
About Sary
Sary is a company based in Riyadh (Saudi Arabia) founded in 2018 by Khaled A Alsiari and Mohammed Aldossary. Sary has raised $112.1 million across 4 funding rounds from investors including Wafra International Investment, Endeavor and STV. Sary has completed 1 acquisition, including Mowarrid. Sary operates in a competitive market with competitors including Retailo, Qawafel, Ablife, Arzaq Plus and Monh, among others.
- Total Equity Funding$112.1M (USD)
in 4 rounds
- Latest Funding Round$75M (USD), Series C
Dec 2021
- InvestorsWafra International Investment
& 8 more
- Investments & Acquisitions
Apps and channels of Sary
Sary publishes 2 mobile apps with over 100K+ downloads.
Funding Insights of Sary
Sary has successfully raised a total of $112.1M across 4 strategic funding rounds. The most recent funding activity was a Series C round of $75 million completed in December 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $112.1M
- Total Rounds 4
- Last Round Series C — $75M
- Investors Count 9
All 4 funding rounds of Sary with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec 2021 | $75M | Series C | – | Sanabil | |
| May 2021 | $30.5M | Series B | – | VentureSouq | |
| Apr 2020 | $6.6M | Series A | – | Raed Ventures | |
| Apr 2019 | – | Seed | – | – | – |
9 investors in total: 9 institutional.
Investors in Sary
Sary has secured backing from 9 investors, including institutional and venture fund investors. Prominent investors backing the company include Wafra International Investment, Endeavor and STV.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Endeavor is focused on supporting high-impact entrepreneurs globally. | – | endeavor.org | New York, United States | |
Growth equity is provided for early-stage tech startups by STV. | – | stv.vc | Riyadh, Saudi Arabia | |
Tech companies are invested in by MSA venture capital fund. | – | msacap.com | Chaoyang, China | |
Rocketship.vc is engaged in data mining and startup investment. | – | rocketship.vc | Los Altos, United States | |
Early-stage tech startups are invested in by Raed Ventures. | – | raed.vc | Riyadh, Saudi Arabia | |
Private equity and funds of funds focused on early to mature stage companies and multiple funds | – | sanabil.com | Riyadh, Saudi Arabia | |
Angel investments in early-stage ventures are managed by VentureSouq. | – | venturesouq.com | Dubai, United Arab Emirates | |
A venture capital fund based in Saudi Arabia is operated. | 2020 | derayah.vc | Riyadh, Saudi Arabia | |
An online platform specializing in alternative investment opportunities for private funds. | 1994 | wafrainv.com | Kuwait City, Kuwait |
Investor details for Sary
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Sary
5 people are tracked at Sary (3 in leadership, 2 in team).
| Name | Role | Group |
|---|---|---|
Khaled A Alsiari | Co-Founder & CTO | Leadership |
Mohammed Aldossary | Co-Founder | Leadership |
Badr Alhodaithi | Vice President People | Leadership |
Majed Alkhathami | Senior Product Manager | Team |
Srishty Jain | Finance Controller | Team |
Complete people profiles for Sary
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Investments & Acquisitions by Sary
Sary has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Mowarrid.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Cloud-based B2B commerce platform for FMCG operations is provided. | mowarrid.com | Abu Dhabi, United Arab Emirates | 2016 | Mar 2022 | •••• |
Complete acquisition details for Sary
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
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Timeline of Sary
4 dated milestones of Sary across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Sary is founded.
- Funding First funding round.
- Funding Latest funding round, Series C, of $75.0M.
- Acquisition Acquires Mowarrid.
