About Rutbaa
Rutbaa is a Consumer company based in Fairy Meadow (Australia) founded in 2012 by Daman Jolly. Online retailer of Indian sarees, lehengas, and ethnic clothing. It operates on a B2C and D2C model in Consumer and Retail sectors. Its Indian entity Aahana E-Trends Private Limited reported revenue of ₹8.4 Lakh. Rutbaa offers products and services including Sarees, Lehengas, Suits, and Accessories. Its focus areas include Apparel and Fashion, Ethnic Wear, Indian Traditional Clothing and E-commerce.
Company details
Rutbaa operates as an e-commerce platform for Indian ethnic wear, offering sarees, lehengas, suits, and accessories for various occasions like weddings and parties. Based in Gurgaon, India, it provides international shipping and secure online payments, catering to customers seeking traditional apparel with modern convenience.
- Headquarters Fairy Meadow, Australia
- Founders Daman Jolly
- SectorsConsumerRetail
- Website rutbaa.com
- Social LinkedIn X Facebook Instagram
- Legal Name Aahana E-Trends Private Limited
- Date of Incorporation 21 Sep, 2015
- Jurisdiction Lucknow, Uttar Pradesh, India
- Indian entity revenue₹8.4 Lakh
FY 2025 · -24% YoY
- Indian entity net loss-₹2.6 Lakh
FY 2025 · -31% margin
- Indian entity EBITDA-₹2.7 Lakh
FY 2025 · -33% margin
Associated legal entities of Rutbaa
Rutbaa operates through Aahana E-Trends Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Aahana E-Trends Private Limited CIN U74120UP2015PTC073416 | Active | 21 Sep 2015 | Lucknow, Uttar Pradesh | ₹0.1 Cr | 2 | View details |
Products & Services of Rutbaa
Rutbaa offers a comprehensive portfolio of products and services, including Sarees, Lehengas, Suits, and Accessories.
Traditional Indian garments for women and events.
Outfits for weddings and parties.
Ethnic suits and kurtas for men.
Complementary items like earrings and clutches.
Board of directors of Aahana E-Trends Private Limited (Rutbaa)
Aahana E-Trends Private Limited is the primary company behind Rutbaa. The board of Aahana E-Trends Private Limited currently have 2 directors; the longest-serving is Prachi Aggarwal, appointed in 2017. 5 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Prachi Aggarwal DIN 06793119 | Director | 29 Dec 2017 | 8 yrs 9 mo | Aahana E-Trends Private Limited |
| Ankit Agarwal DIN 06793133 | Director | 01 Jun 2019 | 7 yrs 4 mo | Aahana E-Trends Private Limited |
People of Rutbaa
1 people are tracked at Rutbaa (1 in leadership).
| Name | Role | Group |
|---|---|---|
Daman Jolly | Founder, Director | Leadership |
Complete people profiles for Rutbaa
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Financials of Rutbaa
Figures of Aahana E-Trends Private Limited, the primary company behind Rutbaa, for FY 2025. Revenue was ₹8.4 Lakh (-24% year on year). Net loss was -₹2.6 Lakh (-31% margin). EBITDA was -₹2.7 Lakh (-33% margin). Revenue has grown at a compounded annual rate of -1% over three years and -4% over five years.
- ₹8.4 LakhRevenue · FY 2025 · -24% YoY
- -₹2.6 LakhNet loss · -31% margin
- -₹2.7 LakhEBITDA · -33% margin
- ₹20.1 LakhPaid-up capital
- -1%Revenue CAGR, 3 years
- -4%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Aahana E-Trends Private Limited are on its company page.
Detailed financial statements for Rutbaa
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Web traffic of Rutbaa
Websites that share an audience with Rutbaa (rutbaa.com).
Websites whose visitors overlap most with Rutbaa. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| napchief.com | 100% | 42.3K | #765,365 | View details | |
| indusdiva.com | 68% | View details |
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Frequently Asked Questions about Rutbaa
Rutbaa was founded in 2012.
Rutbaa is headquartered in Fairy Meadow, Australia. It is registered at Fairy Meadow, New South Wales, Australia.
The primary company behind Rutbaa, Aahana E-Trends Private Limited, reported revenue of ₹8.4 Lakh for FY 2025, down 24% year on year.
Rutbaa operates as an e-commerce platform for Indian ethnic wear, offering sarees, lehengas, suits, and accessories for various occasions like weddings and parties. Based in Gurgaon, India, it provides international shipping and secure online payments, catering to customers seeking traditional apparel with modern convenience.
Rutbaa offers Sarees, Lehengas, Suits, and Accessories.
Rutbaa operates through Aahana E-Trends Private Limited.
The legal entities of Rutbaa currently have 2 directors, including Ankit Agarwal, Prachi Aggarwal.