About Rubans
Rubans is a company based in Bengaluru (India) founded in 2014 by Chinu Kala was acquired by Ananta Capital in July 2025.. Rubans has raised $2.58 million across 3 funding rounds from investors including Flipkart, Ananta Capital and Namita Thapar. Rubans offers products and services including Jewellery Sets, Necklaces, Earrings, Rings, and Bangles. Rubans operates in a competitive market with competitors including Voylla, Sukkhi Fashion Jewellery, Palmonas and Amama, among others.
- Headquarter Bengaluru, India
- Founders Chinu Kala
- Stage Minicorn
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Sectors
Retail
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Fonte Fashions India Private Limited
- Date of Incorporation 19 Sep, 2016
- Jurisdiction Bangaluru, Karnataka, India
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Annual Revenue
$3.46 M (USD)28.54as on Mar 31, 2023
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Net Profit
$28.89 K (USD)101.37as on Mar 31, 2023
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EBITDA
$141.36 K (USD)107.3as on Mar 31, 2023
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Total Equity Funding
$2.58 M (USD)
in 3 rounds
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Latest Funding Round
$121.92 K (USD), Angel Round
Mar 12, 2023
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Investors
Flipkart
& 4 more
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Employee Count
Employee Count
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Acquired by
Ananta Capital
(Jul 31, 2025)
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Products & Services of Rubans
Rubans offers a comprehensive portfolio of products and services, including Jewellery Sets, Necklaces, Earrings, Rings, and Bangles. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Collections of coordinated necklaces and earrings for occasions
Varied styles including gold-plated and beaded designs for wear
Studs, hoops, and jhumkas for daily and event use
Finger rings with stones and motifs for personal adornment
Bracelets and bangles in gold-plated styles for wrists
Funding Insights of Rubans
Rubans has successfully raised a total of $2.58M across 3 strategic funding rounds. The most recent funding activity was a Angel Round round of $121.92 thousand completed in March 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 3
- Last Round Angel Round — $121,920
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First Round
First Round
(23 Jun 2022)
- Investors Count 4
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar, 2023 | Amount | Angel Round - Rubans | Valuation | Namita Thapar , Vineeta Singh |
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| Mar, 2023 | Amount | Debt – Conventional - Rubans | Valuation |
investors |
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| Jun, 2022 | Amount | Series A - Rubans | Valuation | Flipkart |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Rubans
Rubans has secured backing from 5 investors, including angel, institutional, and venture fund investors. Prominent investors backing the company include Flipkart, Ananta Capital and Namita Thapar. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Private equity fund focused on multiple sectors
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Founded Year | Domain | Location | |
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Multi-category consumer products are offered via an online marketplace platform.
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Founded Year | Domain | Location | |
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NT
Namita Thapar |
Executive Director at Emcure Pharmaceuticals, angel investor, Shark Tank India judge
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Rubans
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Rubans
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Rubans Comparisons
Competitors of Rubans
Rubans operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Voylla, Sukkhi Fashion Jewellery, Palmonas and Amama, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Jewelry and fashion accessories are offered online by Voylla.
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| domain | founded_year | HQ Location |
Online retailing of Indian ethnic and fashion jewelry is conducted.
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| domain | founded_year | HQ Location |
Demi-fine gold-plated jewelry pieces are designed and sold.
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| domain | founded_year | HQ Location |
Handcrafted fast-fashion jewelry for women is sold online by Amama.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Rubans
When was Rubans founded?
Rubans was founded in 2014 and raised its 1st funding round 8 years after it was founded.
Where is Rubans located?
Rubans is headquartered in Bengaluru, India. It is registered at Bengaluru, Karnataka, India.
Who is the current CEO of Rubans?
Chinu Kala is the current CEO of Rubans. They have also founded this company.
Is Rubans a funded company?
Rubans is a funded company, having raised a total of $2.58M across 3 funding rounds to date. The company's 1st funding round was a Series A of $2.46M, raised on Jun 23, 2022.
What is the annual revenue of Rubans?
Annual revenue of Rubans is $3.46M as on Mar 31, 2023.
What does Rubans do?
Rubans was founded in 2014 in Bengaluru, India, as an e-commerce platform in the fashion and imitation jewelry sector. A wide range of products, including necklaces, earrings, bangles, bracelets, rings, and accessories, is offered through online catalogs. Collections are tailored for ethnic, western, and bridal styles, with direct-to-consumer sales facilitated via the website to enable browsing and purchases.
Who are the top competitors of Rubans?
Rubans's top competitors include Voylla, Sukkhi Fashion Jewellery and Amama.
What products or services does Rubans offer?
Rubans offers Jewellery Sets, Necklaces, Earrings, Rings, and Bangles.
Who are Rubans's investors?
Rubans has 5 investors. Key investors include Flipkart, Ananta Capital, Namita Thapar, Vineeta Singh, and Aman Gupta.
What is Rubans's valuation?
The valuation of Rubans is $12.92M as of Jun 2022.
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