Rusta

Upplands Vasby, Sweden Founded: 1979 • Age: 47 yrs
Retail chain offering a wide range of functional and trendy products for home and recreational needs

About Rusta

Rusta is a company based in Upplands Vasby (Sweden) founded in 1979 by Anders Forsgren and Bengt-Olov Forssell.. The company has 3,970 employees as of April 30, 2024. Rusta has completed 2 acquisitions, including Hong Kong Business and Hong Kong FI. Rusta offers products and services including Home Furnishings and Garden Supplies.

  • Headquarter Upplands Vasby, Sweden
  • Employees 3970 as on 30 Apr, 2024
  • Founders Anders Forsgren, Bengt-Olov Forssell
  • Stage Public
  • Sectors
    Retail
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Rusta Ab
Operational Areas
Retail → Consumer & Fashion Retail
Key Metrics
  • Annual Revenue
    $1.23 B (USD)
    6.41
    as on Apr 30, 2025
  • Net Profit
    $49.34 M (USD)
    16.67
    as on Apr 30, 2025
  • EBITDA
    $182.44 M (USD)
    6.53
    as on Apr 30, 2025
  • Latest Funding Round
  • Investors
  • Employee Count
    3970

    as on Apr 30, 2024

  • Investments & Acquisitions
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IPO & Listings of Rusta

Rusta is a publicly listed company on the OMXSTO with ticker symbol RUSTA in Sweden, operating in the Retail trade sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.

Exchange: OMXSTO · Ticker: RUSTA . Sector: Retail trade · Sweden

Products & Services of Rusta

Rusta offers a comprehensive portfolio of products and services, including Home Furnishings and Garden Supplies. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Home furnishings are supplied for interior decoration and daily use, encompassing items like mirrors and mats.

Garden supplies are provided for outdoor activities, including pools, parasols, and grills.

People of Rusta
Headcount 1000-5000
Employee Profiles 2
Employee Profiles
People
Camilla Morin
Chief HR Officer
People
Emelie Asp
HR Business Partner

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Teams

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Funding Insights of Rusta

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investments & Acquisitions by Rusta

Rusta has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Hong Kong Business and Hong Kong FI. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Home decor products are retailed via a store in Finland.
1989
Online business magazines are published by Hong Kong Business.
1982
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Rusta

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Rusta Comparisons

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Competitors of Rusta

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Rusta

Frequently Asked Questions about Rusta

When was Rusta founded?

Rusta was founded in 1979.

Where is Rusta located?

Rusta is headquartered in Upplands Vasby, Sweden. It is registered at Upplands Vasby, Stockholm County, Sweden.

Who is the current CEO of Rusta?

Goran Westerberg is the current CEO of Rusta.

How many employees does Rusta have?

As of Apr 30, 2024, the latest employee count at Rusta is 3,970.

What is the annual revenue of Rusta?

Annual revenue of Rusta is $1.23B as on Apr 30, 2025.

What does Rusta do?

Founded in 1979, operations are conducted by Rusta in the Nordic hard discount retail sector, with over 200 stores maintained across Sweden, Norway, Finland, and Germany. A broad assortment of home and recreational goods is sourced centrally without intermediaries and distributed efficiently to ensure competitive pricing. Focus is placed on functionality and current trends within the product range.

What products or services does Rusta offer?

Rusta offers Home Furnishings and Garden Supplies.

Is Rusta publicly traded?

Yes, Rusta is publicly traded on OMXSTO under the ticker symbol RUSTA.

How many acquisitions has Rusta made?

Rusta has made 2 acquisitions, including Hong Kong Business, and Hong Kong FI.

What is Rusta's ticker symbol?

The ticker symbol of Rusta is RUSTA on OMXSTO.

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