About RootMetrics
RootMetrics is a Telecommunications company based in London (United Kingdom) founded in 2008, and was acquired by Ookla in December 2021. It operates as a cellular network performance is audited and analyzed via mobile testing. RootMetrics has raised $5.66 million across 4 funding rounds from investors including IHS Markit and Ookla. Its website rootmetrics.com draws about 16 thousand monthly visits. Its focus areas include Telecom, OSS & BSS, Operation Support System (OSS) and Network Analytics. Its legal entity is ROOTMETRICS LTD. Its competitors include NetScout, Sandvine, SevOne, Mobileum and InfoVista and 4 more; 8 of its 9 listed competitors have raised funding.
Company details
RootMetrics was founded in 2008 and is headquartered in London, United Kingdom. Operations focus on the telecommunications sector, where cellular network and device performance is audited through systematic testing. Data on network coverage is gathered from users via the CoverageMap mobile application. Professional services are offered to network providers, enabling analysis of customer experience metrics for operational improvements.
- Headquarters London, United Kingdom
- Stage Acquired
- SectorsTelecommunications
- Website category Computers Electronics and Technology · Telecommunications
- Website rootmetrics.com
- Social LinkedIn X Facebook
- Acquired by Ookla (Dec 2021)
- Legal Name Rootmetrics Ltd
- Total Equity Funding$5.66M (USD)
in 4 rounds
- Latest Funding Round$1M (USD), Series A
Jul 2011
- InvestorsIHS Markit
& 1 more
- Acquired by
Funding Insights of RootMetrics
RootMetrics has successfully raised a total of $5.66M across 4 strategic funding rounds. The most recent funding activity was a Series A round of $1 million completed in July 2011. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $5.66M
- Total Rounds 4
- Last Round Series A — $1M
- First Round $729,000
(Feb 2009)
All 4 funding rounds of RootMetrics with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2011 | $1M | Series A | – | – | – |
| Jan 2011 | $893,063 | Series A | – | – | – |
| Nov 2009 | $3.04M | Series A | – | – | – |
| Feb 2009 | $729,000 | Seed | – | – | – |
2 investors in total: 2 institutional.
Investors in RootMetrics
RootMetrics has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include IHS Markit and Ookla.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Online data source platform for information, analytics, and solutions for governments and financial markets | 1959 | ihsmarkit.com | London, United Kingdom | |
Internet performance testing and network diagnostics tools are provided. | 2006 | ookla.com | Seattle, United States |
Investor details for RootMetrics
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Verified entity values are shown only after access is granted.
Timeline of RootMetrics
5 dated milestones of RootMetrics across 13 years, from founding to its latest funding, stage changes and deals.
- Founded RootMetrics is founded.
- Funding First funding round of $729K.
- Funding Latest funding round, Series A, of $1.0M.
- Exit Acquired by IHS Markit.
- Exit Acquired by Ookla.
Competitors of RootMetrics
RootMetrics has 9 listed competitors in our database, 8 of them funded. They include NetScout, Sandvine, SevOne, Mobileum and InfoVista, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| netscout.com | 1985 | Westford, United States | $6M | 2,355 | Cloud-based visual tools for network performance management are provided. | |
| sandvine.com | 2001 | Waterloo, Canada | $15M | – | Network policy control products are provided for broadband service providers. | |
| sevone.com | 2005 | Boston, United States | $203.5M | 158 | Network performance is monitored and managed via real-time solutions. | |
| mobileum.com | 2000 | Cupertino, United States | $73M | 63 | Real-time and predictive analytics are delivered to telecom providers. | |
| infovista.com | 1996 | Massy, France | $10.15M | – | Cloud-based network management solutions are provided for telecom providers. | |
| guavus.com | 2006 | San Jose, United States | $157.89M | 29 | Cloud and AI-based prescriptive analytics for telecom networks are delivered. | |
| gigs.com | 2020 | San Francisco, United States | $93.13M | – | A platform for global telecom services is provided to businesses. | |
| veego.io | 2018 | Ramat Gan, Israel | $18M | – | AI-based network security solutions for IoT ecosystems are provided. | |
| aurorainsight.com | 2016 | – | – | – | Wireless infrastructure intelligence service provider |
Detailed competitors of RootMetrics
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- Full competitor set
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Web traffic of RootMetrics
The website of RootMetrics (rootmetrics.com) receives about 16.4K visits a month and ranks #1,301,428 among all websites worldwide, #5,966 in Telecommunications.
- Monthly visits16.4K
- Unique visitors7.1K
per month
- Global rank#1,301,428
among all websites
- Category rank#5,966
Computers Electronics and Technology · Telecommunications
- Bounce rate52%
- Pages per visit3.1
- Average visit55 sec
- DevicesDesktop 24% · Mobile 76%
Websites whose visitors overlap most with RootMetrics. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| opensignal.com | 100% | 241.1K | #180,333 | View details | |
| sensorly.com | 100% | – | – | View details | |
| telecomstechnews.com | 81% | – | #2,364,374 | View details | |
maps.vodafone.com.au | maps.vodafone.com.au | 74% | – | – | – |
cellmaps.com | cellmaps.com | 74% | – | #293,366 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 18 similar websites and full traffic analytics for RootMetrics
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 18 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in OSS & BSS
10 companies that operate in the same segment as RootMetrics (OSS & BSS), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Network policy control products are provided for broadband service providers. | 2001 | Waterloo, Ontario, Canada | USD 15 M | USD 15.32 M | 347 | |
Mesh-based connectivity solutions for IoT applications are provided. | 2014 | San Francisco, California, United States | USD 90 M | – | – | |
Cloud-based subscription billing and management solutions for businesses | 2003 | San Francisco, California, United States | USD 175 M | – | 127 | |
Cloud-based network orchestration and management software is provided. | 2000 | Hanover, New Hampshire, United States | USD 97.58 M | – | 1,844 | |
Adaptive Wi-Fi systems are optimized in real time by Plume. | 2015 | Palo Alto, California, United States | USD 697 M | – | 493 | |
Interconnection technology and clearinghouse solutions for telecom carriers are provided. | 1983 | Bridgewater, New Jersey, United States | USD 200 M | – | 844 | |
Cloud-based billing and customer management solutions are provided for businesses. | 1999 | London, England, United Kingdom | USD 9 M | USD 60.98 M | – | |
Cloud-based test and measurement solutions for broadband are provided. | 1923 | Milpitas, California, United States | – | USD 1.52 B | 3,600 | |
Wi-Fi mesh network solutions provider | 2011 | Istanbul, Turkey | – | – | 1 | |
Network security solutions for enterprises and telecoms are provided. | 1997 | Ornskoldsvik, Vasternorrland, Sweden | – | USD 17.38 M | 103 |
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Related news about Rootmetrics
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Frequently Asked Questions about RootMetrics
RootMetrics was founded in 2008 and raised its 1st funding round 1 year after it was founded.
RootMetrics is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
RootMetrics is a funded company, having raised a total of $5.66M across 4 funding rounds to date. The company's 1st funding round was a Seed of $729K, raised on Feb 2009.
RootMetrics was founded in 2008 and is headquartered in London, United Kingdom. Operations focus on the telecommunications sector, where cellular network and device performance is audited through systematic testing. Data on network coverage is gathered from users via the CoverageMap mobile application. Professional services are offered to network providers, enabling analysis of customer experience metrics for operational improvements.
RootMetrics has 2 investors. Key investors include IHS Markit, and Ookla.
RootMetrics operates through Rootmetrics Ltd.
Yes. RootMetrics was acquired by Ookla in December 2021.