SafeToNet

Reading, United Kingdom Founded: 2013 • Age: 13 yrs
AI based parental control software on computer and mobile device

About SafeToNet

SafeToNet is a company based in Reading (United Kingdom) founded in 2013 by Ted Hailey.. SafeToNet has raised $25.85 million across 4 funding rounds from investors including European Union, Hill Capital Partners and West Hill Capital. The company has 31 employees as of September 30, 2020. SafeToNet has completed 3 acquisitions, including Citadel Filter, Content Watch and VISR. SafeToNet offers products and services including HarmBlock. SafeToNet operates in a competitive market with competitors including Elastic, Primer, Radius, Cohere and data.ai, among others.

  • Headquarter Reading, United Kingdom
  • Employees 31 as on 30 Sep, 2020
  • Founders Ted Hailey
  • Sectors
    Technology
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Safetonet Limited
  • Date of Incorporation 15 Oct, 2013
  • Jurisdiction READING, ENGLAND
Operational Areas
Technology → Cloud, Data & Analytics Infrastructure
Technology → Artificial Intelligence & Machine Learning
Technology → Cybersecurity & Privacy Solutions
Key Metrics
  • Annual Revenue
    $3.73 M (USD)
    -17
    as on Dec 31, 2021
  • Net Profit
    $-25.67 M (USD)
    0
    as on Dec 31, 2020
  • EBITDA
  • Total Equity Funding
    $25.85 M (USD)

    in 4 rounds

  • Latest Funding Round
    $774.1 K (USD), Grant

    Mar 01, 2023

  • Investors
  • Employee Count
    31

    as on Sep 30, 2020

  • Investments & Acquisitions
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Products & Services of SafeToNet

SafeToNet offers a comprehensive portfolio of products and services, including HarmBlock. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

AI system that integrates into devices to prevent online child exploitation.

People of SafeToNet
Headcount 50-200
Employee Profiles 1
Employee Profiles
People
Gottfried Werner
CEO EMEA

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Teams

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Funding Insights of SafeToNet

SafeToNet has successfully raised a total of $25.85M across 4 strategic funding rounds. The most recent funding activity was a Grant round of $774.1 thousand completed in March 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 4
  • Last Round Grant — $774,104
  • First Round

    (11 Feb 2016)

  • Investors Count 4
Date Amount Transaction Name Valuation Lead Investors Investors
Mar, 2023 Amount Grant - SafeToNet Valuation

investors

Sep, 2019 Amount Series A - SafeToNet Valuation Hill Capital Partners
Jun, 2018 Amount Series A - SafeToNet Valuation West Hill Capital
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in SafeToNet

SafeToNet has secured backing from 4 investors, including institutional and venture fund investors. Prominent investors backing the company include European Union, Hill Capital Partners and West Hill Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Growth-stage venture capital investments are provided by West Hill Capital.
Founded Year Domain Location
-
Founded Year Domain Location
Government entites focused on freedom, democracy, equality and the rule of law, promoting peace and stability
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by SafeToNet

SafeToNet has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include Citadel Filter, Content Watch and VISR. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Internet content is filtered using machine learning across 44 languages.
2018
Machine learning and NLP based parental control
2014
Internet filtering solutions are offered for organizations and parental controls.
2000
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - SafeToNet

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Safetonet Comparisons

Employees
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Competitors of SafeToNet

SafeToNet operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Elastic, Primer, Radius, Cohere and data.ai, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Cloud based text analytics platform
domain founded_year HQ Location
AI based text summarization and contextualization software tool
domain founded_year HQ Location
Predictive marketing and sales platform
domain founded_year HQ Location
Text data analytics platform powered by AI for enterprises.
domain founded_year HQ Location
Market data is analyzed by AI to generate consumer insights.
domain founded_year HQ Location
Cloud-based social media monitoring and analytics are offered for businesses.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Safetonet

Frequently Asked Questions about SafeToNet

When was SafeToNet founded?

SafeToNet was founded in 2013 and raised its 1st funding round 3 years after it was founded.

Where is SafeToNet located?

SafeToNet is headquartered in Reading, United Kingdom.

Is SafeToNet a funded company?

SafeToNet is a funded company, having raised a total of $25.85M across 4 funding rounds to date. The company's 1st funding round was a Series A of $13M, raised on Feb 11, 2016.

How many employees does SafeToNet have?

As of Sep 30, 2020, the latest employee count at SafeToNet is 31.

What is the annual revenue of SafeToNet?

Annual revenue of SafeToNet is $3.73M as on Dec 31, 2021.

What does SafeToNet do?

SafeToNet (formerly Avanatta) provides AI-based parental control software on the computer and mobile device for the parents and family. The application runs in the background of the desktop or mobile device and blocks inappropriate messages like sexting from going out and prevents incoming content like trolling and aggressors. The solution employs machine learning algorithms leveraging data mining, pattern recognition, and NLP to mimic the way the human brain behaves. Interprets data and images sent by the family over the social network, email messaging apps and correlates them using probability analytics to contextualize the content.

Who are the top competitors of SafeToNet?

SafeToNet's top competitors include Primer, Radius and Cohere.

What products or services does SafeToNet offer?

SafeToNet offers HarmBlock.

How many acquisitions has SafeToNet made?

SafeToNet has made 3 acquisitions, including Citadel Filter, Content Watch, and VISR.

Who are SafeToNet's investors?

SafeToNet has 4 investors. Key investors include European Union, Hill Capital Partners, West Hill Capital, and DuKlaw.

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