SalaryFits

Nova Lima, Brazil Founded: 2015 • Age: 11 yrs Acquired By Serasa
Developer of a platform that facilitates employer loans

About SalaryFits

SalaryFits is a Financial Services company based in Nova Lima (Brazil) founded in 2015 by Renato Araujo, and was acquired by Serasa in September 2024. Developer of a platform that facilitates employer loans. It operates in the Financial Services, Technology, and Healthcare sectors. SalaryFits has raised $6.4 million across 2 funding rounds from investors including Confrapar Investimentos, Portugal 2020 and Serasa. Its chief executive, as recorded, is Delber Lage. SalaryFits offers products and services including Salary Advance Card, Discount Club, and Benefits Portal. Its focus areas include Enterprise Applications, HRTech, Employee Benefits and Benefits Adminstration. Its legal entity is Jonicsun UK Limited. Its competitors include Creditoo, Piwi and CGCEXPRESS; 2 of its 3 listed competitors have raised funding.

Company details

Founded in 2015 and based in Nova Lima, Brazil, SalaryFits operates in the fintech sector. A platform is provided that enables financial institutions to integrate with clients payroll systems, allowing loan installments to be deducted directly from salaries. Access to financial products is thereby granted to users, while institutions gain improved assessments for customized offerings. Operations focus on streamlining loan processes through employer partnerships.

  • Headquarters Nova Lima, Brazil
  • Founders Renato Araujo
  • Stage Acquired
  • Sectors
    Financial Services
    Technology Healthcare
  • Email
    ••••••••
  • Phone
    •••• ••••
  • Website salaryfits.com.br
  • Social LinkedIn X Facebook Instagram YouTube
  • Acquired by Serasa (Sep 2024)
  • Legal Name Jonicsun Uk Limited
Key Metrics

Products & Services of SalaryFits

SalaryFits offers a comprehensive portfolio of products and services, including Salary Advance Card, Discount Club, and Benefits Portal.

Salary Advance Card
Financial Service

Enables employees to advance salary for unexpected expenses without fees.

Discount Club
Benefits Platform

Offers discounts at over 25,000 establishments across Brazil.

Benefits Portal
HR Tech

Provides access to therapy, education, and health services for employees.

Apps and channels of SalaryFits

its YouTube channel SalaryFits has 88 subscribers and 8 videos.

SalaryFits
YouTube 88 subscribers 8 videos Science & Technology
Open channel

Videos from SalaryFits

The most watched videos on SalaryFits's YouTube channel, SalaryFits (88 subscribers). Click a video to play it here.

SalaryFits: um portal multibenefícios sem custo!
1.8K views
Como se cadastrar no app SalaryFits
473 views
Como pagar por aproximação | Cartão Digital da SalaryFits
126 views
Carteira do Google | Como adicionar seu cartão SalaryFits 💳
114 views

More on SalaryFits.

Funding Insights of SalaryFits

SalaryFits has successfully raised a total of $6.4M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $5 million completed in December 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $6.4M
  • Total Rounds 2
  • Last Round Series A — $5M
  • First Round $1.4M

    (Oct 2016)

  • Investors Count 2

All 2 funding rounds of SalaryFits with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Dec 2019$5MSeries A–Confrapar
–
Oct 2016$1.4MSeed–Portugal 2020
–
Valuation history

3 investors in total: 3 institutional.

Investors in SalaryFits

SalaryFits has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include Confrapar Investimentos, Portugal 2020 and Serasa.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Confrapar Investimentos is focused on technology-driven companies in Latin America.
confrapar.com.brBrazil
Funds are managed by Portugal 2020 for national development.
portugal2020.ptPortugal
serasa.com.br
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Investor details for SalaryFits

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of SalaryFits

2 people are tracked at SalaryFits (2 in leadership).

NameRoleGroup
Renato Araujo
Founder & ChairmanLeadership
Delber Lage
CEOLeadership
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Complete people profiles for SalaryFits

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Timeline of SalaryFits

4 dated milestones of SalaryFits across 9 years, from founding to its latest funding, stage changes and deals.

  1. Founded SalaryFits is founded.
  2. Funding First funding round of $1.4M.
  3. Funding Latest funding round, Series A, of $5.0M.
  4. Exit Acquired by Serasa.

Competitors of SalaryFits

SalaryFits has 3 listed competitors in our database, 2 of them funded. They include Creditoo, Piwi and CGCEXPRESS.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
creditoo.com.br2016Sao Paulo, Brazil$1.2M
Payroll loans are provided via an online marketplace for employees.
piwi.com.br2019Sao Paulo, Brazil$1.17M
Health benefits marketplace platform is provided for small businesses.
cgcexpress.com.br2017Sao Paulo, Brazil
Digital platform for HR to distribute employee benefits like basic baskets efficiently.
Premium access

Detailed competitors of SalaryFits

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of SalaryFits

The website of SalaryFits (salaryfits.com.br) receives about 9.9K visits a month.

  • Monthly visits
    9.9K

    ▲ 4.7% vs previous month

Similar websites

Websites whose visitors overlap most with SalaryFits. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
cursosimplifica.com.br
cursosimplifica.com.br
100%
#1,872,898–
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Related news about Salaryfits

Serasa adquire Salary Fits
Baguete • 2 years ago
Premium access

Complete news archive for SalaryFits

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about SalaryFits

SalaryFits was founded in 2015 and raised its 1st funding round 1 year after it was founded.

SalaryFits is headquartered in Nova Lima, Brazil. It is registered at Nova Lima, Minas Gerais, Brazil.

Delber Lage is the CEO of SalaryFits, as recorded in our data.

SalaryFits is a funded company, having raised a total of $6.4M across 2 funding rounds to date. The company's 1st funding round was a Seed of $1.4M, raised on Oct 2016.

Founded in 2015 and based in Nova Lima, Brazil, SalaryFits operates in the fintech sector. A platform is provided that enables financial institutions to integrate with clients payroll systems, allowing loan installments to be deducted directly from salaries. Access to financial products is thereby granted to users, while institutions gain improved assessments for customized offerings. Operations focus on streamlining loan processes through employer partnerships.

SalaryFits's top competitors include Creditoo, Piwi and CGCEXPRESS.

SalaryFits offers Salary Advance Card, Discount Club, and Benefits Portal.

SalaryFits has 3 investors. Key investors include Confrapar Investimentos, Portugal 2020, and Serasa.

SalaryFits operates through Jonicsun Uk Limited.

Yes. SalaryFits was acquired by Serasa in September 2024.

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