About RedTrack
RedTrack is a company based in Vilnius (Lithuania) founded in 2015. RedTrack has raised $3.7 million across 2 funding rounds from investors including Lead Ventures, InstaVC and Iron Wolf Capital. RedTrack operates in a competitive market with competitors including Adjust, data.ai, TapClicks, Singular and 4C Insights, among others.
- Headquarter Vilnius, Lithuania
- SectorsMedia & Entertainment
- Website category Business and Consumer Services · Online Marketing
- Phone•••• ••••
- Website redtrack.io
- Social LinkedIn X Facebook
- Total Equity Funding$3.7M (USD)
in 2 rounds
- Latest Funding Round$3.2M (USD), Series A
Jul 2024
- InvestorsLead Ventures
& 3 more
Funding Insights of RedTrack
RedTrack has successfully raised a total of $3.7M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $3.2 million completed in July 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $3.7M
- Total Rounds 2
- Last Round Series A — $3.2M
- First Round $500,485
(Aug 2020)
- Investors Count 4
All 2 funding rounds of RedTrack with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2024 | $3.2M | Series A | – | Lead Ventures | |
| Aug 2020 | $500,485 | Seed | – | Genesis Investments, Iron Wolf Capital | – |
4 investors in total: 4 institutional.
Investors in RedTrack
RedTrack has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include Lead Ventures, InstaVC and Iron Wolf Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investments in multiple sectors are handled by Lead Ventures. | 2017 | leadventures.eu | Budapest, Hungary | |
- | – | ironwolfcapital.com | - | |
- | – | genesisinvest.vc | - | |
Offers cloud-based video conferencing and digital workspace tools for enterprises. | 2007 | instavc.com | Hyderabad, India |
Investor details for RedTrack
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of RedTrack
19 people are tracked at RedTrack (5 in leadership, 14 in team).
| Name | Role | Group |
|---|---|---|
Vlad Zhovtenko | CEO | Leadership |
Anastasiia Holovchenko | Head Of People And Operations | Leadership |
Artyom Shpakov | Chief Technology Officer | Leadership |
Aleksey Latyshev | Chief Revenue Officer (CRO) | Leadership |
Vanda Shvedova | Head Of Customer Care | Leadership |
Ilona Bagritsevich | Knowledge Manager | Team |
Natalia Anischenko | Technical Support Team Lead | Team |
Oksana Otchenko | Account Manager | Team |
Andrii Riedkin | Frontend Team Lead | Team |
Aleksandr Lukinykh | Backend Team Lead | Team |
Max Macepon | Lead Generation Manager | Team |
João Vitor de Souza Pereira | Customer Care Specialist | Team |
Sofya Murashko | Customer Onboarding Team Lead | Product And Technical Setups | Team |
Érika Carbonaro | Customer Care Specialist | Team |
Yelizaveta Bakhrushina | Technical Support Specialist | Team |
Анастасия Толкачёва | Technical Support Specialist | Team |
Nastassia Patrebka | People Coordinator | Team |
Daniil Dubitsky | Golang Developer | Team |
Ariane Nascimento | Onboarding Specialist | Team |
Complete people profiles for RedTrack
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of RedTrack
3 dated milestones of RedTrack across 9 years, from founding to its latest funding, stage changes and deals.
- Founded RedTrack is founded.
- Funding First funding round of $500K.
- Funding Latest funding round, Series A, of $3.2M.
