ReDesyn

Mumbai, India Founded: 2013 • Age: 13 yrs Minicorn
Creators are enabled to monetize content and partner with brands.

About ReDesyn

ReDesyn is a Retail company based in Mumbai (India) founded in 2013 by Shikhar Vaidya and Smriti Dubey. Creators are enabled to monetize content and partner with brands. It operates in the Retail and Media & Entertainment sectors. ReDesyn has raised $1.93 million across 7 funding rounds from investors including LetsVenture, Capri Loans and Appyhigh. The company has 1 employees. ReDesyn was last valued at $4.54 million in July 2023. Its Indian entity Sinnamon Fashions Private Limited reported revenue of β‚Ή3.05 Cr. Its focus areas include Consumer, Fashion Tech, Technology Enablers and Ecommerce Software Suite.

Company details

ReDesyn was founded in 2013 in Mumbai, India, as a platform in the creator economy sector. Tools are provided for creators to curate product collections and links, forming personalized stores for audiences. Brand deals are facilitated with commissions based on content and reach. Analytics are offered for performance tracking, alongside straightforward earnings withdrawal processes. Operations focus on supporting collaborations between creators and brands.

  • Headquarters Mumbai, India
  • Employees 1
  • Founders Shikhar Vaidya, Smriti Dubey
  • Stage Minicorn
  • Sectors
    Retail
    Media & Entertainment
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Website redesyn.com
  • Social LinkedIn X Facebook Instagram
  • Legal Name Sinnamon Fashions Private Limited
  • Date of Incorporation 27 Sep, 2013
  • Jurisdiction Thane, Maharashtra, India
Key Metrics
  • Annual Revenue
    ₹3.05 Cr

    FY 2023 · +358% YoY

  • Net Loss
    -₹2.17 Cr

    FY 2023 · -71% margin

  • EBITDA
    -₹2.07 Cr

    FY 2023 · -68% margin

  • Total Equity Funding
    $1.93M (USD)

    in 7 rounds

  • Latest Funding Round
    $347.49K (USD), Series A

    Feb 2024

  • Investors
    LetsVenture

    & 41 more

  • Employee Count
    1

Funding Insights of ReDesyn

ReDesyn has successfully raised a total of $1.93M across 7 strategic funding rounds. The most recent funding activity was a Series A round of $347.49 thousand completed in February 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $1.93M
  • Total Rounds 7
  • Last Round Series A β€” $347,493
  • First Round $23,979

    (Oct 2016)

  • Investors Count 42

All 7 funding rounds of ReDesyn with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Feb 2024$347,493Series A–LetsVenture, Fluid Ventures
Jul 2023$426,125Series A$4.54MReal Time Accelerator Fund
Jul 2022$500,000Series A$4.23MFluid Ventures, Modulor Capital
Jul 2021$300,000Seed–Anthill Ventures
Nov 2020$286,994Seed$‒‒‒‒‒–
May 2019$42,525Seed$β€’β€’β€’β€’β€’Sridham Enterprises
–
Oct 2016$23,979Seed$β€’β€’β€’β€’β€’thinQbate
Valuation history
DateValuationStage
Jul 2023$4.54Mβ€’β€’β€’β€’β€’β€’β€’β€’
Jul 2022$4.23Mβ€’β€’β€’β€’β€’β€’β€’β€’
Nov 2020$β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’
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Full valuation and stage history of ReDesyn

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Last known valuation $4.54M (Jul 2023). 42 investors in total: 22 institutional and 20 angel.

Investors in ReDesyn

ReDesyn has secured backing from 42 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include LetsVenture, Capri Loans and Appyhigh.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Angel investing and mentorship for early-stage startups in India.
2022realtimeaf.comJaipur, India
Micro investments are targeted by Fluid Ventures venture capital fund.
fluidvc.inGurugram, India
Venture capital firm investing in female-led startups and building founder communities in India.
2018shecapital.vcDelhi, India
Private equity firm focused on multiple sectors
Mumbai, India
Early-stage venture capital and investment management are provided.
modulorcapital.comChandigarh, India
Investments are made in early and growth stage tech startups.
anthillventures.comHyderabad, India
Startup accelerator focused on foodtech and retail sectors
siliconroad.vcAtlanta, United States
Family office that invests in founders with scalable ideas
paipal.vcMysuru, India
Potato farming, grain marketing, and equipment services in Maine.
2019chanakyavc.comDelhi, India
Angel network focused on early-stage investments
2015faad.inDelhi, India
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Board of directors of Sinnamon Fashions Private Limited (ReDesyn)

Sinnamon Fashions Private Limited is the primary company behind ReDesyn. The board of Sinnamon Fashions Private Limited currently have 2 directors; the longest-serving is Shikhar Vaidya, appointed in 2013. 3 earlier directors have ceased.

