About Secretlab
Secretlab is a company based in Singapore (Singapore) founded in 2014 by Alaric Choo and Ian Alexander Ang.. Secretlab operates in a competitive market with competitors including EverDesk+, HomesToLife, Hooga, Thinges and Nook and Cranny, among others.
- Headquarter Singapore, Singapore
- Founders Alaric Choo, Ian Alexander Ang
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Sectors
TechnologyConsumer
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Email
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Phone
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Website
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Social
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- Legal Name Secretlab Sg Pte. Ltd.
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Annual Revenue
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Net Profit
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EBITDA
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Latest Funding Round
- Investors
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Employee Count
Employee Count
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Funding Insights of Secretlab
- Total Funding Total Funding
- Total Rounds 1
- Last Round Last Round
- First Round First Round
- Investors Count 1
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Aug, 2019 | Amount | Seed - Secretlab | Valuation | Temasek |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Secretlab
Secretlab has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Temasek. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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An investment platform is provided for diverse sectors and geographies.
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Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Secretlab
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Secretlab
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Secretlab Comparisons
Competitors of Secretlab
Secretlab operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as EverDesk+, HomesToLife, Hooga, Thinges and Nook and Cranny, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Internet first brand of adjustable standing desk & table
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Multi-category home furniture is offered as an internet-first brand.
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Online and physical retailer of home décor, furnishings, and accessories.
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Serves as a mobile marketplace connecting handmade artisans with global consumers.
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| domain | founded_year | HQ Location |
Sells furniture like sofas and dining sets online for Singapore homes.
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| Company Name | Domain | Founded year | HQ Location | Description |
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Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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App based platform offering on demand delivery and ride-hailing services
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Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Secretlab
Frequently Asked Questions about Secretlab
When was Secretlab founded?
Secretlab was founded in 2014 and raised its 1st funding round 5 years after it was founded.
Where is Secretlab located?
Secretlab is headquartered in Singapore, Singapore.
Who is the current CEO of Secretlab?
Ian Alexander Ang is the current CEO of Secretlab. They have also founded this company.
What does Secretlab do?
Secretlab was founded in 2014 in Singapore and operates as a private label brand within the gaming furniture sector. Products are constructed with leather upholstery, aluminum bases, memory foam pillows, and PU casters. Certifications for durability and safety have been obtained from BIFMA, Intertek, the Agency for Science, Technology Research, and additional bodies. Resistance to environmental conditions and sweat is claimed for the chairs.
Who are the top competitors of Secretlab?
Secretlab's top competitors include HomesToLife, EverDesk+ and Hooga.
Who are Secretlab's investors?
Secretlab has 1 investor. Key investors include Temasek.