadyWise
its YouTube channel ReadyWise has 4.7M subscribers and 27 videos.
Videos from ReadyWise
The most watched videos on ReadyWise's YouTube channel, ReadyWise (4.7M subscribers). Click a video to play it here.
More on ReadyWise.
Investors in ReadyWise
ReadyWise has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Goode Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Buyouts are targeted through private equity investments by the firm. | – | goodepartners.com | New York, United States |
Investor details for ReadyWise
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
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Verified entity values are shown only after access is granted.
People of ReadyWise
12 people are tracked at ReadyWise (3 in leadership, 9 in team).
| Name | Role | Group |
|---|---|---|
Kim Berknov | Managing Director | Leadership |
Mark A. Matlock | Director Of Commercial & Government Sales | Leadership |
Alex Williams | Retail Sales Director | Leadership |
Milissa Judd | Inside Sales Account Representative | Team |
Kanisha Morris | Account Executive | Team |
Jim Lowry | Corporate Controller | Team |
Jeffrey Bennett | National Sales Manager | Team |
Bryan Winton | Account Executive | Team |
Tressa Epperson | Contract Manufacturing Manager | Team |
Wade Sirny | National Sales Manager - West | Team |
Alvie O'Brien 💸 | UK Social Media Marketing Manager | Team |
Amalie Jorgensen | Public Relations Manager | Team |
Complete people profiles for ReadyWise
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of ReadyWise
2 dated milestones of ReadyWise across 14 years, from founding to its latest funding, stage changes and deals.
- Founded ReadyWise is founded.
- Exit Acquired by Goode Partners.
Competitors of ReadyWise
ReadyWise has 10 listed competitors in our database, 5 of them funded. They include NotCo, Farmer's Fridge, Stonewall Kitchen, Bolthouse Farms and Farmer Bros, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| notco.com | 2016 | Santiago, Chile | $466.39M | – | AI-powered technology is developed for food product innovation and development. | |
| farmersfridge.com | 2013 | Chicago, United States | $82.62M | 212 | Automated vending machines for fresh meals and snacks are operated. | |
| stonewallkitchen.com | 1991 | Stonewall, United States | – | 495 | Gourmet food and kitchen accessories | |
| bolthouse.com | 1915 | Bakersfield, United States | – | 2,311 | Internet first brand offering multi-category organic grocery products | |
| farmerbros.com | 1912 | Missoula, United States | – | 1,075 | Private label coffee is roasted, ground, and supplied to businesses. | |
| oceanshalo.com | 2011 | San Francisco, United States | $26.5M | 18 | Seaweed-based chips and snacks are produced sustainably by Ocean’s Halo. | |
| pillsbury.com | 1869 | Englewood, United States | – | – | Pillsbury is recognized for producing a variety of baked goods and recipe solutions. | |
| equii.com | 2021 | San Francisco, United States | $8.02M | 4 | Brand of protein bread | |
| brainiacfoods.com | 2017 | Fremont, United States | – | – | Brand of snacks | |
| drinkhappyviking.com | 2020 | New York, United States | $2M | – | Internet first brand of plant superfood and nutrition food |
Detailed competitors of ReadyWise
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of ReadyWise
The website of ReadyWise (readywise.com) receives about 102.2K visits a month and ranks #436,219 among all websites worldwide, #2,558 in Groceries.
- Monthly visits102.2K
▲ 42.3% vs previous month
- Unique visitors38.5K
per month
- Global rank#436,219
among all websites
- Category rank#2,558
Food and Drink · Groceries
- Bounce rate49%
- Pages per visit2.9
- Average visit1 min 07 sec
- DevicesDesktop 25% · Mobile 75%
Websites whose visitors overlap most with ReadyWise. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
harmonyhousefoods.com | harmonyhousefoods.com | 100% | – | #1,154,347 | – |
augasonfarms.com | augasonfarms.com | 98% | – | #325,844 | – |
freezedrywholesalers.com | freezedrywholesalers.com | 97% | – | #696,372 | – |
theprovidentprepper.org | theprovidentprepper.org | 90% | – | #1,016,764 | – |
ofnoah.sg | ofnoah.sg | 90% | – | #450,499 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 18 similar websites and full traffic analytics for ReadyWise
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 18 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Readywise
Complete news archive for ReadyWise
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Top companies in Food & Beverage Products & Processing
10 companies that operate in the same segment as ReadyWise (Food & Beverage Products & Processing), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Platform offering a subscription-based delivery service for fresh milk and groceries | 2015 | Gurugram, Haryana, India | USD 221.1 M | USD 99.78 M | 3,464 | |
Hens and cattle are reared to supply eggs and butter. | 2007 | Austin, Texas, United States | USD 49.96 M | USD 759.44 M | 598 | |
Subscription-based coffee products are offered by an internet-first brand. | 2013 | Gurugram, Haryana, India | USD 112.84 M | USD 25.83 M | 2,059 | |
Provider of bakery-cafe services and a loyalty program | 1987 | St. Louis, Missouri, United States | USD 145.61 M | – | – | |
Dry snacks and coffee are manufactured and distributed. | 2015 | Chennai, Tamil Nadu, India | USD 16.52 M | USD 208 K | 29 | |
Food, snacks, and beverages are produced and distributed globally. | 1898 | Purchase, New York, United States | – | USD 93.92 B | 319,000 | |
Multi-category organic dairy products are offered online. | 2010 | Tiptur, Karnataka, India | USD 58.15 M | USD 23.34 M | 810 | |
Packaged food products are offered through an online platform. | 2019 | Mumbai, Maharashtra, India | USD 37.6 M | USD 4.41 M | 168 | |
Multi-category food and beverage products are produced and distributed globally. | 1866 | Vevey, Vaud, Switzerland | – | USD 2.36 B | 16,250 | |
Subscription-based dairy products are delivered via an internet-first brand. | 2013 | Hyderabad, Telangana, India | USD 19.41 M | USD 14.66 M | 250 |
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Frequently Asked Questions about ReadyWise
ReadyWise was founded in 2008.
ReadyWise is headquartered in Salt Lake City, United States. It is registered at Salt Lake City, Utah, United States.
ReadyWise was established in 2008 in Salt Lake City, United States, focusing on the survival food sector. Emergency food kits and related supplies are distributed primarily through an internet-first model, targeting consumers preparing for disasters or long-term storage needs. Operations are led by Managing Director Kim Berknov, with products accessible via readywise.com to serve a nationwide audience.
ReadyWise's top competitors include NotCo, Farmer's Fridge and Stonewall Kitchen.
ReadyWise offers 72 Hour Food Kit, Seychelle Water Filtration Bottle, 120 Serving Freeze Dried Fruit Bucket, and 1 Month Emergency Food Supply.
ReadyWise has 1 investor. Key investors include Goode Partners.
Yes. ReadyWise was acquired by Goode Partners in January 2022.
The website of ReadyWise receives about 102 thousand visits a month and ranks #436,219 among all websites worldwide.

