About Salla
Salla is a company based in Mecca (Saudi Arabia) founded in 2016 by Nawaf Hareeri.. Salla has raised $138.5 million across 3 funding rounds from investors including Investcorp, Sanabil and STV. Salla has completed 1 acquisition, including Sweply. Salla operates in a competitive market with competitors including Tapcart, Branding Brand, GPShopper, Zaapi and Poq, among others.
- Headquarter Mecca, Saudi Arabia
- Founders Nawaf Hareeri
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Sectors
Retail
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$138.5 M (USD)
in 3 rounds
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Latest Funding Round
$130 M (USD), Series B
Mar 05, 2024
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Investors
Investcorp
& 6 more
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Employee Count
Employee Count
- Investments & Acquisitions
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Funding Insights of Salla
Salla has successfully raised a total of $138.5M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $130 million completed in March 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 3
- Last Round Series B — $130.0M
- First Round First Round
- Investors Count 7
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar, 2024 | Amount | Series B - Salla | Valuation | Investcorp | |
| Nov, 2020 | Amount | Series A - Salla | Valuation | STV | |
| May, 2018 | Amount | Seed - Salla | Valuation | Raed Ventures |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Salla
Salla has secured backing from 7 investors, including venture fund investors. Prominent investors backing the company include Investcorp, Sanabil and STV. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Private equity, real estate, and credit investments are managed globally.
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Founded Year | Domain | Location | |
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Private equity and funds of funds focused on early to mature stage companies and multiple funds
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Founded Year | Domain | Location | |
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Growth equity is provided for early-stage tech startups by STV.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Salla
Salla has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Sweply. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
|
2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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AI-driven social media ad management is provided for businesses.
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2021 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 |
Financial Statements - Salla
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Salla Comparisons
Competitors of Salla
Salla operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Tapcart, Branding Brand, GPShopper, Zaapi and Poq, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Software solution to create mobile app stores for online merchants
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| domain | founded_year | HQ Location |
Omni-commerce platforms are developed for online in-store businesses.
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| domain | founded_year | HQ Location |
Mobile commerce platform and app developer for retailers and brands
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| domain | founded_year | HQ Location |
Storefront solutions are offered for online businesses through mobile platforms.
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| domain | founded_year | HQ Location |
App commerce platform that enable retailers to create customized apps
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Salla
Frequently Asked Questions about Salla
When was Salla founded?
Salla was founded in 2016 and raised its 1st funding round 2 years after it was founded.
Where is Salla located?
Salla is headquartered in Mecca, Saudi Arabia. It is registered at Mecca, Makkah Region, Saudi Arabia.
Who is the current CEO of Salla?
Nawaf Hareeri is the current CEO of Salla. They have also founded this company.
Is Salla a funded company?
Salla is a funded company, having raised a total of $138.5M across 3 funding rounds to date.
What does Salla do?
Salla was founded in 2016 in Mecca, Saudi Arabia, as a provider of mobile commerce solutions within the e-commerce sector. Online storefronts are developed using customizable templates and layouts tailored to seller preferences. Mobile applications are built, with integrations for domestic and international payments, shipping and freight services, affiliate marketing, and customer retargeting features. Operations focus on enabling sellers to manage sales through these tools.
Who are the top competitors of Salla?
Salla's top competitors include Tapcart, Conductiv Software and Branding Brand.
How many acquisitions has Salla made?
Salla has made 1 acquisition, including Sweply.
Who are Salla's investors?
Salla has 7 investors. Key investors include Investcorp, Sanabil, STV, Vision Ventures, and RAED Ventures.
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