Competitors of Sary
Sary operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Retailo, Qawafel, Ablife, Arzaq Plus and Monh, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| retailo.co | 2020 | Riyadh, Saudi Arabia | $53M | – | Digital B2B marketplace is operated for small and medium-sized retailers. | |
| qawafel.sa | 2020 | Riyadh, Saudi Arabia | $3M | – | Online B2B marketplace offering multi-category products | |
| aibianli.cn | 2012 | Zhengzhou, China | $60.16M | – | Delivers comprehensive retail store aggregation solutions for businesses. | |
| arzagplus.com | 2018 | Dammam, Saudi Arabia | $3.2M | – | Online marketplace offering multi-category grocery supplies for businesses | |
| monhapp.com | 2018 | Riyadh, Saudi Arabia | – | – | Online marketplace platform offering multi-category products for businesses | |
| fifoplus.com | 2021 | Jeddah, Saudi Arabia | – | – | B2B marketplace offering multicategory grocery products | |
| bupatron.com | 2016 | Riyadh, Saudi Arabia | – | – | Provides a B2B platform for listing multi-category products. |
Detailed competitors of Sary
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of Sary
The website of Sary (sary.com) receives about 24.4K visits a month.
- Monthly visits24.4K
▲ 233.2% vs previous month
Websites whose visitors overlap most with Sary. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| google.com | 100% | 85.8B | #1 | View details | |
| tijarahub.com | 97% | – | #983,615 | View details | |
| jomlty.com | 96% | 4.3K | #4,171,945 | View details | |
google.com.ar | google.com.ar | 92% | – | – | – |
masafh.com | masafh.com | 90% | – | – | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 10 similar websites and full traffic analytics for Sary
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 10 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Sary
Complete news archive for Sary
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Sary
10 companies that operate in the same segment as Sary (Food & Grocery Retail), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Food and grocery deliveries are facilitated through an app-based platform. | 2013 | San Francisco, California, United States | USD 2.47 B | USD 10.72 B | 23,700 | |
Food and grocery items are ordered via an online network. | 2014 | Bengaluru, Karnataka, India | USD 3.54 B | USD 2.46 B | 4,490 | |
Meal recipe kits are delivered through a weekly subscription service. | 2011 | Berlin, Berlin, Germany | USD 367.28 M | – | – | |
Online marketplace offering multi-category grocery products | 2015 | Barcelona, Catalonia, Spain | USD 1.16 B | – | – | |
Personal and household products are delivered via an e-commerce platform. | 2011 | Bengaluru, Karnataka, India | USD 943.07 M | – | – | |
Instant delivery of groceries and essentials is facilitated online. | 2013 | Gurugram, Haryana, India | USD 757.12 M | – | – | |
Multi-category products are delivered quickly through an online platform. | 2020 | Bengaluru, Karnataka, India | USD 2.3 B | USD 344.05 K | 100 | |
Organic groceries are offered through an online membership platform. | 2013 | Los Angeles, California, United States | USD 332.18 M | – | – | |
Online marketplace platform offering multi-category grocery products | 2012 | San Francisco, California, United States | USD 2.93 B | USD 3.74 B | 3,270 | |
Platform offering food and grocery delivery services | 2013 | London, England, United Kingdom | USD 2.95 B | USD 2.59 B | 3,960 |
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Frequently Asked Questions about Sary
Sary was founded in 2018 and raised its 1st funding round 1 year after it was founded.
Sary is headquartered in Riyadh, Saudi Arabia.
Sary is a funded company, having raised a total of $112.1M across 4 funding rounds to date.
Sary was founded in 2018 and is headquartered in Riyadh, Saudi Arabia. An app-based marketplace platform is operated, providing access to a range of products including groceries, cleaning supplies, office supplies, and additional categories. The mobile application is available for both Android and iOS devices, facilitating e-commerce transactions in the consumer goods sector across the region.
Sary's top competitors include Retailo, Qawafel and Arzaq Plus.
Sary has made 1 acquisition, including Mowarrid.
Sary has 9 investors. Key investors include Wafra International Investment, Endeavor, STV, MSACAP, and Rocketship.vc.
Yes. Sary publishes ساري Sary: اطلب من سوق الجملة and 1 more app, with over 100,000 downloads.
