About rue21
rue21 is a Retail company based in Warrendale (United States) founded in 1976, and was acquired by Apax in May 2013. Apparel and accessories are retailed for young adults. The company has 2,511 employees. Its website rue21.com draws about 200 thousand monthly visits. rue21 offers products and services including Clothing and Accessories. Its focus areas include Consumer Goods, Retail Chains, Fashion and Horizontal. Its legal entity is Rue21, Inc.
Company details
rue21 was founded in 1976 and is headquartered in Warrendale, United States. Operations are conducted in the retail sector, where apparel and accessories targeted at young adults are offered through physical stores and an online platform. Affordable and trendy clothing options are provided to the customer base. A loyalty program is maintained, and email marketing is utilized for customer retention and product promotion.
- Investors
- Employee Count2,511
- Acquired byApax
(May 2013)
Products & Services of rue21
rue21 offers a comprehensive portfolio of products and services, including Clothing and Accessories.
Clothing items are offered and distributed through retail channels for various consumer needs
Accessories are marketed and sold alongside clothing through online and physical stores
Investors in rue21
rue21 has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Apax Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Equity investments are focused on tech, services, and consumer sectors. | 1981 | apax.com | Hong Kong, China |
Investor details for rue21
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People of rue21
29 people are tracked at rue21 (8 in leadership, 1 in board & advisors, 20 in team); the tracked headcount is 2,511.
| Name | Role | Group |
|---|---|---|
Catherine Morisano | Chief Merchandising Officer | Leadership |
John Fleming | Interim CEO | Leadership |
Danny Wray | Director Of Guys Merchandising | Leadership |
Perry Bugnar | Sr. VP Of Operations / Director Of Stores | Leadership |
Danie Miles | General Manager *gold Store* | Leadership |
Mike Kornbau | Director Of Finance- Risk And Compliance, Internal Audit And Procurement | Leadership |
Sonja Tempel | General Manager | Leadership |
Nicole Lucido | General Manager | Leadership |
Scott D. Vogel | Chairman of the Board | Board & advisors |
Judy Fisher | Visual Merchandising Manager | Team |
Katie Rauschenberger | Store Operation - Associate Manager Of Customer Service | Team |
Isabel Pittman | Regional Visual Manager | Team |
Jamie Carter | General Sales Manager | Team |
Karla Melendez | Retail Store Manager | Team |
Pamela Reddy | CRM Manager | Team |
Amanda Harris | Customer Service Team Lead | Team |
Dawn Jean | Store Manager | Team |
Alissa Hartman | District Training Manager | Team |
Colleen McIntyre-Cox | District Manager | Team |
Jenny Betzler | Associate Buyer | Team |
9 more people are available in the full profile.
Complete people profiles for rue21
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of rue21
3 dated milestones of rue21 across 37 years, from founding to its latest funding, stage changes and deals.
- Founded rue21 is founded.
- IPO Lists on the stock exchange (IPO).
- Exit Acquired by Apax.
Web traffic of rue21
The website of rue21 (rue21.com) receives about 199.8K visits a month and ranks #140,743 among all websites worldwide, #7,280 in Fashion and Apparel.
- Monthly visits199.8K
▼ 22.6% vs previous month
- Unique visitors161.4K
per month
- Global rank#140,743
among all websites
- Category rank#7,280
Lifestyle · Fashion and Apparel
- Bounce rate40%
- Pages per visit4.1
- Average visit1 min 39 sec
- DevicesDesktop 8% · Mobile 92%
Websites whose visitors overlap most with rue21. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| forever21.com | 100% | 1.1M | #35,892 | View details | |
| charlotterusse.com | 98% | 304.7K | #111,933 | View details | |
| ae.com | 89% | 21.2M | #1,268 | View details | |
| maurices.com | 89% | 5M | #7,613 | View details | |
| wetseal.com | 88% | 4.2K | #3,970,093 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for rue21
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
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Verified entity values are shown only after access is granted.
Top companies in Retail Stores & Chains
3 companies that operate in the same segment as rue21 (Retail Stores & Chains) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Home improvement products and services are retailed by Lowe's. | 1946 | Mooresville, North Carolina, United States | USD 86.29 B | 270,000 | ||
Office supplies and business products are distributed online to companies. | 1986 | Framingham, Massachusetts, United States | 13,447 | |||
Pet foods, products, and care services are provided by PetSmart. | 1987 | Phoenix, Arizona, United States | USD 23.3 M |
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Related news about Rue21
Complete news archive for rue21
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Frequently Asked Questions about rue21
rue21 was founded in 1976.
rue21 is headquartered in Warrendale, United States. It is registered at Warrendale, Pennsylvania, United States.
rue21 has 2,511 employees.
rue21 was founded in 1976 and is headquartered in Warrendale, United States. Operations are conducted in the retail sector, where apparel and accessories targeted at young adults are offered through physical stores and an online platform. Affordable and trendy clothing options are provided to the customer base. A loyalty program is maintained, and email marketing is utilized for customer retention and product promotion.
rue21 offers Clothing and Accessories.
rue21 has 1 investor. Key investors include Apax Partners.
rue21 operates through Rue21, Inc.
Yes. rue21 was acquired by Apax in May 2013.
The website of rue21 receives about 200 thousand visits a month and ranks #140,743 among all websites worldwide.