About Samy for Brands
Samy for Brands is a Business Services company based in Madrid (Spain) founded in 2013. Influencer marketing platform. Samy for Brands has raised $5.3 million across 4 funding rounds from investors including Aurica Capital, Inveready and Sabadell Venture Capital. Samy for Brands has completed 3 acquisitions, including AnyGivenDay, NOBOX and SHARE Creative. Its focus areas include Marketing Services and Influencer Marketing Agencies.
Company details
Founded in 2013 in Madrid, Spain, Samy operates as an influencer marketing platform in the digital marketing sector. Brands are provided with tools to identify influencers and obtain quantitative and qualitative insights. Content co-creation with influencers is facilitated, along with campaign management covering contracts, legal compliance, planning, editorial guidance, contingencies, compensation, and logistics. Performance tracking for campaigns is also enabled, serving clients such as LOreal, Santander, and Microsoft.
- Headquarters Madrid, Spain
- SectorsBusiness Services
- Phone•••• ••••
- Website samyroad.com
- Social LinkedIn X Instagram
- Total Equity Funding$5.3M (USD)
in 4 rounds
- InvestorsAurica Capital
& 5 more
- Investments & AcquisitionsAnyGivenDay
& 2 more
Funding Insights of Samy for Brands
Samy for Brands has successfully raised a total of $5.3M across 4 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $5.3M
- Total Rounds 4
- First Round $40,000
(Mar 2016)
- Investors Count 6
All 4 funding rounds of Samy for Brands with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2021 | Series A | – | Aurica Capital | – | |
| Jul 2018 | $1.63M | Series A | – | Inveready, Sabadell Venture Capital | – |
| Jan 2018 | $3.67M | Series A | – | Caixa Capital Risc | |
| Mar 2016 | $40,000 | Grant | – | – |
6 investors in total: 5 institutional and 1 angel.
Investors in Samy for Brands
Samy for Brands has secured backing from 6 investors, including venture fund and angel investors. Prominent investors backing the company include Aurica Capital, Inveready and Sabadell Venture Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity investments are focused on expansion-stage offline firms. | 2000 | auricacapital.com | Barcelona, Spain | |
Inveready is recognized as a leading Spanish financial services firm. | 2008 | inveready.com | San Sebastián, Spain | |
Venture capital is invested in technology and digital companies. | sabadellventurecapital.com | Barcelona, Spain | ||
Venture capital investments are focused on healthcare and multiple sectors. | caixacapitalrisc.es | Barcelona, Spain | ||
Startups are accelerated via 5-month programs held twice annually. | parallel18.com | San Juan, Puerto Rico | ||
JO Jesus Olmos | unknown_ac916b98e81a43fc9 |
Investor details for Samy for Brands
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
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People of Samy for Brands
51 people are tracked at Samy for Brands (12 in leadership, 39 in team).
| Name | Role | Group |
|---|---|---|
Ailen Schiariti | Head De Administración Y Finanzas Argentina | Leadership |
Anna de Lachapelle | Brand Strategy Account Director Europe | Leadership |
Javier Collados Ochoa | Head of Payroll and Labour Relations | Leadership |
Marta Nicolas | CEO Americas & Co-Founder | Leadership |
Filipa Teixeira | Head of Brand Strategy | Leadership |
María González-Úbeda González de Castejón | Head of Brand & Campaign Strategy en SamyRoad | Leadership |
Raquel Sánchez | VP of Sales Latam | Leadership |
Amaia Álvarez Soto | VP Marketing & Innovation | Leadership |
Mauricio Costa | General Manager | Leadership |
Esther Lopez Riva | Head Of Brand Strategy | Leadership |
Ricardo Hontañón Pombo | Head of Brand & Campaign Strategy | Leadership |
Laura Fernández Álvarez | Head Of Brand & Campaign Strategy | Leadership |
Iria Sara Martín Velasco | Senior Graphic Designer | Team |
Delfina Bonnet | Brand Strategist | Team |
Francisca Silva | Brand Strategist | Team |
Jorge Carrasco Rojel | Social Media Manager Y Content Creator | Team |
Cristina Martín Montalvo | Brand Strategist Sr., Bookings & Partnerships | Team |
Gabriel Pinheiro Damião | Estagiário, Brand Strategist | Team |
Elisa Riva | Senior Digital Planner L’oreal Italia | Team |
Rocío Martín Marín | Business Development Senior Manager | Team |
31 more people are available in the full profile.
Complete people profiles for Samy for Brands
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
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Investments & Acquisitions by Samy for Brands
Samy for Brands has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include AnyGivenDay, NOBOX and SHARE Creative.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Digital marketing and advertising services are provided to clients. | anygivenday.us | Miami, United States | 2016 | Aug 2022 | •••• | |
SMM, market research, and content marketing services are provided. | nobox.com | Miami, United States | 2000 | Jun 2022 | •••• | |
Provider of branding, advertising, and market research services | sharecreative.com | London, United Kingdom | 2015 | Jun 2019 | •••• |
Complete acquisition details for Samy for Brands
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- Acquired stakes
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Timeline of Samy for Brands
6 dated milestones of Samy for Brands across 9 years, from founding to its latest funding, stage changes and deals.
- Founded Samy for Brands is founded.
- Funding First funding round of $40K.
- Acquisition Acquires SHARE Creative.
- Funding Latest funding round, Series A,.
- Acquisition Acquires NOBOX.
- Acquisition Acquires AnyGivenDay.
Web traffic of Samy for Brands
Websites that share an audience with Samy for Brands (samyroad.com).
Websites whose visitors overlap most with Samy for Brands. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| leguidenoir.com | 100% | 6.5K | #3,119,449 | View details | |
cdn.yoox.biz | cdn.yoox.biz | 89% | – | ||
| myspashop.com | 64% | #2,759,454 | View details | ||
| twitter.com | 37% | View details | |||
hg2madrid.com | hg2madrid.com | 35% | – | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 6 similar websites and full traffic analytics for Samy for Brands
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- Audience overlap
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Related news about Samy For Brands
Complete news archive for Samy for Brands
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Frequently Asked Questions about Samy for Brands
Samy for Brands was founded in 2013 and raised its 1st funding round 3 years after it was founded.
Samy for Brands is headquartered in Madrid, Spain. It is registered at Madrid, Madrid, Spain.
Samy for Brands is a funded company, having raised a total of $5.3M across 4 funding rounds to date. The company's 1st funding round was a Grant of $40K, raised on Mar 2016.
Founded in 2013 in Madrid, Spain, Samy operates as an influencer marketing platform in the digital marketing sector. Brands are provided with tools to identify influencers and obtain quantitative and qualitative insights. Content co-creation with influencers is facilitated, along with campaign management covering contracts, legal compliance, planning, editorial guidance, contingencies, compensation, and logistics. Performance tracking for campaigns is also enabled, serving clients such as LOreal, Santander, and Microsoft.
Samy for Brands has made 3 acquisitions, including AnyGivenDay, NOBOX, and SHARE Creative.
Samy for Brands has 6 investors. Key investors include Aurica Capital, Inveready, Sabadell Venture Capital, Caixa Capital Risc, and Jesus Olmos.