Competitors of RedTrack
RedTrack operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Adjust, data.ai, TapClicks, Singular and 4C Insights, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| adjust.com | 2012 | Berlin, Germany | $256.1M | 149 | Cloud-based software for mobile marketing analytics is provided. | |
| data.ai | 2010 | San Francisco, United States | $157M | 123 | Market data is analyzed by AI to generate consumer insights. | |
| tapclicks.com | 2011 | San Jose, United States | $23.5M | 64 | Cloud based marketing management platform for businesses | |
| singular.net | 2014 | Tel Aviv, Israel | $50M | 29 | Marketing data is unified and ROI is analyzed across channels. | |
| 4cinsights.com | 2011 | Chicago, United States | $31.7M | 282 | Cloud-based market intelligence is delivered across closed ecosystems. | |
| flurry.com | 2005 | San Francisco, United States | $63M | – | Mobile application analytics solutions are offered by Flurry. | |
| inmarket.com | 2010 | Austin, United States | $1M | 264 | Marketing measurement solutions are delivered to link brands with consumers. | |
| edo.com | 2014 | Los Angeles, United States | $92.44M | 101 | EDO is recognized as a TV outcomes company focused on advertising analytics. | |
| amplyfi.com | 2015 | Cardiff, United Kingdom | $11.85M | 40 | Open-source data is curated, analyzed, and visualized via AI platform. | |
| comscore.com | 1999 | Reston, United States | $87M | 795 | Ad analytics software is offered to advertisers and publishers. |
Detailed competitors of RedTrack
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of RedTrack
The website of RedTrack (redtrack.io) receives about 331.1K visits a month and ranks #154,677 among all websites worldwide, #4,123 in Online Marketing.
- Monthly visits331.1K
▲ 9.9% vs previous month
- Unique visitors60.2K
per month
- Global rank#154,677
among all websites
- Category rank#4,123
Business and Consumer Services · Online Marketing
- Bounce rate35%
- Pages per visit3.9
- Average visit6 min 40 sec
- DevicesDesktop 59% · Mobile 41%
Websites whose visitors overlap most with RedTrack. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| offer18.com | 100% | 94.3K | #272,728 | View details | |
| cometly.com | 99% | – | #432,643 | View details | |
| cpvlab.pro | 98% | 680.7K | #1,050,569 | View details | |
daniloborguetti.com.br | daniloborguetti.com.br | 97% | – | #4,802,277 | – |
| whatconverts.com | 97% | – | #263,859 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 22 similar websites and full traffic analytics for RedTrack
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 22 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Redtrack
Complete news archive for RedTrack
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to RedTrack
10 companies that operate in the same segment as RedTrack (Advertising & Marketing Tech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
Platform offering mobile ad network software | 2007 | Bengaluru, Karnataka, India | USD 265.6 M | USD 268.38 M | 1,074 | |
AI-driven ad campaigns are managed for personalization and optimization. | 2005 | Paris, France | USD 59.97 M | USD 1.94 B | 3,510 | |
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Consumer intelligence-driven mobile marketing platform is provided for user acquisition. | 2005 | Singapore, Singapore | USD 10 M | USD 288.73 M | 618 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 | |
SSP software is offered to publishers for ad inventory sales. | 2006 | Redwood City, California, United States | USD 31 M | USD 282.93 M | 1,050 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | – | – | |
Cloud based mobile marketing analytics and attribution platform | 2011 | San Francisco, California, United States | USD 1.29 B | – | – | |
Mobile advertising & monetization | 2007 | San Francisco, California, United States | USD 60.05 M | – | – |
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Frequently Asked Questions about RedTrack
RedTrack was founded in 2015 and raised its 1st funding round 5 years after it was founded.
RedTrack is headquartered in Vilnius, Lithuania.
Vlad Zhovtenko is the current CEO of RedTrack.
RedTrack is a funded company, having raised a total of $3.7M across 2 funding rounds to date. The company's 1st funding round was a Seed of $500.49K, raised on Aug 2020.
RedTrack was founded in 2015 in Vilnius, Lithuania, and operates in the ad tech sector. A cloud-based platform is provided for tracking, managing, and optimizing ad campaigns through data analytics. Key features encompass impression tracking, traffic source reporting, account management, auto-scaling, HTTPS tracking, fraud score integration, real-time alerts, no-redirect tracking, campaign reporting, landing page management, affiliate network integration, and user management. Subscription-based pricing is utilized.
RedTrack's top competitors include Adjust, 4C Insights and Singular.
RedTrack has 4 investors. Key investors include Lead Ventures, InstaVC, Iron Wolf Capital, and Genesis Investments.
The website of RedTrack receives about 331 thousand visits a month and ranks #154,677 among all websites worldwide.