About Sara Lee
Sara Lee is a Consumer company based in Wendouree (Australia) founded in 1971, and was acquired by McCain in December 2012. Coffee cafes are owned and operated across Australia. It operates on a Direct-to-Consumer (D2C) model. Its website saralee.com.au draws about 13 thousand monthly visits. Sara Lee offers products and services including Cheesecakes & Bavarians, Ice Cream, and Pies & Crumbles. Its focus areas include Consumer Goods, Food & Beverage and Desserts & Confectionery. Its legal entity is Sara Lee Trademark Holdings Australasia LLC.
Company details
Sara Lee is known for manufacturing a variety of frozen desserts, including cheesecakes, pies, crumbles, and ice cream. Based in Coastal NSW, Australia, the company has been operational since 1971. Traditional recipes are adhered to, while contemporary twists are incorporated to enhance offerings. Products are crafted with quality ingredients, targeting occasions like birthdays and holidays. The dessert range is distributed for both domestic and international markets, ensuring accessibility to a wide customer base.
- Headquarters Wendouree, Australia
- Stage Acquired
- SectorsConsumer
- Phoneβ’β’β’β’ β’β’β’β’
- Website saralee.com.au
- Social Facebook Instagram YouTube
- Acquired by McCain (Dec 2012)
- Legal Name Sara Lee Trademark Holdings Australasia Llc
Products & Services of Sara Lee
Sara Lee offers a comprehensive portfolio of products and services, including Cheesecakes & Bavarians, Ice Cream, and Pies & Crumbles.
Frozen cheesecakes and Bavarians are crafted for indulgence.
Premium ice cream is offered in various flavors.
Traditional pies and crumbles are baked for enjoyment.
Apps and channels of Sara Lee
its YouTube channel Sara Lee Australia has 218 subscribers and 18 videos.
Videos from Sara Lee
The most watched videos on Sara Lee's YouTube channel, Sara Lee Australia (218 subscribers). Click a video to play it here.
More on Sara Lee Australia.
Investors in Sara Lee
Sara Lee has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include McCain.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Frozen potato products are manufactured and marketed worldwide. | 1957 | mccain.com | Toronto, Canada |
Investor details for Sara Lee
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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People of Sara Lee
4 people are tracked at Sara Lee (1 in leadership, 3 in team).
| Name | Role | Group |
|---|---|---|
Mark Mackaness | Chief Executive Officer | Leadership |
James McDowell | Distribution And Customer Service Specialist | Team |
Rosy Pragono | Safety Quality Environment Manager | Team |
Nicole Baker | Customer Service Lead | Team |
Complete people profiles for Sara Lee
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Timeline of Sara Lee
2 dated milestones of Sara Lee across 41 years, from founding to its latest funding, stage changes and deals.
- Founded Sara Lee is founded.
- Exit Acquired by McCain.
Web traffic of Sara Lee
The website of Sara Lee (saralee.com.au) receives about 12.8K visits a month.
- Monthly visits12.8K
▲ 22.6% vs previous month
Websites whose visitors overlap most with Sara Lee. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
saraleedeli.com | saraleedeli.com | 100% | #3,111,077 | β | |
| superiorfs.com.au | 76% | 31.3K | #755,511 | View details | |
| saraleedesserts.com | 73% | 16.2K | #1,688,264 | View details | |
| saraleebread.com | 62% | 680.7K | #702,172 | View details | |
saraleebakery.com.au | saraleebakery.com.au | 58% | β | ||
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 6 similar websites and full traffic analytics for Sara Lee
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- 6 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Frequently Asked Questions about Sara Lee
Sara Lee was founded in 1971.
Sara Lee is headquartered in Wendouree, Australia. It is registered at Wendouree, Victoria, Australia.
Sara Lee is known for manufacturing a variety of frozen desserts, including cheesecakes, pies, crumbles, and ice cream. Based in Coastal NSW, Australia, the company has been operational since 1971. Traditional recipes are adhered to, while contemporary twists are incorporated to enhance offerings. Products are crafted with quality ingredients, targeting occasions like birthdays and holidays. The dessert range is distributed for both domestic and international markets, ensuring accessibility to a wide customer base.
Sara Lee offers Cheesecakes & Bavarians, Ice Cream, and Pies & Crumbles.
Sara Lee has 1 investor. Key investors include McCain.
Sara Lee operates through Sara Lee Trademark Holdings Australasia Llc.
Yes. Sara Lee was acquired by McCain in December 2012.
