Samplify

Delhi, India Founded: 2021 • Age: 5 yrs Minicorn
Providing seamless sample collection and management services to hospitals and diagnostic centers

About Samplify

Samplify is a Healthcare company based in Delhi (India) founded in 2021 by Nitin Reja, Michael Reitermann, and Amit Kumar Sinha. Providing seamless sample collection and management services to hospitals and diagnostic centers. Samplify has raised $8.65 million across 7 funding rounds from investors including Loop Capital, Roland Manger and Dan Lupu. The company has 442 employees. Samplify was last valued at $12.36 million in July 2023. Its chief executive, as recorded, is Amit Kumar Sinha. Its website gosamplify.com draws about 36 thousand monthly visits. Its focus areas include HealthTech, Clinical Labs IT, Pathology and Pre Analytical.

Company details

Samplify was established in 2021 in Delhi, India, within the healthcare sector. Services focused on sample collection, handling, and transportation are extended to hospitals and diagnostic centers. The platform supports timely specimen management to streamline laboratory operations and patient interactions. Geographic operations are centered in India, addressing needs in diagnostics and medical logistics.

  • Headquarters Delhi, India
  • Employees 442
  • Founders Nitin Reja, Michael Reitermann, Amit Kumar Sinha
  • Stage Minicorn
  • Sectors
    Healthcare
  • Email
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  • Phone
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  • Website gosamplify.com
  • Social LinkedIn
Key Metrics
  • Annual Revenue
    $2.21 M (USD)
    168
    as on Mar 31, 2024
  • Net Profit
    -$1.14 M (USD)
    -30
    as on Mar 31, 2024
  • EBITDA
    -$1.13 M (USD)
    -31
    as on Mar 31, 2024
  • Total Equity Funding
    $8.65M (USD)

    in 7 rounds

  • Latest Funding Round
    $2.27M (USD), Angel Round

    Sep 2025

  • Investors
  • Employee Count
    442

Funding Insights of Samplify

Samplify has successfully raised a total of $8.65M across 7 strategic funding rounds. The most recent funding activity was a Angel Round of $2.27 million completed in September 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $8.65M
  • Total Rounds 7
  • Last Round Angel Round β€” $2.27M
  • First Round $519,601

    (Apr 2021)

  • Investors Count 25

All 7 funding rounds of Samplify with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Sep 2025$2.27MAngel Round–Bhvunesh Sood
Sep 2024$738,259Seed––
Aug 2023$2MSeed––
Jul 2023$1.26MSeed$12.36MManger Vermoegensverwaltung, Loop Capital
–
Mar 2023$483,060Angel Round––
–
Apr 2022$1.38MAngel Round$6.56MSugeeth Kumar, Elisabeth Staudingerleibrecht
Apr 2021$519,601Angel Round$β€’β€’β€’β€’β€’Guillermo Gabriel Raimondo
Valuation history
DateValuationStage
Jul 2023$12.36Mβ€’β€’β€’β€’β€’β€’β€’β€’
Apr 2022$6.56Mβ€’β€’β€’β€’β€’β€’β€’β€’
Apr 2021$β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’
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Full valuation and stage history of Samplify

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Last known valuation $12.36M (Jul 2023). 25 investors in total: 2 institutional and 23 angel.

Investors in Samplify

Samplify has secured backing from 25 investors, including angel and institutional investors. Prominent investors backing the company include Loop Capital, Roland Manger and Dan Lupu.

All
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Diversified asset management services are provided to institutional clients.
1997loopcapital.comChicago, United States

Roland Manger

Co-founder of Tracxn, active angel investor in Indian startups
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Dan Lupu

Angel investor and partner at 212 VC, focusing on early-stage startups.
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Cem Sertoglu

Venture capitalist at Earlybird, active in Indian startups, strategic investor
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Michael Reitermann

Angel investor, ex-COO of PhonePe, focused on fintech and tech startups
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Guillermo Gabriel Raimondo

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Sugeeth Kumar

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Elisabeth Staudingerleibrecht

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Alexander Antonio Socarras

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Investor details for Samplify

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Board of directors of Samplify

The boards of the 2 registered companies of Samplify currently have 3 directors; the longest-serving is Michael Reitermann, appointed in 2021. 1 earlier director has ceased.

DirectorDesignationAppointedTenureEntity
Michael Reitermann
DIN 09164064
Director04 May 20215 yrs 6 moGosamplify Private Limited
Nitin Kumar Reja
DIN 09082761
Director22 Apr 20224 yrs 6 moGosamplify Services Private Limited, Gosamplify Private Limited
Amit Kumar Sinha
DIN 08065942
Director22 Apr 20224 yrs 6 moGosamplify Services Private Limited, Gosamplify Private Limited

People of Samplify

5 people are tracked at Samplify (5 in leadership); the tracked headcount is 442.

NameRoleGroup
Co-Founder & CFOLeadership
Co-FounderLeadership
Co-Founder & CEOLeadership
Founder And CEOLeadership
Saurabh Singh
Senior Vice President OperationsLeadership
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Financials of Samplify

Figures of Gosamplify Services Private Limited, the primary company behind Samplify, for FY 2025. Revenue was ₹29.65 Cr (+144% year on year). Net loss was -₹3.73 Cr (-13% margin). EBITDA was -₹3.59 Cr (-12% margin).

  • ₹29.65 CrRevenue · FY 2025 · +144% YoY
  • -₹3.73 CrNet loss · -13% margin
  • -₹3.59 CrEBITDA · -12% margin
  • ₹1 LakhPaid-up capital
  • 101Employees (provident fund records)

Balance sheet, profit and loss, cash flow and ratios of Gosamplify Services Private Limited are on its company page.

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Detailed financial statements for Samplify

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Timeline of Samplify

4 dated milestones of Samplify across 4 years, from founding to its latest funding, stage changes and deals.

  1. Founded Samplify is founded.
  2. Funding First funding round of $520K.
  3. Milestone Reaches Minicorn status.
  4. Funding Latest funding round, Angel Round, of $2.3M.

Web traffic of Samplify

The website of Samplify (gosamplify.com) receives about 36.1K visits a month.

  • Monthly visits
    36.1K

    ▲ 348.9% vs previous month

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Related news about Samplify

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Frequently Asked Questions about Samplify

Samplify was founded in 2021.

Samplify is headquartered in Delhi, India. It is registered at Delhi, Delhi, India.

Amit Kumar Sinha is the CEO of Samplify, as recorded in our data. They have also founded this company.

Samplify is a funded company, having raised a total of $8.65M across 7 funding rounds to date. The company's 1st funding round was a Angel Round of $519.6K, raised on Apr 2021.

Samplify has 442 employees.

Annual revenue of Samplify is $2.21M as on Mar 31, 2024.

Samplify was established in 2021 in Delhi, India, within the healthcare sector. Services focused on sample collection, handling, and transportation are extended to hospitals and diagnostic centers. The platform supports timely specimen management to streamline laboratory operations and patient interactions. Geographic operations are centered in India, addressing needs in diagnostics and medical logistics.

Samplify has 25 investors. Key investors include Loop Capital, Roland Manger, Dan Lupu, Cem Sertoglu, and Michael Reitermann.

The valuation of Samplify is $12.36M as of Jul 2023.

Samplify is associated with 2 legal entities: Gosamplify Services Private Limited, Gosamplify Private Limited.

The legal entities of Samplify currently have 3 directors, including Nitin Kumar Reja, Amit Kumar Sinha, Michael Reitermann.

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