Salted

Los Angeles, United States Founded: 2014 • Age: 12 yrs
Digital-first restaurant brands are developed and operated nationally.
Annual revenue - Latest available
Total funding $64.3M 5 rounds
Employees 65 Tracked headcount
Investors 8 Known backers
Products 1 Services tracked
Competitors 10 Brand Intelligence

About Salted

Salted is a company based in Los Angeles (United States) founded in 2014 by Jeffrey Appelbaum. It operates as a Direct-to-Consumer (D2C). Salted has raised $64.29 million across 5 funding rounds from investors including B. Riley Financial, CreaDev and Proof Ventures. The company has 65 employees as of December 31, 2022. Salted offers products and services including Digital-First Restaurant Brands. Salted operates in a competitive market with competitors including Sweetgreen, Texas Roadhouse, Everytable, Jason's Deli and Snap Kitchen, among others.

  • Headquarter Los Angeles, United States
  • Employees 65 as on 31 Dec, 2022
  • Founders Jeffrey Appelbaum
  • Sectors
    Consumer
  • Email
    Locked
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Salted Inc.
Operational Areas
Consumer → Food, Beverage & Nutrition Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $64.29 M (USD)

    in 5 rounds

  • Latest Funding Round
    $21.47 M (USD), Series B

    Dec 16, 2025

  • Investors
  • Employee Count
    65

    as on Dec 31, 2022

Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • Full access to every database India & global coverage, advanced filters and rich profile details
  • Always-on access from your team account Single premium plan for everything you see on the portal

Products & Services of Salted

Salted offers a comprehensive portfolio of products and services, including Digital-First Restaurant Brands.

Product name locked
Category locked
Primary

Digital-first brands are developed for modern dining preferences.

People of Salted

Headcount 10-50
Employee Profiles 7
Employee Profiles
People
Jonathan Beckhardt
COO
People
Jeffrey Appelbaum
CEO & Founder
People
Aviv Gattenuo
Director of Marketing
People
Sam Evans
Senior Director of Brands

Unlock access to complete

Funding Insights of Salted

Salted has successfully raised a total of $64.29M across 5 strategic funding rounds. The most recent funding activity was a Series B round of $21.47 million completed in December 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Salted

Salted has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include B. Riley Financial, CreaDev and Proof Ventures.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Tech and offline sectors are invested in globally by Creadev.
Locked Locked Locked
-
Locked Locked Locked
Venture capital fund focused on SaaS and consumer sectors
Locked Locked Locked
Premium access

Investor details for Salted

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by Salted

Investments
Premium access

Investment portfolio details for Salted

Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.

  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

Verified entity values are shown only after access is granted.

Financial Statements - Salted

Premium access

Detailed financials for Salted

Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.

  • Historical revenue
  • Profit trends
  • Statement rows
  • Financial ratios

Verified entity values are shown only after access is granted.

Salted Comparisons

Salted Primary company
Description
Digital-first restaurant brands are developed and operated n...
Location
Los Angeles, United States
Founded Year
2014
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
65
As of 2022
Premium access

Peer comparison for Salted

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

  • Named peers
  • Headcount comparison
  • Funding comparison
  • Operating benchmarks

Verified entity values are shown only after access is granted.

+
Add Comparison
Available on Premium

Competitors of Salted

Salted operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Sweetgreen, Texas Roadhouse, Everytable, Jason's Deli and Snap Kitchen, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
Salads and meal bowls are offered by restaurant chains.
Locked Locked Locked
Healthy food is served by Texas Roadhouse restaurant chain.
Locked Locked Locked
Healthy food restaurant chain
Locked Locked Locked
Healthy foods are served by a chain of limited-service restaurants.
Locked Locked Locked
Limited-service restaurant chain is operated from Austin, United States.
Locked Locked Locked
Healthy food options are provided by a restaurant chain.
Premium access

Detailed competitors of Salted

Competitor domains, locations, full profiles, and operating metrics require an active premium plan.

  • Domains and locations
  • Full company profiles
  • Operating metrics
  • Competitive positioning

Verified entity values are shown only after access is granted.

Latest news on Salted

Premium access

Complete news archive for Salted

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about Salted

Salted was founded in 2014 and raised its 1st funding round 6 years after it was founded.

Salted is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.

Jeffrey Appelbaum is the current CEO of Salted. They have also founded this company.

Salted is a funded company, having raised a total of $64.29M across 5 funding rounds to date.

As of Dec 31, 2022, the latest employee count at Salted is 65.

A platform for creating and managing digital-first restaurant brands is provided by Salted. Focus is placed on clean, craveable food designed for a new generation. National brands are built to reflect modern eating preferences. The food and beverage sector is primarily targeted with innovative dining solutions.

Salted's top competitors include Sweetgreen, Texas Roadhouse and Jason's Deli.

Salted offers Digital-First Restaurant Brands.

Salted has 8 investors. Key investors include B. Riley Financial, CreaDev, Proof Ventures, Kamine Development, and Craft Ventures.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available