About Roomix
Roomix is a Consumer company based in London (United Kingdom) founded in 2022 by Mark Apter and Shona Chalmers. Platform offering furniture for home improvement. Roomix has raised $1.99 million across 3 funding rounds. Its website roomix.com draws about 90 thousand monthly visits. Roomix offers products and services including Toddler Floor Beds, Wall Panelling, Montessori Toddler Furniture, and Shelving. Its focus areas include Consumer Goods, Home Furnishing Products, Home Furniture and Multi-Category. Its legal entity is ROOMIX LTD. Its competitors include Grain, Jimmie Martin and Amelfi.
Company details
Roomix was established in 2022 in London, United Kingdom, as a platform focused on the home improvement sector. Various furniture items, including wall panelling, shelves, shoe racks, dining tables, and storage systems, are offered through its catalog. Operations center on facilitating access to these products for residential enhancements, with co-founders Mark Apter and Shona Chalmers leading the initiative.
- Headquarters London, United Kingdom
- Founders Mark Apter, Shona Chalmers
- SectorsConsumer
- Website category Home and Garden
- Email••••••••
- Phone•••• ••••
- Website roomix.com
- Social LinkedIn Facebook Instagram YouTube
- Legal Name Roomix Ltd
- Date of Incorporation 17 Nov, 2021
- Jurisdiction LONDON, ENGLAND
- Total Equity Funding$1.99M (USD)
in 3 rounds
- Latest Funding Round$1.16M (USD), Seed
Jul 2025
Products & Services of Roomix
Roomix offers a comprehensive portfolio of products and services, including Toddler Floor Beds, Wall Panelling, Montessori Toddler Furniture, and Shelving.
Custom beds for toddlers promoting Montessori play and independence.
Kits for stylish wall enhancements in various rooms.
Furniture designs encouraging child development and exploration.
Custom shelves for organized home storage and display.
Apps and channels of Roomix
its YouTube channel Roomix has 14.4K subscribers and 10 videos.
Videos from Roomix
The most watched videos on Roomix's YouTube channel, Roomix (14.4K subscribers). Click a video to play it here.
More on Roomix.
Funding Insights of Roomix
Roomix has successfully raised a total of $1.99M across 3 strategic funding rounds. The most recent funding activity was a Seed round of $1.16 million completed in July 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $1.99M
- Total Rounds 3
- Last Round Seed — $1.16M
- First Round $197,670
(Mar 2022)
All 3 funding rounds of Roomix with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2025 | $1.16M | Seed | – | – | – |
| Feb 2023 | $630,787 | Seed | – | – | – |
| Mar 2022 | $197,670 | Seed | – | – | – |
People of Roomix
2 people are tracked at Roomix (2 in leadership).
| Name | Role | Group |
|---|---|---|
Mark Apter | Co-Founder | Leadership |
Shona Chalmers | Co-Founder | Leadership |
Complete people profiles for Roomix
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Timeline of Roomix
3 dated milestones of Roomix across 3 years, from founding to its latest funding, stage changes and deals.
- Founded Roomix is founded.
- Funding First funding round of $198K.
- Funding Latest funding round, Seed, of $1.2M.
Competitors of Roomix
Roomix has 3 listed competitors in our database. They include Grain, Jimmie Martin and Amelfi.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| grain.co.uk | 2016 | London, United Kingdom | 5 | Customized sustainable furniture is offered via an online platform. | ||
| jimmiemartin.com | 2004 | London, United Kingdom | 3 | Provides custom furniture, homeware, and interior design for clients. | ||
| amelfi.co.uk | 2019 | Alresford, United Kingdom | Bespoke handmade outdoor cushions, parasols, and tablecloths in the UK. |
Detailed competitors of Roomix
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of Roomix
The website of Roomix (roomix.com) receives about 90.4K visits a month and ranks #487,151 among all websites worldwide, #8,378 in Home and Garden.
- Monthly visits90.4K
▲ 30.1% vs previous month
- Unique visitors28.7K
per month
- Global rank#487,151
among all websites
- Category rank#8,378
Home and Garden · Home and Garden
- Bounce rate51%
- Pages per visit2.3
- Average visit1 min 45 sec
- DevicesDesktop 18% · Mobile 82%
Websites whose visitors overlap most with Roomix. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
panellingdirect.co.uk | panellingdirect.co.uk | 100% | #509,342 | – | |
| naturewall.com | 96% | #114,715 | View details | ||
wexelart.com | wexelart.com | 90% | #1,327,725 | – | |
bespokenature.co.uk | bespokenature.co.uk | 89% | #3,022,026 | – | |
| wizart.ai | 89% | 33.2K | #997,519 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Roomix
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- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Frequently Asked Questions about Roomix
Roomix was founded in 2022.
Roomix is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Roomix is a funded company, having raised a total of $1.99M across 3 funding rounds to date. The company's 1st funding round was a Seed of $197.67K, raised on Mar 2022.
Roomix was established in 2022 in London, United Kingdom, as a platform focused on the home improvement sector. Various furniture items, including wall panelling, shelves, shoe racks, dining tables, and storage systems, are offered through its catalog. Operations center on facilitating access to these products for residential enhancements, with co-founders Mark Apter and Shona Chalmers leading the initiative.
Roomix's top competitors include Grain, Jimmie Martin and Amelfi.
Roomix offers Toddler Floor Beds, Wall Panelling, Montessori Toddler Furniture, and Shelving.
Roomix operates through Roomix Ltd.