Reynolds American

Winston-salem, United States Founded: 2004 • Age: 22 yrs Acquired By British American Tobacco
Tobacco and nicotine products are manufactured, with harm reduction pursued.

About Reynolds American

Reynolds American is a company based in Winston-salem (United States) founded in 2004, and was acquired by British American Tobacco in January 2017. Tobacco and nicotine products are manufactured, with harm reduction pursued. Reynolds American has completed 3 acquisitions, including Kentucky BioProcessing, Lorillard and Niconovum. Its chief executive, as recorded, is Ricardo Oberlander. Its website reynoldsamerican.com draws about 68 thousand monthly visits. Its legal entity is Reynolds American Inc.

Company details

Reynolds American was founded in 2004 in Winston-Salem, United States, within the tobacco industry. A range of tobacco and nicotine products is produced, while research and development efforts focus on tobacco harm reduction through alternative nicotine delivery systems. Responsible marketing practices are maintained, alongside environmental sustainability measures. Independent operations of subsidiaries are coordinated via intercompany agreements.

Key Metrics

Investors in Reynolds American

Reynolds American has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include British American Tobacco.

All
Institutional
InvestorDescriptionFounded YearDomainLocation
Manufacturer of multi-category tobacco products
1902bat.comLondon, United Kingdom
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Investor details for Reynolds American

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People of Reynolds American

319 people are tracked at Reynolds American (135 in leadership, 184 in team).

NameRoleGroup
Ricardo Oberlander
Ex-CEO & PresidentLeadership
Joey Shevlin
Director Of Science Communications And EngagementLeadership
Dr. Vijay G.
Vice President - Enterprise Data Analytics & ArchitectureLeadership
Brian Stein
Senior DirectorLeadership
Luke Dudman
Vice President - Growth ManagementLeadership
Joanna Reich
Director, Regulatory SupportLeadership
Dawn-Marie Hutchinson
Svp, Chief Information OfficerLeadership
David Waterfield
President & CEOLeadership
Rodrigo Herrera
Director - Business Planning/comp. InsightsLeadership
Enrique Hasbun
Senior Director Directs ProcurementLeadership
Stacy M. Sink
Director, Indirect ProcurementLeadership
Lina Rodriguez
Director Procurement ExcellenceLeadership
Joshua Sparks
Director Of Pricing & PerformanceLeadership
Luis Sisco
Director Annual Marketing Cycle PlanLeadership
Jonathan Short
Managing Counsel — CommercialLeadership
Tomaz Scussel
Sr. Director DBS - Operations And R&dLeadership
Drew Leyes
Managing Counsel - PatentsLeadership
Michelle Wise
Director Brand MarketingLeadership
Mark Rutledge
Director Consumer MarketingLeadership
Maria Alford
Sr Director Marketing Planning & PrioritizationLeadership

299 more people are available in the full profile.

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Investments & Acquisitions by Reynolds American

Reynolds American has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include Kentucky BioProcessing, Lorillard and Niconovum.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Contract manufacturing of tobacco products is handled by Lorillard.
lorillard.comGreensboro, United States1760Jul 2014$27.4B
Full-service clinical research organization services are provided in-house.
kentuckybioprocessing.comOwensboro, United States2006Jan 2014β€’β€’β€’β€’
Nicotine replacement therapy products without tobacco are provided.
niconovum.seHelsingborg, Sweden2000Dec 2009$44.71M
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Complete acquisition details for Reynolds American

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  • Deal sources
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  • Exports

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Timeline of Reynolds American

5 dated milestones of Reynolds American across 13 years, from founding to its latest funding, stage changes and deals.

  1. Founded Reynolds American is founded.
  2. Acquisition Acquires Niconovum.
  3. Acquisition Acquires Kentucky BioProcessing.
  4. Acquisition Acquires Lorillard.
  5. Exit Acquired by British American Tobacco.

Web traffic of Reynolds American

The website of Reynolds American (reynoldsamerican.com) receives about 67.7K visits a month.

  • Monthly visits
    67.7K

    ▲ 16.2% vs previous month

Similar websites

Websites whose visitors overlap most with Reynolds American. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
rjrt.com
rjrt.com
100%
#2,558,452–
lorillard.com
72%
View details
bat.com
72%
345.1K#163,076View details
tobaccosuper.com
tobaccosuper.com
67%
–
farmerstobacco.com
farmerstobacco.com
65%
#10,204,495–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 18 similar websites and full traffic analytics for Reynolds American

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  • 18 similar websites
  • Audience overlap
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  • Traffic by brand

Verified entity values are shown only after access is granted.

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Frequently Asked Questions about Reynolds American

Reynolds American was founded in 2004.

Reynolds American is headquartered in Winston-salem, United States. It is registered at Winston-salem, North Carolina, United States.

Ricardo Oberlander is the CEO of Reynolds American, as recorded in our data.

Annual revenue of Reynolds American is $12.44B as on Dec 31, 2016.

Reynolds American was founded in 2004 in Winston-Salem, United States, within the tobacco industry. A range of tobacco and nicotine products is produced, while research and development efforts focus on tobacco harm reduction through alternative nicotine delivery systems. Responsible marketing practices are maintained, alongside environmental sustainability measures. Independent operations of subsidiaries are coordinated via intercompany agreements.

Reynolds American has made 3 acquisitions, including Kentucky BioProcessing, Lorillard, and Niconovum.

Reynolds American has 1 investor. Key investors include British American Tobacco.

Reynolds American operates through Reynolds American Inc.

Yes. Reynolds American was acquired by British American Tobacco in January 2017.

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