About Seedling
Seedling is a company based in Beverly Hills (United States) founded in 2007. It operates as a Direct-to-Consumer (D2C). Seedling has raised $16.87 million across 5 funding rounds from investors including Creative Artists Agency, Daher Investments and Google Ventures. Seedling has completed 1 acquisition, including P.S. XO. Seedling offers products and services including Make Your Own Dreamcatcher. Seedling operates in a competitive market with competitors including Coterie, Birthdayexpress.com, Black Paper Party, Glo Cubes and Joyin, among others.
- Headquarter Beverly Hills, United States
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Sectors
Consumer
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Phone
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Website
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Social
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Annual Revenue
Not available
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Net Profit
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EBITDA
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Total Equity Funding
$16.87 M (USD)
in 5 rounds
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Latest Funding Round
$6.27 M (USD), Series A
Nov 14, 2016
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Investors
Creative Artists Agency
& 7 more
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Employee Count
Not available
- Investments & Acquisitions
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Products & Services of Seedling
Seedling offers a comprehensive portfolio of products and services, including Make Your Own Dreamcatcher.
A kit for creating personalized dreamcatchers for children.
Funding Insights of Seedling
Seedling has successfully raised a total of $16.87M across 5 strategic funding rounds. The most recent funding activity was a Series A round of $6.27 million completed in November 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in Seedling
Seedling has secured backing from 8 investors, including institutional and venture fund investors. Prominent investors backing the company include Creative Artists Agency, Daher Investments and Google Ventures.
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Corporate backed venture capital fund investing in multiple sectors
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Venture capital funding is provided to early-stage companies.
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Investor details for Seedling
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- Investor domains
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Investments & Acquisitions by Seedling
Seedling has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include P.S. XO.
Investment portfolio details for Seedling
Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.
- Portfolio identities
- Transaction dates
- Round details
- Investment values
Verified entity values are shown only after access is granted.
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Children's party supplies are sold via an e-commerce platform.
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Complete acquisition details for Seedling
Transaction dates, acquired stakes, disclosed values, domains, and locations require an active premium plan.
- Transaction dates
- Acquired stakes
- Disclosed values
- Domains and locations
Verified entity values are shown only after access is granted.
Financial Statements - Seedling
Detailed financials for Seedling
Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.
- Historical revenue
- Profit trends
- Statement rows
- Financial ratios
Verified entity values are shown only after access is granted.
Seedling Comparisons
Peer comparison for Seedling
Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.
- Named peers
- Headcount comparison
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- Operating benchmarks
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Competitors of Seedling
Seedling operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Coterie, Birthdayexpress.com, Black Paper Party, Glo Cubes and Joyin, among others.
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Private label party supplies are offered with customization options.
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Birthday party supplies are retailed online by Birthdayexpress.com.
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Party supplies are offered online by an internet-first brand.
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Internet first brand offering party supplies
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Party supplies are retailed online by Joyin for various occasions.
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Party supplies and decorations are provided via an online platform.
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Detailed competitors of Seedling
Competitor domains, locations, full profiles, and operating metrics require an active premium plan.
- Domains and locations
- Full company profiles
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- Competitive positioning
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Latest news on Seedling
Complete news archive for Seedling
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- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about Seedling
Seedling was founded in 2007 and raised its 1st funding round 6 years after it was founded.
Seedling is headquartered in Beverly Hills, United States. It is registered at Beverly Hills, California, United States.
Seedling is a funded company, having raised a total of $16.87M across 5 funding rounds to date.
Seedling is engaged in designing and selling innovative DIY kits for children, such as dreamcatchers, to encourage creativity and play. The company operates in the consumer goods sector, targeting young audiences with products that foster imagination. Solutions are provided through an online platform for direct purchase.
Seedling's top competitors include Coterie, Joyin and Black Paper Party.
Seedling offers Make Your Own Dreamcatcher.
Seedling has made 1 acquisition, including P.S. XO.
Seedling has 8 investors. Key investors include Creative Artists Agency, Daher Investments, Google Ventures, MESA Ventures, and Upfront Ventures.