About Sanders
Sanders is a Consumer company based in Macomb (United States) founded in 1875, and was acquired by CapVest in April 2022. Multi-category food beverages company. The company has 101 employees. Its chief executive, as recorded, is Ron Rapson. Sanders offers products and services including Milk Chocolate, Dark Chocolate, Caramels, and Toppings. Its focus areas include Food and Agriculture, Food & Beverage Products, Multi-category and Consumer Goods. Its legal entity is SANDERS CANDY FACTORY, INC. Its competitors include General Mills, Kraft Heinz Company and Conagra Brands.
Company details
Sanders was founded in 1875 as a multi-category food and beverages company based in Macomb, United States. Products such as bumpy cakes, hot fudge, cream puffs, sea salt caramels, and others are produced. These items are distributed through company-owned stores and online platforms. Operations focus on confectionery and related goods within the consumer goods sector.
- Headquarters Macomb, United States
- Employees 101
- Stage Acquired
- SectorsConsumer
- Email••••••••
- Phone•••• ••••
- Website sanderscandy.com
- Social LinkedIn X Facebook Instagram
- Acquired by Kar's Nuts (Oct 2018)
- Legal Name Sanders Candy Factory, Inc.
- InvestorsKar's Nuts
& 1 more
- Employee Count101
- Acquired by
Products & Services of Sanders
Sanders offers a comprehensive portfolio of products and services, including Milk Chocolate, Dark Chocolate, Caramels, and Toppings.
Offers various milk chocolate products for consumer enjoyment.
Provides dark chocolate options including gifts and toppings.
Features sea salt caramels and other flavors for snacking.
Includes caramel and fudge toppings made with real ingredients.
Investors in Sanders
Sanders has secured backing from 2 investors. Prominent investors backing the company include Kar's Nuts and CapVest.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
CapVest is recognized as a leading private equity investor. | 1999 | capvest.co | London, United Kingdom | |
Savory snack mixes are produced and sold worldwide. | 1933 | karsnuts.com | Madison Heights, United States |
Investor details for Sanders
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People of Sanders
2 people are tracked at Sanders (2 in leadership); the tracked headcount is 101.
| Name | Role | Group |
|---|---|---|
Ron Rapson | CEO | Leadership |
Ronald Rapson | President | Leadership |
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Timeline of Sanders
3 dated milestones of Sanders across 147 years, from founding to its latest funding, stage changes and deals.
- Founded Sanders is founded.
- Exit Acquired by Kar's Nuts.
- Exit Acquired by CapVest.
Competitors of Sanders
Sanders has 3 listed competitors in our database. They include General Mills, Kraft Heinz Company and Conagra Brands.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| generalmills.com | 1866 | Minneapolis, United States | 34,000 | Multi-category food products are produced and distributed globally. | ||
| kraftheinzcompany.com | 2013 | Pittsburgh, United States | 38,000 | Processed foods and beverages are manufactured globally. | ||
| conagrabrands.com | 1919 | Chicago, United States | 18,600 | Vertically integrated company in manufacturing and supply of value-added meat and food products |
Detailed competitors of Sanders
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Web traffic of Sanders
Websites that share an audience with Sanders (sanderscandy.com).
Websites whose visitors overlap most with Sanders. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| russellstover.com | 100% | 305.1K | #120,724 | View details | |
| sees.com | 92% | 1.2M | #18,138 | View details | |
bulkcandystore.com | bulkcandystore.com | 90% | #285,437 | – | |
sweetpetescandy.com | sweetpetescandy.com | 90% | #2,539,255 | – | |
| hammondscandies.com | 87% | 56.9K | #327,603 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 22 similar websites and full traffic analytics for Sanders
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- Audience overlap
- Engagement analytics
- Traffic by brand
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Top companies in Food & Beverage Products & Processing
3 companies that operate in the same segment as Sanders (Food & Beverage Products & Processing) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Hens and cattle are reared to supply eggs and butter. | 2007 | Austin, Texas, United States | USD 49.96 M | USD 759.44 M | 598 | |
Provider of bakery-cafe services and a loyalty program | 1987 | St. Louis, Missouri, United States | USD 145.61 M | |||
Food, snacks, and beverages are produced and distributed globally. | 1898 | Purchase, New York, United States | USD 93.92 B | 319,000 |
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Related news about Sanders
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Frequently Asked Questions about Sanders
Sanders was founded in 1875.
Sanders is headquartered in Macomb, United States. It is registered at Macomb, Illinois, United States.
Ron Rapson is the CEO of Sanders, as recorded in our data.
Sanders has 101 employees.
Sanders was founded in 1875 as a multi-category food and beverages company based in Macomb, United States. Products such as bumpy cakes, hot fudge, cream puffs, sea salt caramels, and others are produced. These items are distributed through company-owned stores and online platforms. Operations focus on confectionery and related goods within the consumer goods sector.
Sanders's top competitors include Kraft Heinz Company, General Mills and Conagra Brands.
Sanders offers Milk Chocolate, Dark Chocolate, Caramels, and Toppings.
Sanders has 2 investors. Key investors include Kar's Nuts, and CapVest.
Sanders operates through Sanders Candy Factory, Inc..
Yes. Sanders was acquired by Kar's Nuts in October 2018.