DirectorDesignationAppointedTenureEntity
Shikhar Vaidya
DIN 06663058
Director27 Sep 201313 yrs 1 moSinnamon Fashions Private Limited
Smriti Dubey
DIN 06994036
Director08 Oct 201412 yrs 1 moSinnamon Fashions Private Limited

People of ReDesyn

5 people are tracked at ReDesyn (2 in leadership, 3 in team); the tracked headcount is 1.

NameRoleGroup
Co-FounderLeadership
Co-FounderLeadership
Akhand Pratap Rai
Backend EngineerTeam
Chirag Saroj
Software EngineerTeam
Devesh Rakhecha
Investor & AdvisorTeam
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Financials of ReDesyn

Figures of Sinnamon Fashions Private Limited, the primary company behind ReDesyn, for FY 2023. Revenue was ₹3.05 Cr (+358% year on year). Net loss was -₹2.17 Cr (-71% margin). EBITDA was -₹2.07 Cr (-68% margin). Revenue has grown at a compounded annual rate of +39% over three years and +50% over five years.

  • ₹3.05 CrRevenue · FY 2023 · +358% YoY
  • -₹2.17 CrNet loss · -71% margin
  • -₹2.07 CrEBITDA · -68% margin
  • ₹34.4 LakhPaid-up capital
  • 6Employees (provident fund records)
  • +39%Revenue CAGR, 3 years
  • +50%Revenue CAGR, 5 years

Balance sheet, profit and loss, cash flow and ratios of Sinnamon Fashions Private Limited are on its company page.

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Timeline of ReDesyn

4 dated milestones of ReDesyn across 11 years, from founding to its latest funding, stage changes and deals.

  1. Founded ReDesyn is founded.
  2. Funding First funding round of $24K.
  3. Milestone Reaches Minicorn status.
  4. Funding Latest funding round, Series A, of $347K.

Web traffic of ReDesyn

Websites that share an audience with ReDesyn (redesyn.com).

Similar websites

Websites whose visitors overlap most with ReDesyn. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
pixies.in
pixies.in
100%
#684,101–
plumgoodness.com
62%
1.4M#22,284View details

Top companies in Fashion & Lifestyle E-Commerce

3 companies that operate in the same segment as ReDesyn (Fashion & Lifestyle E-Commerce) in India, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Eyewear is offered online for men, women, and kids.
2010Gurugram, Haryana, IndiaUSD 1.04 BUSD 939.4 M18,984
Fashion and lifestyle products are offered via an online marketplace.
2007Bengaluru, Karnataka, IndiaUSD 123.71 MUSD 639.15 M1,031
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed.
2019Bengaluru, Karnataka, IndiaUSD 144.58 MUSD 32.66 M711
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Related news about Redesyn

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Frequently Asked Questions about ReDesyn

ReDesyn was founded in 2013 and raised its 1st funding round 3 years after it was founded.

ReDesyn is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.

ReDesyn is a funded company, having raised a total of $1.93M across 7 funding rounds to date. The company's 1st funding round was a Seed of $23.98K, raised on Oct 2016.

ReDesyn has 1 employees.

The primary company behind ReDesyn, Sinnamon Fashions Private Limited, reported revenue of β‚Ή3.05 Cr for FY 2023, up 358% year on year.

ReDesyn was founded in 2013 in Mumbai, India, as a platform in the creator economy sector. Tools are provided for creators to curate product collections and links, forming personalized stores for audiences. Brand deals are facilitated with commissions based on content and reach. Analytics are offered for performance tracking, alongside straightforward earnings withdrawal processes. Operations focus on supporting collaborations between creators and brands.

ReDesyn has 42 investors. Key investors include LetsVenture, Capri Loans, Appyhigh, She Capital, and Faad Capital.

The valuation of ReDesyn is $4.54M as of Jul 2023.

ReDesyn operates through Sinnamon Fashions Private Limited.

The legal entities of ReDesyn currently have 2 directors, including Smriti Dubey, Shikhar Vaidya.

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