About Ryft
Ryft is a Financial Services company based in United Kingdom founded in 2021 by Sadra Hosseini and Alex Mackenzie. Automated mass payout solutions are provided for businesses. Ryft has raised $37.72 million across 8 funding rounds from investors including British Business Bank, Pembroke VCT and UK Research and Innovation. The company has 5 employees. Ryft was last valued at $13.32 million in April 2023. Its chief executive, as recorded, is Sadra Hosseini. Its website ryftpay.com draws about 27 thousand monthly visits. Ryft offers products and services including Payment Processing, Split Payments, Delayed Payments, and Subscription Billing. Its focus areas include FinTech, Payments, Business Payments and Mass Payouts. Its legal entity is BUTLR LTD. Its competitors include AccessPay and Alpha Group; 1 of its 2 listed competitors has raised funding.
Company details
Ryft was founded in 2021 in the United Kingdom, focusing on the fintech sector. Automated mass payout solutions are offered, including a PSD2-compliant payments system that enables next-day payouts for marketplace businesses and merchants. Additional services encompass payment acceptance for online transactions via cards and wallets, customer authentication, and integrated fraud detection mechanisms. Operations are centered on streamlining financial processes for businesses.
- Headquarters United Kingdom
- Employees 5
- Founders Sadra Hosseini, Alex Mackenzie
- Stage Minicorn
- SectorsFinancial Services
- Website ryftpay.com
- Social LinkedIn
- Legal Name Butlr Ltd
- Date of Incorporation 30 Jul, 2019
- Jurisdiction STOCKPORT, ENGLAND
- Total Equity Funding$37.72M (USD)
in 8 rounds
- Latest Funding Round$26.89M (USD), Series B
Sep 2026
- InvestorsBritish Business Bank
& 8 more
- Employee Count5
Products & Services of Ryft
Ryft offers a comprehensive portfolio of products and services, including Payment Processing, Split Payments, Delayed Payments, and Subscription Billing.
Securely accept payments from major cards and wallets.
Automate commission splits for marketplace transactions.
Manage funds with conditional release triggers.
Handle automated recurring payments for users.
Funding Insights of Ryft
Ryft has successfully raised a total of $37.72M across 8 strategic funding rounds. The most recent funding activity was a Series B round of $26.89 million completed in September 2026. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $37.72M
- Total Rounds 8
- Last Round Series B — $26.89M
- First Round $542,372
(Jan 2021)
- Investors Count 9
All 8 funding rounds of Ryft with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2026 | $26.89M | Series B | – | Gresham House Ventures | |
| Oct 2025 | Series A | – | – | ||
| Apr 2025 | $7.28M | Series A | – | EdenBase | |
| Jan 2024 | Grant | – | – | ||
| Apr 2023 | $623,755 | Seed | $13.32M | – | – |
| Sep 2022 | $1.4M | Seed | – | SFC Capital | – |
| Apr 2022 | $983,228 | Seed | $13.34M | – | – |
| Jan 2021 | $542,372 | Seed | $••••• | – | – |
| Date | Valuation | Stage |
|---|---|---|
| Apr 2023 | $13.32M | •••••••• |
| Apr 2022 | $13.34M | •••••••• |
| Jan 2021 | $••••• | •••••••• |
Full valuation and stage history of Ryft
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
- All valuation points
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Verified entity values are shown only after access is granted.
Last known valuation $13.32M (Apr 2023). 9 investors in total: 9 institutional.
Investors in Ryft
Ryft has secured backing from 9 investors, including venture fund and institutional investors. Prominent investors backing the company include British Business Bank, Pembroke VCT and UK Research and Innovation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital firm focused on AI & blockchain sector | 2020 | edenbase.com | London, United Kingdom | |
Private debt fund and fund of funds focused on startups | 2014 | british-business-bank.co.uk | Sheffield, United Kingdom | |
Venture capital funding is provided by Pembroke VCT to growth-stage companies. | 2013 | pembrokevct.com | Kensington, United Kingdom | |
Investment in innovative tech-enabled businesses is facilitated for growth. | thesidebysidepartnership.com | London, United Kingdom | ||
Venture capital investments are made in technology-driven startups. | ingeniicapital.com | |||
Introductions between investors and early-stage companies are facilitated for funding. | sfccapital.com | Northwich, United Kingdom | ||
| greshamhouseventures.com | ||||
| gposinvestments.com | ||||
Research and innovation funding is managed for UK advancement. | 2018 | ukri.org | Swindon, United Kingdom |
Investor details for Ryft
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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Verified entity values are shown only after access is granted.
People of Ryft
2 people are tracked at Ryft (2 in leadership); the tracked headcount is 5.
| Name | Role | Group |
|---|---|---|
Sadra Hosseini | Co-Founder & CEO | Leadership |
Alex Mackenzie | Co-Founder & COO & Managing Director | Leadership |
Complete people profiles for Ryft
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Verified entity values are shown only after access is granted.
Timeline of Ryft
4 dated milestones of Ryft across 5 years, from founding to its latest funding, stage changes and deals.
- Founded Ryft is founded.
- Funding First funding round of $542K.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Series B, of $26.9M.
Competitors of Ryft
Ryft has 2 listed competitors in our database, 1 of them funded. They include AccessPay and Alpha Group.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| accesspay.com | 2012 | Manchester, United Kingdom | $44.42M | 74 | Cloud based payment automation and cash management solutions for businesses | |
| alphagroup.com | 2009 | London, United Kingdom | 434 | Financial solutions are provided by Alpha Group for corporates. |
Detailed competitors of Ryft
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Verified entity values are shown only after access is granted.
Web traffic of Ryft
The website of Ryft (ryftpay.com) receives about 27.1K visits a month.
- Monthly visits27.1K
▼ 9.2% vs previous month
Websites whose visitors overlap most with Ryft. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| retailtechinnovationhub.com | 100% | #325,363 | View details | ||
| finextra.com | 80% | 205.3K | #220,532 | View details | |
| merchantadviceservice.co.uk | 60% | 4.8K | #4,220,957 | View details | |
ryft.co | ryft.co | 30% | #1,258,443 | – |
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Frequently Asked Questions about Ryft
Ryft was founded in 2021.
Ryft is headquartered in United Kingdom.
Sadra Hosseini is the CEO of Ryft, as recorded in our data. They have also founded this company.
Ryft is a funded company, having raised a total of $37.72M across 8 funding rounds to date. The company's 1st funding round was a Seed of $542.37K, raised on Jan 2021.
Ryft has 5 employees.
Ryft was founded in 2021 in the United Kingdom, focusing on the fintech sector. Automated mass payout solutions are offered, including a PSD2-compliant payments system that enables next-day payouts for marketplace businesses and merchants. Additional services encompass payment acceptance for online transactions via cards and wallets, customer authentication, and integrated fraud detection mechanisms. Operations are centered on streamlining financial processes for businesses.
Ryft's top competitors include AccessPay and Alpha Group.
Ryft offers Payment Processing, Split Payments, Delayed Payments, and Subscription Billing.
Ryft has 9 investors. Key investors include British Business Bank, Pembroke VCT, UK Research and Innovation, EdenBase, and The SidebySide Partnership.
The valuation of Ryft is $13.32M as of Apr 2023.
Ryft operates through Butlr Ltd.