About SafeStack
SafeStack is a Technology company based in Auckland (New Zealand) founded in 2014 by Laura Bell Bell, and was acquired by NINJIO in July 2026. Secure development training and AppSec platform are provided. SafeStack has raised $5.19 million across 2 funding rounds from investors including National Australia Bank, NINJIO and Blackbird Ventures. Its chief executive, as recorded, is Laura Bell Bell. SafeStack offers products and services including SafeStack Platform, Certifications, and Security Education. Its focus areas include Enterprise Applications, HRTech, LMS and Industry Specific.
Company details
SafeStack was founded in 2014 in Auckland, New Zealand, and operates in the application security sector. A comprehensive AppSec program platform is offered, integrating secure practices into software development lifecycles. Role-specific training is delivered to team members, while support addresses technical and cultural challenges. Compliance requirements are met through seamless integration with existing tools and workflows.
- Headquarters Auckland, New Zealand
- Founders Laura Bell Bell
- Stage Acquired
- SectorsTechnology
- Website category Computers Electronics and Technology · Computer Security
- Emailβ’β’β’β’β’β’β’β’
- Website safestack.io
- Social LinkedIn X
- Acquired by NINJIO (Jul 2026)
- Total Equity Funding$5.19M (USD)
in 2 rounds
- Latest Funding Round$3.6M (USD), Seed
Dec 2022
- InvestorsNational Australia Bank
& 7 more
- Acquired byNINJIO
(Jul 2026)
Products & Services of SafeStack
SafeStack offers a comprehensive portfolio of products and services, including SafeStack Platform, Certifications, and Security Education.
Platform to embed secure practices in software development lifecycle.
Provides globally recognized credentials for AppSec professionals.
Offers role-specific ongoing training for software teams.
Funding Insights of SafeStack
SafeStack has successfully raised a total of $5.19M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $3.6 million completed in December 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $5.19M
- Total Rounds 2
- Last Round Seed β $3.6M
- First Round $1.59M
(Oct 2021)
- Investors Count 7
All 2 funding rounds of SafeStack with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec 2022 | $3.6M | Seed | β | Blackbird Ventures | |
| Oct 2021 | $1.59M | Seed | β | Jelix |
8 investors in total: 8 institutional.
Investors in SafeStack
SafeStack has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include National Australia Bank, NINJIO and Blackbird Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investments are made in seed, early, and later-stage tech companies. | blackbird.vc | Surry Hills, Australia | ||
| nab.com.au/about-us/nab-ventures | ||||
US and Australian tech and life sciences are invested in. | carthonacapital.com | Sydney, Australia | ||
Early-stage venture capital investments are made by Jelix Ventures. | jelix.vc | Bondi Junction, Australia | ||
Venture capital investments are targeted through managed funds of funds. | nzgcp.co.nz | Auckland, New Zealand | ||
Early-stage technology startups are invested in by K1W1. | k1w1.org.nz | Auckland, New Zealand | ||
Banking and financial services are provided to consumers and businesses. | 1981 | nab.com.au | Melbourne, Australia | |
Security awareness training services are provided by NINJIO to organizations. | 2015 | ninjio.com | Westlake Village, United States |
Investor details for SafeStack
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of SafeStack
7 people are tracked at SafeStack (4 in leadership, 3 in team).
| Name | Role | Group |
|---|---|---|
Laura Bell Bell | Founder & CEO | Leadership |
Carolle Piedade | Head Of Customer Experience | Leadership |
Laura Bell Main | CEO and Founder | Leadership |
Jigar P | Chief Technology Officer | Leadership |
Shaun Bettridge | Secure Development Specialist | Team |
Aleks B. | Engineering Team Lead | Team |
Gregor Potts | Business Development Manager | Team |
Complete people profiles for SafeStack
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of SafeStack
4 dated milestones of SafeStack across 12 years, from founding to its latest funding, stage changes and deals.
- Founded SafeStack is founded.
- Funding First funding round of $1.6M.
- Funding Latest funding round, Seed, of $3.6M.
- Exit Acquired by NINJIO.
Web traffic of SafeStack
The website of SafeStack (safestack.io) receives about 4K visits a month and ranks #5,957,166 among all websites worldwide, #9,024 in Computer Security.
- Monthly visits4K
▲ 56.6% vs previous month
- Unique visitors1.1K
per month
- Global rank#5,957,166
among all websites
- Category rank#9,024
Computers Electronics and Technology · Computer Security
- Bounce rate37%
- Pages per visit2.2
- Average visit1 min 10 sec
- DevicesDesktop 40% Β· Mobile 60%
Websites whose visitors overlap most with SafeStack. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| google.com | 100% | 85.8B | #1 | View details | |
| twitter.com | 88% | View details |
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Related news about Safestack
Complete news archive for SafeStack
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- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about SafeStack
SafeStack was founded in 2014 and raised its 1st funding round 7 years after it was founded.
SafeStack is headquartered in Auckland, New Zealand.
Laura Bell Bell is the CEO of SafeStack, as recorded in our data. They have also founded this company.
SafeStack is a funded company, having raised a total of $5.19M across 2 funding rounds to date. The company's 1st funding round was a Seed of $1.59M, raised on Oct 2021.
SafeStack was founded in 2014 in Auckland, New Zealand, and operates in the application security sector. A comprehensive AppSec program platform is offered, integrating secure practices into software development lifecycles. Role-specific training is delivered to team members, while support addresses technical and cultural challenges. Compliance requirements are met through seamless integration with existing tools and workflows.
SafeStack offers SafeStack Platform, Certifications, and Security Education.
SafeStack has 8 investors. Key investors include National Australia Bank, NINJIO, Blackbird Ventures, NAB Ventures, and Carthona Capital.
Yes. SafeStack was acquired by NINJIO in July 2026.

